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Title: MKT 448 Enhance teaching / snaptutorial.com - PowerPoint PPT Presentation
Description: For more classes visit www.snaptutorial.com MKT 448 Week 1 Defining Process and Value of Digital Analytics Write a 1,050- to 1,400-word paper in which you define the process used to create marketing and business value using digital analytics. Summarize the data analytics process with regard to the Analytics Value Chain and the digital analytics P’s. Define “optimizing”, “predicting”, and “automating” from a digital analytics perspective. – PowerPoint PPT presentation
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