MEDICAL TOURISM HOSPITAL

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MEDICAL TOURISM HOSPITAL EXECUTIVE RETREAT KOCHI
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Digital Hospital Nationwide Clinics and SPAs
Integrated Multi-Sector Project
Health Care IT Tourism
Theme Holidays Dynamic Holidays Business Holidays
Telemedicine Net Medical Call Center
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WHY MEDICAL TOURISM?
If 20th Century Brought Software Revolution in
India Software Cost 1/5th of that of USA 21St
Century - Medical Tourism Revolution in India
Medical Cost 1/5th of that of USA
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Medical Tourism Scenario

• IT Revolution
• Recession in the West Affects
• IT Exports from India 50 Billion
• IT - 5 GDP in USA

• Medical Tourism Revolution
• Recession Proof- Recession reinforces need for
  cost cut in Health care
• Health Outsourcing from USA 60 Billion
• Health care -16 of GDP

Health Care in India
2001 2004 2012
Health Care Rs86000 Crores Rs200000 Crores
Medical Tourism Rs1518 Crores Rs10,000 Crores
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Road Blocks to Medical Tourism in
India Developing Country - Negative perception
about India-poor Hygiene and sanitation Low
Penetration of Medical insurance Flight
connectivity and infrastructural problems lack of
knowledge among foreigners - world of mouth or
internet savvy lack of trust - no personal or
local contacts lack of follow up No Follow up
and Suffering from Complications lack of Medical
liability No Integrated Medical tourism project
- Top hospitals me too approach . Depends on
government initiatives
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Achievements in Medical Tourism in India

• 2 lakhs foreign patients visit India/year for
  medical tourism , compared to the potential of 20
  lakhs
• Profile of Patients
• Heart Related - 30
• Bones Joint - 15
• Renal,Eye ,Kidney Etc - Balance
• Profile of Countries
• Middle East - 40
• South Asia - 35
• US UK - 25

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Potential Medical tourists

• 47 Million Americans not Health Insured
• Consultation cost in USA 50 to 150 for
  insured and 250 to 450 for non insured
• Diseases for which no Allopathy treatment is
  available Ayurveda, Homeo, Holistic treatments
• For Infertility treatment. For Infertility
  Treatment In UK Rs. 8 Lakhs with 8 months waiting
  period India Rs. 1 Lakh no waiting period
• Egg donors and surrogate mothers readily and
  economically available in India
• Patients from 160 Countries can take Ayurvedic
  and Holistic treatments

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World Medical Tourism Destinations

• Florida Miami (USA)
• Thailand
• Singapore
• South Africa
• Jordan
• Philippines
• Can Kerala be the No 1 Medical Tourism
  destination in the world ?
• YES !!

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Health wonders of Kerala

• Kerala Achieved the same health index as western
  world - Infant Mortality 12,Maternal mortality
  2/1000 , Life Expectancy 75 Years , Compared to
  Keralas Per Capita Income 355 (0.38 of that
  of New York 93377 )
• Abundant Trained Health Manpower
• NRK population as Kerala Ambassadors in 160
  Countries
• IT advantage and Tourism advantage - Two Under
  water cable terminate at Kochi Skilled IT / IT
  ES Personnel Kerala has become one of the world
  tourism destinations

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Health Wonders of Kerala

• Medical Tourism Cost at Kochi 30 to 50 of that
  in Thailand .If Integrated treatment Approach is
  adopted the cost will be 10 to 20 of Cost
• Americans Spent 25 Billion on CAM Therapies Last
  Year . This can be Increased to 100 Billion if
  we globalize and Modernize Ayurveda
• Worlds No 1 Medical tourism Hospital ,BUMRUNGRAD
  International Hospital ,Thailand tried to
  takeover ,Lakeshore Hospital ,Kochi Two Months
  back ,showing the Importance of Kochi in World
  Medical Tourism .

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Globalization of Ayurveda

• Kerala Ayurveda Worlds Best Ayurveda Brand
• But It confines to Musculoskeletal Diseases
• Kerala Ayurveda Vedic (North Indian) Ayurveda
  Metabolic Diseases Musculoskeletal Diseases
  A Total System of Medicine
• Homeopathy is only 230 Years old , but it is
  catering to patients to 152 Countries from India
  (Dr Rajesh shah www.lifeforce.com and Dr
  Batras Positive Homeopathy , Dr Bakons
  Homeopathy etc)
• Ayurveda is 5000 Yrs old Waiting for
  Globalization to 160 Countries through a
  Telemedicine Net

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• .Brief Description About the Project Setting up
  a Medical Tourism Hospital in the periphery of
  kochi with specialized departments like 1)Heart
  Surgery 2)Joint Replacement, Microdesectomy
  Spinal Fusion 3)Cosmetic Surgery 4)Eye
  Surgery(Lasik, Cataract, Glaucoma, Refractive
  Surgery, Vitreoretinal Surgery) Ear(Cochlear
  Implant) 5)Major Surgeries Organ Transplants
  6)Infertility Treatment ,Fibroid and Womens
  Disease 7)Obesity Treatment Interventional
  Cardiology 8)Comprehensive Health Check Up
  9)Rehabilitation, Psychology Geriatrics 10)
  Ayurveda, CAM Therapies Non-Cured Diseases
  11)Multi specialty Dental Clinic 12)Anti Aging
  Clinic and European Spa.
• This Hospital will be connected to Medical
  Tourism Super Clinics in 60 cities in India and
  places like Gulf(Dubai, Saudi-Arabia, Qatar,
  Oman, Bahrain, Kuwait) Maldives, Colombo,
  Malaysia, Indonesia, Singapore, Philippines,
  Dhaka, USA, UK, etc,. Further it will be
  connected to Medical Tourism Spas in tourism
  centers like Kovalam, Fort Kochi, Mahabalipuram,
  Bangalore, Goa, Mumbai, Jaipur New Delhi. So
  also, 36 disease management clubs like Diabetes
  club, Heart Club etc., will be conducted on an
  all India basis through Tele-medicine and Medical
  Call center at Kochi. A Multi-Cuisine Health food
  court , Digitized Business center and Digitalized
  NRI Center will be attached to the hospital.
  Chief Executives who are under going Rejuvenation
  in this hospital can control his organization
  from the hospital,similarly,NRIs can be digitaly
  connected to there relatives in India.

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• First Hospital It will be the first Medical
  Tourism hospital in India with departments which
  cater to Medical Tourism.
• Unique Marketing a) Medical Tourism Clinics
  and Medical Tourism Spas all over India will
  bring large number of Medical Tourists to Kerala.
  b) A Medical Tourism Club will be promoted on
  time share basis all over India and abroad in
  which there will be a facility for members to
  come to Kerala every year and enjoy 15 days free
  stay for treatment chargeable).
• Centers of Excellence All the departments of
  the hospital will be the centers of excellence as
  the best doctors from different parts of India
  Mumbai, Delhi, Chennai, Bangalore, Pune, Kolkata,
  etc,.) will be taken on visiting basis in
  addition to the core team at the hospital. b)
  Through the Tele-Medicine net the tourist can
  consult the best doctors in different parts of
  India, with whom hospital will have contract
  arrangement.

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• Technological Excellence a) As far as possible
  the best medical equipments on lease will be
  installed and every 5 years there will be
  replacement of better technology equipments. b)
  Medical Automation It will be fully Digitalized
  hospital with facilities like pharmacy Robot,
  Robotic Surgery, Fully Automated Laboratory,
  Picture Archive Communication Systems(PACS), 4D
  Ultra Sonography, Wi-Fi connection, 128-bit
  CT-Scan, Pet Scan MRI, etc.,
• Minimum Cost a) All the rooms and suites will
  be given on time share basis to NRIs, Foreigners
  and High Networth Individuals (HNI)s. Every year
  they can use the facility free for 15 days, for
  their parents or for friends. If they do no avail
  the facility the hospital will rent to other
  patients and 50 of room charges will be given to
  the owners and hospital will guarantee return not
  less than the prevailing bank interest.b) Non
  core activities will be given on contract to
  reduce the operational cost.c) As it is 100
  digital hospital, there will not be any paper
  work and cost of operation will be minimum.d)
  All Medical Tourism clinics in 60 cities in India
  and Medical Tourism Spas will be run on franchise
  basis which will reduce the cost of investment
  operation cost.
• Tele-Medicine Net A Tele-Medicine net
  supported by Medical Call Center not only will
  make the operation of hospital online but also it
  will enable NRIs to see their parents online when
  they are in hospital or in their house.

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• Integrated treatment Any patient can get
  integrated treatment of Allopathy, Ayurveda,
  Homeopathy and CAM Therapies.
• Immediate Start The project can be started
  immediately without waiting for the construction
  of the hospital using the facilities in other
  super specialty hospitals at Kochi. Thus the
  gestation period of the project will be minimum.
• International Treatments In Ayurveda and CAM
  Therapy all the holistic treatments as existing
  in Dubai Herbal Treatment center like Ayurveda,
  Traditional Chinese Medicine, Colon Hydro
  Therapy, Chiro Practice, Ozone Therapy, Manual
  Lymphatic Drainage, Taichai, Yoga, Nutrition,
  Beauty Care, etc, will be introduced.

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• Digital Marketing A dynamic web site will be
  developed for the hospital and it will be
  translated into Chinese, Spanish, Japanese,
  German, French, Korean, Italian, Deutsch, Arabic
  and Indian languages like Hindi.
• Hub Spoke System For Medical tourism
  services to the tourists, for the facilities
  which are not installed in our hospital, we will
  be utilizing the facilities of other hospitals in
  Kerala. Thus we will be able to operate the
  project with minimum capital cost and minimum
  operational cost, which will lead to the high
  profitability of the project.
• Boost to Kerala Tourism Through our all India
  and International Marketing, we will bring large
  number of Indian International Medical Tourists
  to Kerala. (Only 5 Lakhs Foreign Tourists (10)
  of the 5 Million Tourists Visiting India, Come to
  Kerala ) As our Boarding Lodging Facilities
  are limited, these tourists will be staying in
  other resorts near Kochi. Thus our Medical
  Tourism Project will be a big Boost for tourism
  in Kerala. Similarly, due to operation of
  Executive Retreat, there are possibilities of
  many Professional meetings and Business
  Conventions conducted at Kochi. So this Medical
  Tourism project will give a Boost to MICE Tourism
  and Holiday Tourism in kerala.

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• .?
• Cost of Project
• 1. Land
  3 acres. Rs. 3 crores
• 2. a) Building
  1,00,000 S.Ft Rs. 10 crores
• (Construction cost Rs.1000 per/S.Ft)
• b) Medical Equipments
  Rs. 10 crores
• c) Telemedicine Network
  Rs. 0.25 crores
• 3. Working Capital
  Rs. 0.75crores
• Total Project Cost
  Rs. 24 crores
  
• Note
• Maximum number of equipments will be taken on
  lease.
• Working capital required will be much less as
  Medical Tourism clinics and Medical Tourism
  Spas, (all of them will be on franchise basis)
  will be operational before the hospital is ready.

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• Working Results
• Revenue (On Full Operation)
• 1. Patients Income (1800 Rs.2 lakhs)
  Rs. 36 crores
• 2. Medical Tourism clinics Income
  Rs. 9
  crores
• (10 Indian clinics monthly income
  Rs. 5 lakhs
• 50 Indian clinics monthly income
  Rs.3 lakhs
• 10 foreign clinics monthly income
  Rs. 10 lakhs
• Hospital share 25 of income as
  Franchiser )
• 3. Medical Tourism Spa Income
• (0.25 x 8 x 6 x 8) (0.25 x 2
  x 6 x 8)
  Rs 1.2 crores
• 4. Tourism Operation Income (5000 Tourists
  x Rs. 5000) Rs 2.5 crores
• 5. Medical Tourism club Income (50,000
  members x Rs. 1000) Rs 5
  crores
• -
• Total Revenue Rs 53.7 crores
• Expenditure
• 80 of the Income(Estimated) Rs.
  42.96 crores
• Profit Rs. 10.74 crores

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• Employment Potential
  
• Direct 360
• Indirect
  
  1800
• (Other Tourist resorts will be
  taken on management
• contract to accommodate more
  medical tourists)
• Land Requirement and Land Available
• Total requirement
  
  3 Acres
• In your possession
  
  Nil
• (An office of 1100s.ft which will act as
  Tele-Medicine Center and Package tour operation
  center at kochi is owned by us. Further space for
  Medical Tourism clinics is available at Mumbai,
  Pune, Coimbatore and Bangalore)
• To be acquired
• 
  
  3 acres
  
• Has any work been started?
  Yes
• We are operating Medical tourism clinics and
  Medical Tourism Spas at Mumbai and Kochi.
• Specify assistance required ? Tie up Needed for
  the project
• One strategic investor or group of investors to
  contribute 24 of equity and Term loans from
  financial institutions.

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We have launched a no of Medical and Dental
Tourism Services through our Portals
Other Relevant Details

• www.medicaltourism.org
• www.keralaayurvedashram.com
• www.hitechdental.org
• www.germanhomeopathy.org
• www.allgooddoctors.com
• www.surechild.com
• www.tourwell.com
• www.internationalmedicaltourism.org
• www.tourismhomestay.com