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Digital Magazine Subscriptions

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... Banking and Travel & Tourism as a strong gift with ... powered promotions for some of the world s most well-known and respected brands spanning all ... – PowerPoint PPT presentation

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Title: Digital Magazine Subscriptions


1
(No Transcript)
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Digital Magazine Subscriptions
  • With Over 1,000 global magazines at your
    fingertips, Readly is the ultimate magazine
    subscription. This digital magazine service gives
    unlimited access to over 16,000 digital magazine
    issues, so recipients can enjoy their favorite
    magazines anywhere, anytime online, off-line,
    at home, or on-the-go.
  • Currently, with one single subscription, Readly
    gives access to 16,491 issues a total of 1,062
    magazines.
  • A three-month subscription to Readly has a 30
    retail value, and a six-month subscription has a
    60 value. 
  • The Readly app can be shared across five devices
    and is available on leading tablets and
    smartphones, including iOS, Android, Windows 8
    and Kindle Fire.
  • It includes any top magazines, such as Inc.,
    Womens Health, Mens Health, Saveur,
    Cosmopolitan, Rolling Stone, ESPN The Magazine,
    Entrepreneur, Better Homes Gardens and more.

Digital Rewards Online Power, Real-World Reach
3
Why Choose Digital Magazine Rewards?
  • Readly is the Netflix of magazines and allows
    subscribers to read as much as they like, a great
    offering for todays consumer who is used to
    unlimited on-demand entertainment. Plus, this
    reward taps into the growing popularity of
    smartphones, tablets, and digital content.
  • Magazines have a great deal of appeal 91 of
    all adults, 94 of adults under 35 and 96 of
    adults under 25 read print or digital magazines.
  • The digital-only magazine media audience grew 84
    from spring 2012 to spring 2013.
  • More than 50 of digital magazine consumers read
    or reread back issues.
  • Since starting to read digital magazines, more
    than 25 say they have increased their reading
    time spent with magazine media.

Association of Magazine Media MPA Factbook
2013/2014
Digital Rewards Online Power, Real-World Reach
4
What is a Digital Magazine Card?
  • The Reward
  • The back of the reward card clearly displays the
    reward the user will receive.
  • The Design
  • The front of the card features your logo and
    custom artwork printed in full color.
  • The Code
  • Users enter their unique reward code on the
    website and follow the on-screen instructions to
    redeem their reward.

The Website This is the website address that
users will visit to redeem their reward.
Digital Rewards Online Power, Real-World Reach
5
How It Works
Customers enjoy their gift courtesy of your
brand.
They select the movie theater they would like to
visit from the available options.
Customers receive your offer via a branded card
or product.
They visit the website provided and enter their
reward code.
Digital Rewards Online Power, Real-World Reach
6
The User Experience
  • In a connected world, branded user experience is
    everything. By carrying branding throughout the
    process to redeem the reward, you can extend your
    brands presence in every detail of the
    promotion.
  • By incorporating a fully skinned accompanying
    redemption experience, your company can easily
    implement cross-channel touch points in a
    creative, layered campaign.
  • The redemption website can be branded with your
    logo and messaging.
  • Redemption process can be optimized for most
    mobile devices and tablet computers.
  • Full landing pages also available to extend your
    branding and messaging.

Digital Rewards Online Power, Real-World Reach
7
Beyond Cards
Digital Rewards work anywhere and everywhere.
Super versatile, all you need is a code to
deliver a successful solution for your brand.
Online Campaigns Cut costs even further and
include reward codes in emails or provide them
for completed online purchases or desired
actions. On Packaging Easy and inexpensive to
implement, codes can be printed within packaging,
as a label on packages and beyond. At The
Register Reach customers at the transaction
level by delivering codes on receipts or via
Catalina coupons at the register. Direct Mail
When you print codes on direct mail, the total
cost of a rewards campaign could be less than the
cost of shipping any other item.
Digital Rewards Online Power, Real-World Reach
8
Promotional Uses
Digital Rewards Online Power, Real-World Reach
9
Targeting The Right Audience
  • Many industries can benefit from Movie Ticket
    Cards. They are a particularly good fit for
    Retail, CPG and Entertainment but also
    Universities, Banking and Travel Tourism as a
    strong gift with purchase, on-pack or in-pack or
    event giveaway.
  • Widely desirable and of high-perceived value,
    this reward can be used to target adults of all
    ages.
  • Compact and inexpensive to distribute, Movie
    Ticket Cards are great for
  • In-store giveaways
  • Gift-with-purchase
  • On-pack or in-pack premiums
  • Event offering
  • Job fairs
  • Employee Incentives
  • ..and more!

Digital Rewards Online Power, Real-World Reach
10
In Good Company
Digital Reward Cards have powered promotions for
some of the worlds most well-known and respected
brands spanning all industries.
Digital Rewards Online Power, Real-World Reach
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