Top reasons you should develop Android and iOS apps for

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Top reasons you should develop Android and iOS
apps for
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Market share
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• Android absolutely dominated the number of
  smartphones shipped worldwide in the first three
  months of 2015, with 78 market share. The
  estimated total number of Android devices in the
  hands of consumers, as at December 2014,
  according to Rapidsoft Technologies.com, lies
  north of 1.6 billion. This is a staggering
  amount, and a very large potential market of
  users. Compare this with an estimated 395 million
  iOS devices, and 46 million and 45 million
  Windows and Blackberry devices respectively.

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Profitability
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• Android apps have been found to be as
  profitable (even more profitable in some
  instances) as iPhone apps, both for initial app
  purchases and for in-app purchases. Also, with
  many apps using a free with ads model, as long as
  the ads are being shown to app users, the app
  generates income. The average revenue per user
  for Android games was a measly 20 of that from
  iOS games in January 2014. By December 2014, the
  figure had spiked to 65. In addition,
  advertising costs are generally lower on Android
  devices, which means that apps can advertise to
  more users on Android devices than users on iOS
  devices for the same amount.

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Low barrier of entry

• Android app development can be done on
  Windows, Mac and Linux. Also, to register as a
  developer on the Apple App Store requires a
  yearly fee of 99, whereas to register as a
  developer on the Google Play Store requires a one
  time payment of 25. In plain terms, all a
  developer needs to begin developing and releasing
  Android apps is a 25 payment, and a computer,
  while for iOS, you will require a Mac and a 99
  yearly subscription.

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Google Play Store
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• Excellent feature of the Play Store is the
  ability to release an app as alpha and/or beta
  releases, which would be available only to
  members of a selected group of testers. With
  this, you can provide early access to a subset of
  users, and use their feedback to polish your app
  before finally releasing it to the general
  public. You can also perform a gradual/staged
  roll out of an update. With the staged rollout,
  you specify what percentage of users should get
  the update, and you can then monitor the feedback
  and crash reports before increasing the
  percentage of users to receive the update.

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Java
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• Java is a proven and powerful programming
  language, used on a wide range of devices and
  operating systems. Learning Java can open doors
  for  other opportunities, including the ability
  to develop applications for other operating
  systems (Windows, Linux) and devices. Developing
  for iOS, on the other hand, requires that
  you learn one of Apples development languages
  (Objective C or Swift). Both of these languages
  are really only used for Apple-centric development
  (iOS and OS X), and the skills needed to develop
  in these languages cannot be carried over to
  other operating systems. But to be fair, Apple
  has announced Swift will be open sourced, with
  Linux tools available before the end of the year.

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Android Studio
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• Android app development was done with
  Eclipse and the Android Developer Tools plugin.
  However, that changed with the release of Android
  Studio. Some key features include
• Gradle-based build system
• Live-layout WYSIWYG Editor with real time app
  layout rendering
• Option to preview a layout on multiple screen
  configurations while editing
• Build variants and multiple apk file generation
• Lint tools (used to catch usability, performance,
  version compatibility and other issues)
• Supports developing Android Wear, TV and Auto
  apps
• Enables app integration with Google Cloud
  Platform (App Engine and Google Cloud Messaging)

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Portability
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• Native Android apps are developed using the
  Java programming language, and can easily be
  ported to other mobile operating systems like
  Blackberry, Symbian and Ubuntu. In addition,
  Android apps can also be ported easily to Chrome
  OS. Not surprisingly, Microsoft has also
  announced that it will provide an easy method to
  port Android apps to Windows 10 devices.

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