WRITTEN%20COMMUNICATIONS

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WRITTEN COMMUNICATIONS

• John Ostrowski

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LEARNING OBJECTIVES

• Apply the basics of good writing
• Identify the three keys to e-mail writing
• Identify the five Cs of business writing

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BASIC REPORT WRITING REVIEW

• What are you trying to accomplish?
• Inform
• Sell a proposal
• Know your audience
• 8th Grade rule
• One page reports
• Anticipate questions
• When to laugh

• Jargon Acronyms
• Emotional Words

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THE IRS OF E-MAIL

• I Image
• R Results
• Powerful Subject Line
• 1st Sentence Summary
• Use Short Sentences
• S Security

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FIVE Cs OF BUSINESS COMMUNICATIONS

• 1 Clearness
• 2 Conciseness
• 3 Completeness
• 4 Consideration
• 5 Correctness

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TYPES OF LETTERS

• Good news
• Bad news
• Routine
• Persuasive