802.15 HR Study Group - PowerPoint PPT Presentation

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Title:

802.15 HR Study Group

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Title: IEEE 802.15-00/017r0 Subject: 802.15 HR needs from 802.15 Marketing Author: Bob Morris Last modified by: Robert F. Heile Created Date: 1/11/2000 1:58:51 PM – PowerPoint PPT presentation

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Date added: 6 August 2020
Slides: 7
Provided by: BobMo92
Learn more at: http://grouper.ieee.org
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Title: 802.15 HR Study Group


1
802.15 HR Study Group
  • Marketing Needs From 802.15

2
802.15 HR Study Group Marketing Needs
  • Help in converging WPAN solutions
  • Convergence -- help to encourage one solution
  • Convergence opportunity slide
  • Example HomeRF MM (see attachments)
  • Best practices -- learn from history (802.11b)
  • Market criteria development and proposal
    evaluation
  • Technical criteria development and proposal
    evaluation
  • Evaluation process
  • Timeframe -- send list out 2/4 (call for intent),
    5/8 proposal presentations
  • Criteria list
  • Liaison -- bridges
  • HomeRF MM -- HomeRF -- Benny Manny
  • Bluetooth 2 -- Bluetooth 2 SIG -- Jim Kardach
  • HiperLAN/2 -- ETSI/BRAN -- Jamshid
  • 802.11b -- Stewart Kerry, Bruce Kraemer

3
802.15 HR Study Group Marketing (cont.)
  • Communication -- getting the word out
  • Press Relations
  • Press support working great -)
  • Advertise the call for proposal
  • Centralized depository of PR releases/articles/etc
    .
  • Public Forum
  • Web presence
  • Consortiums, forum and other speaking
    opportunities
  • Elevator speech -- Fast and low power WPAN
    solution for the consumer space that can be
    delivered in 18 24 months
  • Future
  • Trademark and branding

4
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