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The Pet Food Industry

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The Pet Food Industry Big Business - at least $10 billion/yr When you buy food for your pet Do you get what the pet needs? Or do you buy what you think your pet ... – PowerPoint PPT presentation

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Title: The Pet Food Industry


1
The Pet Food Industry
  • Big Business - at least 10 billion/yr
  • When you buy food for your pet
  • Do you get what the pet needs?
  • Or do you buy what you think your pet might like?

2
Nutrient Classes
  • Protein - meat and milk products, soy products
  • Carbohydrates - corn and grain products
  • Fat - vegetable oil, tallow, lard
  • Vitamins - mostly added in synthetic form
  • Minerals - mostly added as salts (iron sulfate,
    etc.)
  • Water - the most important nutrient

3
Types of Dog Food
  • Dry lt 15 moisture
  • Usually extruded - companies can pick a shape
    that you like
  • Fat sprayed on after food is formed.
  • Semi-moist 15-30 moisture - soft dog food
  • Corn syrup, salt, sugars added to bind moisture
    and prevent spoilage
  • Canned 78 moisture maximum.
  • Complete or meat type
  • Long shelf life taste appeal

Dry or canned more economical?
4
Pet Food Labels
  • Product name
  • Net Wt
  • List of ingredients (highest listed first)
  • Manufacturers address
  • Guaranteed analysis
  • Crude Protein (min)
  • Crude Fat (Min)
  • Crude Fiber (Max)
  • Water (Max)
  • Type of pet, feeding directions
  • Statement of nutritional adequacy
  • is it complete?
  • formulated or tested to meet requirements (AAFCO)

5
Life Cycle Nutrition
  • Pre-weaning
  • Colostrum provides passive immunity - puppy
    needs this in the first 24 hrs for proper
    absorbtion.
  • Dams milk adequate for 4 wks. Additional food
    needed after 4 wks.
  • Early Growth
  • 1st 6 months most rapid growth phase
  • Choose a food designed for this stage
  • Adult
  • Switch to adult or All life stages at 1 year
  • Lower protein, vitamin, mineral requirements

6
Common Nutritional Problems - Obesity
  • Affects 1/3 of dogs
  • Caused by overfeeding/inactivity
  • More prone to cardiovascular, skin, reproductive
    problems and cancer
  • Weight reducing diets have more fiber, fewer
    calories and may leave dogs more satisfied.
  • When viewed from the top, dogs should have
    hourglass shape with some ribs showing.

7
Very Thin
Thin
Ideal
Overweight
Obese
8
Common Nutritional Problems - Diabetes
  • Not enough insulin - glucose builds up in the
    blood, cant get into the tissues.
  • Signs - high water intake, increased urination.
  • Type I diabetes - pancreas cant produce insulin
    - most dogs have this type. Shots necessary.
  • Type II - Pancreas produces insulin, but not
    enough. Only 10-20 of dogs have this type. May
    respond to weight loss.

9
Common Nutritional Problems - Chronic Kidney
Disease
  • Usually affects older dogs - also caused by
    injury, tumors and infection.
  • Dog loses ability to control electrolytes and
    filter waste products.
  • Same signs as diabetes - high water intake and
    increase urination.

10
Common Nutritional Problems - Food Allergies
  • Often occurs when dog has been on same diet for
    several years.
  • Typical sign - ITCHING - belly, inside front legs
    where legs meet the body, and the groin.
  • Rule out fleabites, bacterial or fungal
    infections.
  • Dog develops insensitivity to large proteins
    like..
  • Beef, dairy
  • Also chicken, cereal, fish and eggs
  • No quick fixes - eliminate all sources of protein
    and use a new source. May take 8-10 weeks.
  • If problem disappears, challenge with original
    diet and watch for signs.

11
Summary
  • Pet food is big business - lots of profits and
    marketing pressure.
  • You dont need the most expensive food - or the
    cheapest.
  • Look for the formulated or tested statement
    on the label - this probably means its a good
    food.
  • Dont overfeed.
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