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Ralph%20Lauren%201967-Present

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Ralph Lauren 1967-Present By: Keilani Fite Who is Ralph Lauren? Born Ralph Lifshitz Oct.14,1939 Bronx, New York Product Lines A. Rivets & Co. Never went to designer ... – PowerPoint PPT presentation

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Title: Ralph%20Lauren%201967-Present


1
Ralph Lauren1967-Present
  • By Keilani Fite

2
Who is Ralph Lauren?
  • Born Ralph Lifshitz
  • Oct.14,1939 Bronx, New York
  • Product Lines
  • A. Rivets Co.
  • Never went to designer school
  • I believe in clothes that last, that are not
    dated in a season. The people who wear my clothes
    dont think of them as fashion.

3
1967-1968
  • Wide Ties
  • Mens wear, Polo (English classic and traditional
    American)

4
History Fashion
  • The Hippie Movement
  • Braless ladies
  • Bell-bottom Jeans
  • Tie die
  • Headbands
  • Suede Mini-skirt

5
1971-1978
  • Womens Line
  • Eyewear (1974)
  • Boys wear and fragrances

6
History
  • Economy Approved
  • David Bowe Roxy Music
  • Man walking on the moon
  • Disco became Popular

7
Fashion
  • High-Waisted Denims decorated with rhinestones
  • Halter tops
  • Astronaut-style outfits
  • 3 piece suits
  • Jumpsuit

8
1981-1983
  • Girls wear
  • Footwear
  • Extensive Home collection

9
History
  • Western economic Boom
  • Ronald Reagan
  • became President
  • Berlin wall came down

10
Fashion
  • Brand names became status symbols
  • Women Full jacket sober suit
  • Shoulder pads

11
1990
Scarves
Hosiery
Leather Goods
Sleepwear
Jewelry
Luggage
12
History
  • Pollution Prevention Act passed
  • Official end of the Cold war
  • World trade center bombed

13
Fashion
Grunge
Preppy
Hip Hop Style
14
Designs

Fall 1982
Fall 1981
15
Designs
Fall 1983
16
Present
Rugby
Notorious
Love
17
Significant to the History of Fashion
  • Polo brand
  • All American Look Lifestyle
  • He wants people to sleep in his sheets, dry
    themselves with his towels, splash his paint on
    their walls, and then curl up in his furniture.

18
Inspirational Influences
  • Creative bold ideas
  • Worked twice has hard
  • 40 years of business
  • New brands of clothing
  • Word of mouth

19
References
  • Ralph Lauren, Encyclopedia of World
    Biography,2005-2006 Thomas Gale,a part of the
    Thomas corporation.
  • http//www.infomat.com/whoswho/ralplauren.html
  • Ralph Lauren,unknown,Market week,sep.4,2008. Pg.3
  • FortuneIts Ralphs world. John Brodie, Fortune,
    New York sep.17,2007, vol.156. Iss.6. Pg.64
  • Trachtenberg, Jeffrey A. Ralph Lauren The Man
    Behind the Mystique. Canada Little, Brown
    Company,1988
  • http//www.ralphlauren.com
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