Asia baby food market research report -Ken Research - PowerPoint PPT Presentation

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Asia baby food market research report -Ken Research

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The market for baby food in Indonesia remains extremely underdeveloped despite the large potential consumer base. The number of live births has been falling: a drop of 10% has occurred between 2006 and 2016. The birth rate has also been declining consistently. – PowerPoint PPT presentation

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Title: Asia baby food market research report -Ken Research


1
Indonesian Baby Food Market Research Report Ken
research
2
Baby Milk Lead the Underdeveloped Indonesian Baby
Food Market Ken research
  • Ken research announced its recent production on
    Baby Food in Indonesia concentrates on offering
    extensive and highly detailed current and future
    market trends in the Indonesia market. Indonesian
    baby food market further incorporates the scope
    of the market, the market share of different
    segments also the Market profile of the various
    product sectors with the key features
    developments, furthermore it also examines the
    consumption data based upon a unique combination
    of industry research, fieldwork, market sizing
    work and in-house expertise to offer extensive
    data about the trends and dynamics affecting the
    industry. This production examines the prospects
    of this market and their purchasing patterns or
    attitudes towards the baby food. This production
    offers the current and forecast behaviour trends
    in each category to identify the best
    opportunities to exploit.

3
  • Indonesias National Populace and Family Planning
    Board plans to invest more government finances
    into education and services with the intention of
    simplifying the pressure an increasing population
    have on housing, water, education and employment.
  • The challenges and responsibilities faced by
    Indonesian families in the future are anticipated
    to only get bigger, to address these issues such
    as reproductive health and access to
    contraceptives by driving together world leaders
    and growth experts.
  • A low rise in Indonesias population helped
    economic growth during the era of former autocrat
    Suharto, which ended in 1998. Indonesias
    fertility rate went down over 30 years to 2.6
    children per woman by 2002, fell from 5.6,
    Population growth slowed from around 2.3 to
    1.4. But for 10 years, starting in the early
    2000s, Indonesias family-planning programs
    stagnated. There was no campaign, no accurate
    information, no promotion during that decade,
    Now, its young people who havent been exposed
    to family planning.

4
  • Fewer birthrates were a major reason for an
    economic growth not only in Indonesia but across
    East Asia in the three-decade-long period ending
    in the 1990s. Fewer children elevated the
    working-age population and leads to
    more-sustainable development.

5
Competitive landscape
  • Baby food company Nestlé Indonesia continues to
    lead the market in Indonesia in 2016 with a
    predicted value share of 21, fell by one
    percentage point from 2015. The companys leading
    place can be featured to its vast product
    portfolio, which incorporates milk formula brands
    such as Dancow, Lactogen and Nestlé NAN. Dancow
    and Nestlé NAN led growing-up milk formula and
    other powder special baby milk formula,
    respectively, in 2015. The companys robust
    position in milk formula has also been
    strengthened by strong quantity sales of dried
    and prepared baby food which is its Cerelac and
    Gerber brands.

6
Current Trends
  • In 2016, a number of novel milk formula products
    targeting particular health conditions in
    children were launched. Sarihusada Generasi
    Mahardhika, which is highly known for its SGM
    milk formula brand, has come up with SGM Digesmil
    for those who have problems with digestion or
    highly sensitive stomach, and SGM PHPro with
    barely hydrolysed where protein for babies with a
    milk protein allergy. Meanwhile, Wyeth Indonesia
    PT has also launched a novel product, S-26
    Nutrisure Gold, for children aged 1-10 who lack
    poor eating habits. Baby milks continue to lead,
    and represented for 92 of value sales in 2016,
    leaving little space for other kinds of baby
    food. Cereals claim 7 of retail sales, while
    other baby foods represent only 0.4 of value
    sales.

7
Topics Covered in the Report
  • Indonesian baby food market
  • Baby food in Indonesia industry
  • Indonesia milk formula market report
  • Nestle baby food market Indonesia
  • Asia baby food market research report
  • Birth rate of Indonesia
  • Indonesia baby cereals Market size
  • Dried baby food market research Indonesian
  • Prepared baby food market Indonesia

8
For more coverage tap on the link below
  • https//www.kenresearch.com/consumer-products-and-
    retail/baby-care/baby-food-indonesia/66049-95.html
  • Related Links
  • https//www.kenresearch.com/consumer-products-and-
    retail/baby-care/baby-food-japan/62470-95.html
  • https//www.kenresearch.com/consumer-products-and-
    retail/baby-care/global-baby-food-market/73190-95.
    html
  • ContactKen ResearchAnkur Gupta, Head Marketing
    Communicationsquery_at_kenresearch.comwww.kenrese
    arch.com

9
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