Keeping the Wheels Turning

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Keeping the Wheels Turning Building community
monitoring and evaluation
Social Marketing Down Under 9 March 2007
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YATA Youth Access to Alcohol
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YATA The Community Voice
Each YATA community is unique
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YATA Operating challenges
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YATA Evaluation
ME IS IMPORTANT BUT CHALLENGING
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ME Community perspective
Communities juggle multiple priorities!
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Toolkit Development Principles
EMPOWERMENT
INCLUSION
FLEXIBILITY
TRANSPARENCY
THE PROCESS 1. Programme logic 2. Design
Toolkit 3. Pre-testing 4. Training
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Regional YATA hui
2. AUCKLAND Whakatane, Pakuranga, Waiheke,
Rodney, Bream Bay, Kaitaia, Waitakere, Auckland,
Whangarei, Manukau
1. PALMERSTON NORTH Wanganui, Upper Hutt, Hutt
Valley, Palmerston North, Te Kuiti, Napier,
Hastings, Taupo, Taranaki, Nelson, Wairarapa,
Gisborne, Taihape, Kapiti
3. CHRISTCHURCH Westport, Ashburton,
Invercargill, Christchurch, Hokitika Gore,
Cromwell, Reefton, Timaru, Wanaka
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1. Programme logic
YATA GOAL Minimising alcohol related harm to
young people
ACT Communities minimise the illegal and/or
irresponsible supply of alcohol to young people
THINK Communities recognise their role in this
harm and how to make change
SEE Communities know the social and physical
harm of supplying alcohol to young people
YATA Activities
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2. Design of Toolkit
Working together
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3. Pre-testing
Taking the toolkit on a test drive!
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4. Training
Equipping YATA communities for the future
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Toolkit Development Community Experience
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Building Community ME Capacity -Conclusions
INCLUSION
EMPOWERMENT
FLEXIBILITY
TRANSPARENCY
A journey of shared learnings