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International Women


Title: International Women s Economic Summit Author: bcolbaugh Last modified by: bcolbaugh Created Date: 7/16/2010 8:02:02 PM Document presentation format – PowerPoint PPT presentation

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Title: International Women

International Womens Economic Summit
  • Economic Development/Jobs
  • June 21, 2010

Economic Development/Jobs Panel
Monica Luechtefeld (Moderator), EVP E-Commerce,
Office Depot Glynis Long, Export Strategist,
Small Business Advocate Mariam Nawabi,
President and CEO, AMDi Inc. Television
Anchor, America Abroad Media John Nkuranga,
Republic of Rwanda, former Director of Protocol
Monica LuechtefeldEVP E-Commerce, Office Depot
  • Office Depots Executive Vice President of Global
    E-Commerce. Responsible for driving innovation
    and customer driven features across our global
  • Office Depot has over 50 websites in 20 countries
    in 16 different languages. Sales currently over
    4.1 Billion
  • With Office Depot for 17 years. Held numerous
    positions throughout the organization from Vice
    President, Marketing and Sales Administration to
    Senior Vice President, E-Commerce to Executive
    Vice President, IT Business Development, and
    Executive Vice President, IT Supply Chain.
  • Committed to lending my expertise to the office
    supply industry as well the community in which I
    live and work. Serves on the Department of
    Homeland Securitys Private Sector Senior
    Advisory Committee, a Board Member for The
    Institute for Economic Empowerment of Women
    ( A member of Florida International
    Universitys College of Business Advisory Board,
    a Board member of the Boca Chamber of Commerce
    and a Trustee of Mount St. Marys College.
  • Passionate about the success of small business
    and, most especially, women business owners and

About Office Depot
  • Office Depot employs 41,000 people
  • Headquartered in Boca Raton, Florida US
  • Global provider of nationally branded and private
    brand office supplies, technology products,
    furniture and services by means of a dedicated
    sales force, catalogs and call centers, and
    electronically through Internet sites.
  • Total Sales in 2009 were 12.1 Billion USD
  • Operations in 50 Countries around the World
  • Retail Superstores
  • Contract sales to Large Corporations
  • Direct Sales (Online and Catalog) to small

About Office Depot E-Commerce
  • No one sells more Office Products in more
    countries over
  • the Internet than Office Depot
  • Global E-Commerce Annual Sales are 4.1 Billion
  • We operate 9 Websites in the US and over 50
  • International Websites in 30 Countries in over
    20 languages

Austria Denmark Hungary Luxembourg
So Korea Belgium El Salvador India
Mexico Spain Canada Finlan
d Ireland Netherlands
Sweden China France Israel Norway
Switzerland Costa Rica Germany Italy
Poland United Kingdom Czech
Republic Guatemala Japan Slovakia
Kuwait Dubai
Office Depot and Small Business
  • Small Business is the engine that drives the
    economy wherever you are located
  • Small Business represents over 80 of Office
    Depots revenue
  • The success of Small Business is critically
    important for our growth
  • We are committed to supporting the development of
    Small Businesses across the globe

Lessons Learned from our Customers
  • Mountain of paperwork
  • A small business owner may be the CEO, but is
    also responsible for sales, marketing,
    bookkeeping, HR, advertising, client relations,
    and procurement. Because they often do it all,
    they report spending up to 40 of their time on
    employer-related paperwork.
  • Where the heart is
  • 53 of the nation's businesses are now operated
    from home, which gives many people, especially
    parents, a better balance between career and
  • Home businesses, typically less expensive to
    start up, manage, run, grow, and expand.
  • Women on the move
  • Entrepreneurial women in the US own 6.5 million
    businesses that generate 959.6 billion in
    revenues and employ 7.2 million workers. Some of
    them are driven to start a business to break the
    glass ceiling and others wish to gain more
    ownership of their work schedule.

Small Businesses in the US
  • What is a small business?
  • It has been defined as an independent business
    having fewer than 500 employees
  • Office Depot defines it much smaller less than
    100 employees
  • How important are small businesses to the U.S.
  • Represent 99.7 of all employer firms
  • Employ half of all private sector employees
  • Pay 44 of total U.S. private sector payroll
  • Have generated 64 of net new jobs over the past
    15 years
  • 52 home-based businesses
  • How many small businesses are there?
  • In 2008, there were 29.6 million small businesses
    in the US
  • Only 18,000 large businesses
  • What is survival rate for new firms?
  • 7 out of 10 new firms last at least 2 years
  • 51 survive 5 years or more

Small Businesses in Europe
  • Often referred to as the backbone of the European
  • European Commission policy is concentrated in
    five priority areas
  • Promotion of entrepreneurship and skills
  • Improvement of SMEs access to markets
  • Cutting red tape
  • Improvement of SMEs growth potential
  • Strengthening dialogue and consultation with SME
  • Special SME envoy has been set up in th European
    Commission Directorate-General Enterprise with
    the objective of better integrating the SME
    dimension into EU policies
  • SMEs are defined as
  • Micro enterprises less than 10 persons employed
  • Small enterprises 10-49 persons employed
  • Medium-sized enterprises 50-249 persons employed
  • SMEs
  • represents 99.8 of EU-27 enterprises in the
    non-financial business economy
  • Employ two thirds of the workforce (67.4)
  • Generate 57.7 of total value (varies by sector)


Glynis Long Export Strategist, Small Business
  • Working with the World Bank, International
    Finance Corporation and for the US Small Business
    Administration, Glynis assists US SMEs export. 
  • Previously, Glynis led the Asia Sector for
    International Trade at SBA (
    nal) and developed the Online Womens Business
    website in multiple languages.
  • She was formerly with the Securities Exchange
    Commission (
  • At the Organization of American States (OAS), she
    is Treasurer and Board Member of the NGO Young
    Americas Business Trust ( ).
  • Glynis is an international SME speaker for women,
    internet and innovative business issues in
    Washington, DC, Istanbul, Turkey and Seoul, S.
  • Glynis is a member of the DC Rotary Club
    ( ) and the national Leadership
    America, which supports womens issues. As a
    Founder, she is developing a global network of
    international breast cancer centers for
    under-served women.

Glynis Long
  • Non-profits and government agencies create energy
    that encourages the growth of womens small
  • How does the SBA support small business?
  • Created non-profit organizations supporting small
    business through training, counseling, networking
    and match-making. These training centers and the
    SBA district and regional offices help small
    business find finances to start or grow their
  • 112 Womens Business Centers
  • 1,100 Small Business Development Centers
  • 600 SCORE chapters
  • How does Rotary International support small
  • Rotary was known for their success with Polio
    eradication, now they are helping emerging
    countries with water purification, maternal/child
    health AND economic development.
  • Rotary has members that are current or retired
    business people that help small businesses in
    their own communities. They have inspired many
    women business owners.

Mariam Nawabi President and CEO, AMDi Inc.
Television Anchor, America Abroad Media
  • Attorney who works on economic development, media
    and rule of law projects in Afghanistan and the
    Middle East.
  • Television Anchor for America Abroad Media for
    PUL show, which broadcasts from the US to
  • Co-Founder of Artizan Sarai, a portal that helps
    artisans to market their goods.
  • Founder of the Afghanistan Advocacy Group, which
    has submitted testimony and policy memos to
  • Served as Senior Advisor to the Afghan-American
    Chamber of Commerce and Commercial and Trade
    Counsel to the Embassy of Afghanistan
  • Provided recommendations on the equality clause
    of the new Constitution of Afghanistan through
    the UN.
  • Has spoken at numerous conferences, seminars and
    fundraising events and on tv and radio regarding
    Afghanistan, rule of law, media and other topics.

Mariam Nawabi
  • Experiences and lessons learned in starting and
    running a small business
  • When hiring, structure is very important
  • Organizational charts are critical
  • Marketing
  • Brand/logo
  • Business Cards, Website, Letterhead
  • Business associations and events
  • The importance of a business plan in growing your
  • Vision/goals
  • Costing
  • Marketing plan

Mariam Nawabi
  • Relationship building
  • Organizations and companies
  • Government agencies
  • Foreign donors
  • Mentors
  • Identifying 1-2 mentors
  • Approaching mentors
  • Asking for help when you need it

John NkurangaFormer Director of Protocol,
Republic of Rwanda
  • Self-motivated mid-career entrepreneur oriented
    and policy maker. A professional, detail oriented
    and energetic individual, looking forward to
    contribute to the progress and development of my
  • MBA Finance student at Oklahoma Christian
    University scheduled to graduate on August 14th
  • Served as a Director of Protocol, Office of the
    President of the Republic of Rwanda. (2004
    August 2009)
  • Served as Assistant to the Minister in the Office
    of the President of the Republic of Rwanda(2003
    Feb 2004)
  • Served as Head of Logistics and Supplies, Office
    of the President of the Republic of Rwanda (2001

John Nkuranga
  • How your current academic work will inform what
    you plan to do when you return to Rwanda
  • - need to have skills, character networking
  • - definite financial goals
  • - drawing on experiences
  • - innovation is todays hot commodity

John Nkuranga
  • Knowledge gained in US on access to capital and
    job creation will benefit Rwanda
  • - viable business proposals
  • - partnerships
  • - bearing risk/No pain No gain
  • - Creating business through corporations

John Nkuranga
  • Challenges and barriers women face in access to
  • - lack of skills required for viable business
  • - insufficient research
  • - low level of network in the business world
  • - Culture and Social Barriers
  • In Rwanda, the support platform is in place but
    more emphasis needs to be placed on educating
    women as to what is available to them.
  • - High level political support,
    transformational leadership and a
  • champion for the cause of womens
    economic social
  • empowerment.
  • - Good will is not enough bold laws
    guaranteeing equal access to
  • ownership of property, land and

John Nkuranga
Rwandan Woman in Basket weaving activities
  • Appendix

Q A Glynis
  • How difficult is it to engage volunteers with
    government and civil society to help in economic
  • How do you know if the community is successful in
    helping its women business owners?
  • How can Rwandan and Afghan women help the women
    in their home countries?

Q A - Mariam
  • As someone working in media, what advice would
    you give to business owners regarding how media
    can help or hurt their business?
  • As an attorney, what would you identify as the
    major legal issues business owners should be
    prepared to face?

Q A - John
  • How are culture and social barriers that
    discourage women and girls from being
    entrepreneurs be addressed?
  • 2. Is having skills to write viable business
    proposals that can be funded by banks enough for
    Rwandan Afghan women in creating and sustaining