Marriage and Media - PowerPoint PPT Presentation

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Marriage and Media

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Marriage and Media For Better or Worse MARRIAGE AND MEDIA For Better or Worse Mass media- television, radio, the movies, newspapers and magazines strongly ... – PowerPoint PPT presentation

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Title: Marriage and Media


1
Marriage and Media
M M
  • For Better or Worse

2
MARRIAGE AND MEDIAFor Better or Worse
  • Mass media- television, radio, the movies,
    newspapers and magazines strongly influence our
    choices.
  • For better or worse, corporations depend heavily
    upon media as one of the greatest influences in
    suggestions planted in consumer minds.

3
MARRIAGE AND MEDIAFor Better or Worse
  • As catchy advertising, documentaries, and intense
    dram have all been used to reach key audiences,
    the South Los Angeles Healthy Marriage
    Demonstration Project has crafted an MM
    Campaign, to include slogans and messages to
    follow in this presentation, public service
    announcements, and specialized film in our
    outreach to multiple generations.

4
  • South Los Angeles Healthy Marriage Demonstration
    Project has chosen a generational and
    multi-cultural approach to marriage education
    with media as one of multiple strategies.
  • We use media to include history and recall severe
    risk factors yet documented and celebrated
    resilience of marriage through couples like the
    Walls and Carters.

5
MARRIAGE AND MEDIAFor Better or Worse
  • Marriage and media are united to capture the
    faith and focus of Rev. Carlvern and Mrs. Paula
    Dunn, as married mentors as part of the PEN OR
    PENCIL M.O.V.E.MENT to stimulate dialogue and
    touch thousands of lives who face for better or
    worse before, through, and following the
    incarceration of one or both partners.

6
  • PEN OR PENCIL allows us to use media and other
    tools to discourage the PEN(itentiary) and
    encourage education (the pencil) by cultivating
    the skills and will to excel beyond the risks
    they face, even as teenage fathers and the
    distractions and death to future success and
    relationships along their journey into manhood.

7
Our film presentation, public service
announcement, and supplemental media tools
compliment PEN OR PENCIL, our highly innovative
curriculum approach with special outreach to
black and Hispanic court-involved/foster-care/teen
age males to assist them in becoming men of
valor.
8
MARRIAGE AND MEDIAFor Better or Worse
  • Through the experiences of Maura Sanchez and
    Israel Villalobos captured on film, we use media
    to explore marriage and multi-cultural
    experiences in blended family environments.
  • Their story and that of many similar couples is
    presented in our general courses and further
    examined in our PEN OR PENCIL Til Death Do Us
    Part Series (Death By Distance).

9
MARRIAGE AND MEDIAFor Better or Worse
  • Our marriage mentors, Herbert and Janet Leflore
    and Tyrone and Teresa Glover, allow us to benefit
    from the longevity of marriage and when marriage
    is enriched by a second chance.
  • Their experiences as couples on film help to
    build a bridge between our historic past into our
    present and future survival as families.

10
MARRIAGE AND MEDIAFor Better or Worse
As a precursor to either of our programs and
media presentations, we ask viewers to consider
the variables of better or worse in building
relationships by offering a few key points which
have been used successfully in other media
campaigns
11
For better or worse, here is our commercial advice
12
MARRIAGE AND MEDIAFor Better or Worse
  • Energizer batteries made popular the slogan, He
    keeps going, and going, and going, . . .
  • The reference was to a pink bunny with a drum.
  • While physical intimacy is a vital part of the
    marital experience, it should not be the
    exclusive criteria determine a life-long mate.

13
MARRIAGE AND MEDIAFor Better or Worse
  • Best Buy made famous, Thousands of
    possibilities. Get yours.
  • Technology has now entered into the date/mate
    frenzy making, I do, as simple as asking
    whether you have access to a computer .
  • The decision to get married is not as simple as
    downloading a file.

14
MARRIAGE AND MEDIAFor Better or Worse
  • Since 1988, Nike has said, Just do it.
  • It would be wise to give marriage more thought.

15
MARRIAGE AND MEDIAFor Better or Worse
  • There are instances when it should be clear,
    without the assistance of Johnny Walker, to
    decide it is best to, Keep walking.

16
MARRIAGE AND MEDIAFor Better or Worse
  • We are generally on our best behavior during the
    early phases of dating.
  • As time goes by, we become more real to one
    another.
  • Over 30 years ago on his show, the late comedian,
    Flip Wilson, made popular the pre-marital
    reminder that, What you see is what you get.

17
MARRIAGE AND MEDIAFor Better or Worse
  • Being rational and realistic about reasons for
    marrying is not easy. But people who marry
    mainly for positive reasons are more likely to
    have a happier marriage than those whose marriage
    is based on negative reasons.
  • When the choice is better rather than worse,
    Toyota said it best, Oh what a feeling!

18
MARRIAGE AND MEDIAFor Better or Worse
  • In summary to the questions we have raised in
    this presentation, we echo the voice of reasoning
    and Verizon Can you hear me now? Good!
  • . . . And to further convey our desire to
    influence healthy marriages, we have more points
    we would like for you to see and hear in the
    following film presentation . . .

19
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