The Auto Insurance Broker: An Agent of the Insurance World

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The Auto Insurance Broker An Agent of the
Insurance World
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As multiple devices let you access the internet
at any time and any place, customers can get the
information they want at their fingertips. The
insurance industry is making use of this
technology and reaching out to customers through
their websites and mobile applications. Customers
are able to file claims, submit documents and
view policy details on their phones now.
Then Why Do We Need Brokers?
You may wonder when everything is getting
digitalized, why are brokers required for auto
insurance Calgary? If customers can shop online,
what is the purpose of an in-person support? Are
brokers really needed in a world thats
surrounded with the internet?
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The answer is yes! In fact, brokers are as
important today as they were before. In spite of
all the digitalization and internet facilities,
nothing can replace the support and guidance a
broker can offer.
The Numbers Say It All
Brokers are still the most common purpose method
for auto insurance. As per a study, 74 of
customers use the internet to get quotes for
their car insurance, but only 25 actually buy
their policy online. We still need an in-person
contact who is readily available on the phone to
make the purchase. In spite of all our high-end
gadgets and easy-to-use applications, we value
human contact above anything else. Thus, a
virtual agent, a mobile application or a website
may not be good enough to sell a complex product
like auto insurance Calgary.
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Why Digitalization Cant Replace Brokers
Though insurance may be perceived as a commodity,
it is still a complex product to configure. Car
owners need to think of various aspects like
different kinds of coverage, deductibles, and the
varying levels of mandatory coverage from
province to province in Canada. There are also
bundling options, discounts and laws that need to
be understood. It can be overwhelming to get all
this complexity resolved through an online
experience.
Thats where an auto insurance broker comes into
action. They offer so much more than just a
policy sale and no online solution can replace
that level of knowledge and expertise. Brokers
offer timely advice and help customers make
informed decisions. Car owners can ask all their
questions freely to their brokers and get the
right coverage as per their lifestyle and
individual needs. Brokers also have access to all
the latest discounts in the market and can help
customers get good deals. Many websites can be
challenged to present all the discounts with
multiple variables clearly to their customers.
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More than 88 of insurance customers are looking
for a personalized experience when shopping for
auto insurance Calgary. Brokers can always
satisfy this demand by meeting customers
in-person or talking over the phone. Great
brokers know their customers and offer a unique
proposition that works for every individual. In
todays times, technology does not reduce the
value of brokers, but, proves their worth.
Brokers can offer better prices, constant
support, and knowledge thats second to none.
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Beneficial Insurance Solutions
Contact Us
Add 6210 333 96TH Avenue NE, Calgary, AB, T3K
0S3 Phone [phone] Email
office_at_beneficial-insurance.com Website
www.beneficial-insurance.com
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