Reasons why one should develop an Android App - PowerPoint PPT Presentation

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Reasons why one should develop an Android App


Smartphone market is increasing by leaps and bounds, and because of that the need of Android device is also increasing. Android is an open source market place and Android is best flexible OS for developing android applications. – PowerPoint PPT presentation

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Title: Reasons why one should develop an Android App

10 reasons why one should develop an Android App
  • Biggest Addressable Smartphone Market
  • Open Source
  • Open marketplace for distributing your apps
  • Excellent Graphics Support
  • Greater Flexibility
  • Cost-Effective Rates
  • Low Acquisition and Marketing costs
  • Reliability of Ad Attribution
  • Transition to Other Platforms
  • Perfect playing ground for Newbies
Biggest Addressable Smartphone Market
There are more Android devices in the world than
iOS as Andorid devices are much cheaper than
their iOS counterpart. A research indicates that
the Android platform is larger and growing faster
than iOS, as of today, Android holds 48 of the
smart phone market according to Nielson.
According to another research, there are nearly
1.3 million Android devices activated each day.
Open Source
Android is an Open Source, thus a developer can
learn about Android Application development
without a cost. An Android app development
service provider has professionals at hand who
master and understand the nuances of technology,
and also have latest updates on the OS. Android
application development outsourcing can be
beneficial because trained professionals can
understand your needs perfectly and tailor the
app accordingly. Android app development service
providers are experienced and have the expertise
to give quality work. Also for developing an
application on Android platform user doesnt have
to purchase any special licenses or hardware.
Open marketplace for distributing your apps
Google Play is a premier free marketplace for
selling and distributing Android apps. When you
publish an app on Google Play, you reach a huge
user base of Android. The app can be quickly
deployed as Google does not have App Review
policy and your App becomes visible on the store
on 2 to 4 hours. Beyond growing your customer
base, Google Play helps you build visibility and
engagement across your apps and brand. As your
apps rise in popularity, Google Play gives them
higher placement in weekly top charts and
Excellent Graphics Support
This great platform offers high built-in support
for powerful 2D 3D graphics that help business
other organizer to attract million of users to
their mobile applications. As we all know that
high quality graphics plays a very significant
role in Applications. High graphics allow
developers to expand application with maximum
number of features.
Greater Flexibility
Android is a highly flexible OS that allows
developers immense flexibility when it comes to
developing android applications. Android offers
more flexibility with its apps by allowing
Firefox, Opera Chrome to run. Also Open Source
libraries can be used within the framework
without worry of rejection.
Cost-Effective Rates
Android developers save money, because the
platform is not licensed. However, there are
numerous programs presently coded in the platform
as its devices are utilized by various people
worldwide. It allows using different programs
without paying any certification fee.
Low Acquisition and Marketing costs
An App is not going to sell on its own, without
marketing efforts, you are just like a small fish
in a big ocean and you will remain unnoticed and
would eventually die or get eaten by other
fishes. So, to have a successful app, requires
promotion and marketing resources. Here, the less
crowded market provides has an edge it is
significantly cheaper to acquire a new customer
on Google Play. Fiksu recently conducted an
analysis of available advertising inventory which
revealed that Android is able to deliver 12
percent more ad inventory than iOS. Android has
a standard mechanism for marketing that resembles
with the desktop marketing mechanism. Android
automatically provides referrer information that
anonymously identifies the source of a download,
so the solution for tracking performance through
analytics is already build in.
Reliability of Ad Attribution
The word attribution in the App world refers to
the measurement of how user activities or actions
such as installs, downloads, in-app purchases,
repeat launches and many other features are prone
to effect by marketing activities. Apple is no
longer accepting apps that access Unique Device
Identifier (UDID) technology and reports suggest
it is also rejecting apps that use HTML5 cookie
tracking. iOS uses several matching mechanism to
match the user data between Ad networks and
marketers. Android automatically provides the
referrer info and its mechanism is explicit.
Transition to Other Platforms
Android applications can be easily transited to
Amazon Nokia X App platforms. Amazons app
store is based on Android and therefore it allows
developers to easily submit a build to Amazon for
approval. What is particularly interesting here
is that recent research shows the Amazon store
users monetize better than the App Store and
Google Play. Also Nokia X app store allows 75
android apps without change in code. All android
apps can be deployed on the Nokia X app store
with very little modification to the Android code.
Perfect playing ground for Newbies
One who has the ability to evolve is more likely
to survive in the App world. Google Play serves
as the perfect playground for all those
developers who are in new in this business it
allows developers to react to customer feedback
quickly and enables them to update their App in a
few hours. On the other hand, apples app store
frequently consumes around a week to get an App
updated, and sometimes it requires resubmission
of an App. Hence, Google Play is a heaven for all
those who wish to update their app rapidly in
accordance with customer feedback. The android
allows you to test and refine your app so that
you can get the maximum output.
Created By Android App Developer info_at_silvertouch
.com Thank You