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SOCIAL IMPACTS OF INFORMATION TECHNOLOGY

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Title: SOCIAL IMPACTS OF INFORMATION TECHNOLOGY


1
SOCIAL IMPACTS OF INFORMATION TECHNOLOGY
THE BAPATLA COLLEGE OF ARTS AND SCINCE
B. MOHINI DEVI
2
Information?
  • An assemblage of data in a comprehensible form
    capable of communication Harrods Librarians
    Glossary and Reference Book, 7th ed., 1990.
  • Information is knowledge communicated concerning
    some particular fact, subject or event - Oxford
    English Dictionary.
  • Information is data recorded, organized,
    related or interpreted within context to convey
    meaning S.C.Blumenthal in Management
    Information Systems, 1969

3
Communication
  • The word Communication originated from Latin
    word Communis meaning Common.
  • Communication is imparting, conveying or
    exchanging of ideas and knowledge whether by
    speech, writing or signs Oxford English
    Dictionary.
  • Communication is the transfer of thoughts and
    message as contrasted with transportation of
    goods and persons Columbia Encyclopedia of
    Communication.

4
Information Technology
  • The two revolutions - in computers and
    communications transformed the computers
    synonymous to Information Technology.
  • The rapid developments in Information
    Technology brought revolutionary changes in
    information processing, storage, dissemination
    and distribution and became a key ingredient in
    bringing-up great changes in over all aspects of
    society.

5
Information communication Technology
  • The ease of communication along with the
    Internet, has brought a paradigm shift in
    information usage from the need to know basis
    information available when and where you need it.
  • Digital publishing technologies and global
    networking have given rise to the development of
    a wide variety of digital libraries.

6
Information communication Technology
  • Ten years ago we saw the convergence of the
    human-readable Web with increased connectivity.
    Now we are seeing communicating applications and
    more pervasive, broadband connectivity. The world
    is flatter because computing and communications
    is more pervasive of our working and learning
    lives we create, share and use digital content
    and services.
  • Dempsey, Lorcan. (2006). Ariadne Issue 46 at
    http//www.ariadne.ac.uk/issue46/dempsey/intro.htm
    l

7
Users Attitudes
  • Users are broadly into two categories
  • Users Information seeking Techno savvy
  • In a flat networked world, where data and
    content flow more freely, much of what might have
    happened in library is pushed out into network
    user environment.
  • Dempsey Lorcan, 2006.
  • Users Not aware of technology
  • Users information seeking attitudes differs
    based on their competencies.

8
Challenges Opportunities
  • Information Literacy
  • The purpose of IL is to develop sense-making
    ability among the stake holders.
  • Though Information literacy has broader
    perspectives and wider applications, it embraces
    related concepts like
  • user education
  • library instruction
  • bibliographic instruction
  • library research

9
To conclude.
  • An incredible fast progress in information and
    communication technologies are transforming the
    information handling and seeking habits of both
    librarians and users.
  • Inspite of the initiatives taken by INFLIBNET,
    NISCAIR, NIC and Refreshers courses provided by
    universities, more such kind of training
    programmes are to be conducted both to the
    library and information professionals as well as
    to the users.

10
To conclude.
  • Training influences perception, attitude and
    opinion about the information conveyed. Course
    curriculum for LIS should be revised with
    emphasis on development of the soft skills as
    core competencies.
  • Vogt, Hannelore., et al., (2008). Branding and
    Marketing for Changing the Image of Libraries in
    India. In Executive Summary Workshop Results
    Emerging from the International Seminar-
    Libraries on the Agenda!, March 13 14, 2008,
    edited by Daum, Marilen and Seth, Renu. Pp 7-8

11
Thank You
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