CYPRESS UNITED METHODIST CHURCH

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COMMUNICATIONSCONNECTIONSRADICAL HOSPITALITY

• CYPRESS UNITED METHODIST CHURCH

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JOEL AND SARAH
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BETSY YOUNG AND JACQUELINE HUGGINS
Membership and Database Administrative Assistant
(with Erik)
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COMMUNICATIONS

• CYPRESS UNITED METHODIST CHURCH

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• WHAT IS THE NUMBER ONE WAY OF GETTING THE WORD
  OUT ABOUT OUR CHURCH (and keep coming back)?
• Advertising
• Flyers
• Web site?
• Banners?
• Social Media?
• Free Stuff?
• All of the above
• None of the above

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ME!
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Adam Hamilton says

• Why do people need Christ?
• Why do people need the Church?
• Why do they need this particular church?

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HISTORY

• no communications department in 2007, no
  consistent messaging
• Transformation Processcommunications started
  with baby-steps
• Seeking Gods Path
• full department with guidelines and
  manual

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EXTERNAL COMMUNICATIONS

• advertising
• website content
• social media
• press releases
• signage??

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INTERNAL COMMUNICATIONS

• message strategy and prioritization
• production of weekly and seasonal publications
• development of collateral to support church
  calling and core values
• tell the story

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CURRENT BUDGET

• 23,000.00

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DREAM BIG
commgirldreams
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PROJECTED BUDGET 2015FOR BREAKTHROUGH REVIVAL

• 50,000.00

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BREAKTHROUGH REVIVAL

• House of Prayer
• Radical Hospitality
• No child at Adam or Millsap goes hungry

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CONNECTIONS

• CYPRESS UNITED METHODIST CHURCH

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Brené Brown says

• I define connection as the energy that exists
  between people when they feel seen, heard, and
  valued when they can give and receive without
  judgment and when they derive sustenance and
  strength from the relationship.

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Nelson Searchy says

• Not one person who comes through our doors comes
  haphazardly. By sending that guest to us, God is
  giving us the privilege of cooperating with Him
  to move someone forward in their journey toward
  Jesus.

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HOW DID WE START?

• Average attendance (2 years ago)
• Average attendance (1 year ago)
• Subtract Net growth
• Total of First Time Guests (FTG) during the
  same period
• Net growth of FTG
• Assimilation Ratio

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WHERE ARE WE?

• Minimal Growth 1/.013 77
• Steady Growth 1/.21 4.6
• Fast Growth 1/.596 1.67

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YICKS!

• Cypress UMC Growth 1/-.06

-16.7
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HISTORY

• no real department
• no membership classes
• sent out letters to first and second time guests
• no tracking of new members
• no clear spiritual growth plan

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CURRENT BUDGET

• 2,500.00

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PROJECTED BUDGET 2015FOR BREAKTHROUGH REVIVAL

• 5,000.00

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LEADERSHIP

• Global Leadership Summit
• August yearly, hosted by Willowcreek Association
• Church Co-Op Events
• February yearly
• Add Catalyst in Atlanta

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VOLUNTEERS

• Start a Photo Club
• Get your photo printed on the church walls
• Friday Gal/Guy
• Get us Sunday ready
• Promo Prince/Princess
• Take all our events and send them to online local
  calendars
• Press Releases
• Blog Club
• Get your post printed in the bulletin
• Free Book