India Baby and Child Specific Products Market Research Report - Ken Research

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E-Commerce, a Boon for Baby and Child-Specific
Products in India Ken Research
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India is the worlds second largest populated
country. It was observed that the Indian baby
care market is growing with the increasing
population. The modern trend of e-commerce is
encouraging Indian consumers to shop online.
Parents prefer online shopping than the store
shopping because it is cheap and easy with more
varieties of toys, apparel, food, cosmetics,
diapers, and accessories.
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In India, more number of people is aware about
health, nutrition and safety. Increase in the
consumer disposable income encourage the new
parents to afford modern quality baby care
products. All consumers with higher disposable
income have higher living standards, converting
into the requirement for superior products.
Increase in working women resulted in less time
for shopping at stores, however, e-commerce meets
the need for physical shopping at baby
stores. The new regulation laws that are
effective in India prevent the production, sale
and promotion of infant foods resulting in
downfall of the infant food market. Majority of
the baby care goods in India are purchased by the
city dwellers. The cultural aspects in India also
affect the sales of baby clothes, toys and
accessories because majority of the Indian
families follow hand-me-down practice.
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According to the market research report "Baby and
Child-Specific Products in India", the online
platforms for baby care products are
Firstcry.com, BabyOye.com, Hopscotch.in,
MyBabyCart.com, Hoopos.com, LittleShop.in,
BabysJoy.com, bonsaii.in, zigy.com,
NewBabyClothes.com, HomeShop18, Snapdeal,
Flipkart and Amazon.in. FirstCry.com is the
largest online store in India for baby and kids
products with many available brands. BabyOye.com
provides infant care and maternity products for
women from a variety of renowned brands.
Hopscotch.in provides exclusive baby and kids
brands from all over the world and is an India
based e-commerce service for new moms. A variety
of online products for babies, infants, children
and mothers are available on MyBabyCart.com. The
leading players in the baby and child-specific
products are Johnson Johnson, Kimberly Clark,
Procter Gamble and Unilever.
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The other competitors in baby care products are
Aditya Birla Group, Amul, Brevi, Chicco, Combi,
Dabur, Dorel Industries, Emami, Fisher-Price,
Hasbro, Himalaya Drug Company, Infantino, Krauter
Healthcare, Kiwi Baby, Marico, Mothercare,
Nestle, Newell Rubbermaid, Peg Perego, Pristine
Organics, Wipro, and Wockhardt. The baby and
child-specific products market in India is
expected to grow significantly over the coming
years and the market also involves baby apparel
segment, baby toys segment, baby cosmetics, baby
food, baby accessories, baby diaper,
child-specific hair care, baby and child-specific
skin care, baby and child-specific sun care, baby
and child-specific toiletries, baby wipes,
medicated baby and child-specific products, nappy
(diaper) rash treatments, baby car seats, baby
strollers and prams.
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• The factors affecting the growth of the baby and
  child-specific products are urbanization, and
  increase in disposable income. These factors help
  making India one of the most attractive retail
  targets globally. India has the largest
  population of children in the age group of 0-3 in
  the world. Consumers are expecting convenience
  baby products instead of spending time on
  preparing traditional home-made natural, herbal
  and Ayurvedic solutions. A part of the Indian
  population still depends on the traditional
  home-made baby products. The availability of
  inexpensive products in baby toiletries such as
  home-made oil that discourages the use of
  chemical-based products for babies may lead to a
  slight decrease in the growth of the baby and
  child-specific products.
• India is expecting a high birth rate in the
  coming years and is encouraging the continuing
  growth of the baby care market. The launch of
  imported brands and quality products by Indian
  brands

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• resulted in a massive growth in baby and
  child-specific products. Herbal and organic
  products in baby care seized the baby and
  child-specific products leading to rise in the
  price of the products. The market for baby wipes
  has increased to heights due to awareness in
  hygiene amongst urban mothers. Overall, the baby
  and child-specific products market in India is
  expecting a massive growth in the coming years.
• Key Topics Covered in the Report
• India Baby and Child Specific Products Market
  Research Report
• India Baby and Child Specific Products Market
  Size
• India Baby Food Market Research
• India Baby and Child Specific Products Trade
  Market
• India Baby and Child Specific Products Import
  Volume
• India Baby and Child Specific Products Export
  Volume
• India Baby and Child Specific Products Market
  Future Outlook

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• India Baby and Child Specific Products Market
  Competition
• India Baby and Child Specific Products Retail
  Market
• India Baby and Child Specific Products Market
  Growth Rate
• India Infant Formula Market
• India Kids Apparel and Footwear Market
• India Baby Gear Market Research
• For further reading click on the link below
• https//www.kenresearch.com/consumer-products-and-
  retail/baby-care/baby-child-specific-products-indi
  a/120785-95.html
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