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Overview of Home Performance with Energy STAR (HPwES)

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Overview of Home Performance with Energy STAR (HPwES) Leif Magnuson U.S. EPA Region IX Nevada Home Energy Retrofit Forum May 3, 2010 * A whole-house approach can ... – PowerPoint PPT presentation

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Title: Overview of Home Performance with Energy STAR (HPwES)


1
Overview of Home Performance with Energy STAR
(HPwES)
Leif Magnuson U.S. EPA Region IX Nevada Home
Energy Retrofit Forum May 3, 2010
2
Outline
  • Why do a Home Energy Retrofit?
  • What is a Home Energy Retrofit?
  • What is Home Performance with Energy STAR and How
    Does it Work?

3
Why Home Retrofits? Cost per Ton of Carbon
Abatement
  • The Firepower of the Lowly Caulk Gun Wall
    Street Journal
  • http//online.wsj.com/article/SB123629700922046051
    .html
  • Data from McKinsey Pathways to a Low carbon
    Economy https//solutions.mckinsey.com/ClimateDesk
    /default.aspx

4
(No Transcript)
5
(No Transcript)
6
Help homeowners maintain their most valuable asset
  • Comfort
  • Durability
  • Indoor Air Quality
  • Resale potential
  • Hedge against future energy cost increases

7
  • Warm Air Leaks Out
  • Cold Air Leaks In

8
What is a Whole House Energy Retrofit?
9
What is Home Performance with ENERGY STAR (HPwES)
and How Does it Work?
  • Whole-house energy assessment
  • A network of qualified contractors to improve
    home performance
  • Independent review of contractors work

10
Comprehensive Energy Audit
  • Whole-house energy inspection
  • Energy specialist trained in building science
  • Diagnose why performance is poor
  • Completed before work
  • Summary report
  • Findings
  • Recommendations
  • Estimated costs and
  • savings

11
Present Results and Proposal
  • These improvements will reduce your annual energy
    costs by 20.
  • Hmmm? I can be more comfortable and save money.

12
Install Improvements
13
(No Transcript)
14
Post-work Performance Tests
  • Test if ventilation meets standards
  • Test that gas and oil burning appliances vent
    properly
  • Test how much performance has improved
  • Protects the consumer and contractor

15
HPwES Summary CertificateDocuments the
improvements
On the Web at http//www.energystar.gov/ia/home_im
provement/HPwES_Sponsor_Guide.pdf
16
HPwES Program Sponsors
  • Program sponsors monitor the quality of work
    performed by all participating contractors under
    a quality assurance plan. This plan will explain
  • Reporting process
  • Job report review process
  • Customer feedback mechanism
  • On-site inspection protocols
  • Conflict resolution mechanism
  • Record keeping and tracking

17
Locally Sponsored Programs
18
Starting a Program
  • Program sponsor
  • Public utility, state or local government
  • Organization designated by state to administer EE
  • Long-term planning and funding
  • A network of specially-trained contractors
  • Incentives and financing
  • Marketing plan to raise consumer awareness

19
Program Components
  • Supply
  • Demand
  • QA/QC

20
Program Components
  • Supply
  • Identify, recruit, train, certify, mentor
    participants
  • Create training standards / define qualifications
    for program participation
  • Enable companies to differentiate
    themselves in the marketplace
  • Give them tools and
    resources to be profitable

21
Program Components
  • Demand
  • Educate homeowners about energy usage, the
    program, and the process
  • Identify and overcome barriers to purchase
  • Cost of initial audit
  • Lower total costs via rebates
  • Enable homeowners to
    finance cost-effective
    solutions

22
Program Components
  • Quality
  • Essential to program success
  • Provide tools and training to do good work
  • Software
  • Forms, processes that work for the participants
  • Trust but verify
  • 100 file checks
  • Minimum 5 field checks
  • Higher field checks for certain
    participants/program elements
  • deliver on
  • the promise

23
Overview of HPwES Programs
Home Performance with Energy Star (HPwES)
programs have been established across the U.S.
using various methods of program delivery.
Three Example HPwES Programs Three Example HPwES Programs Three Example HPwES Programs Three Example HPwES Programs
NYSERDA State-chartered NGO in NY, established 2001 Budget 5 million (2006) Jobs completed 4,105 (2008) Total Savings 3,366 MWh, 112,300 MMBtu (2006)
Energy Trust of Oregon State-chartered NGO in OR, established 2006 Budget 22.5 million (entire program 2009)1 Jobs completed 1,040 (2008) Total Savings 410 MWh, 8200 MMBtu (2008)
Austin Energy Municipal Utility in Austin, TX, established 2004 Budget 1.65 million (2008) Jobs completed 2,654 (2008) Total Savings 5,241 MWh (2008)
1 Oregon budget is entire Home Energy Solutions
Program for existing homes. http//www.energytrust
.org/library/financials/2009_Budget.pdf
24
NYSERDA Program Delivery
NYSERDA is the largest and longest running HPwES
Program, and the Energy mart program was
established first in 1998. A commitment to market
transformation and statewide infrastructure and
incentives building has driven program growth.
Job Initiation
Audit
Improvements
Quality Assurance
  • Homeowner directly contacts contractor
  • NYSERDA provides a user-friendly, clickable map
    of New York on the website, where customers can
    find a list of participating contractors, contact
    information and websites
  • Performed by participating contractor
  • Includes blower door test and combustion safety
    analysis
  • Cost market price
  • Software TREAT output is submitted to NYSERDA
  • All improvements are performed by participating
    contractor
  • Contractor performs test out with diagnostic
    equipment to verify energy savings and reports to
    NYSERDA
  • Reported to program implementer which serve as
    account managers technical support
  • Performed by program implementer referred to as
    Quality Assurance Declaration of Completion
  • 600 performed in 2008, 15 of total jobs

NYSERDAs mission is to transform the contractor
infrastructure in NY by facilitating training and
certification. NYSERDA has created a state-wide
suite of efficiency programs including HPwES,
ENERGY STAR new homes, assisted HPwES,
renewable energy to drive consumer action.
25
NYSERDA Program Elements
  • Incentives
  • Homeowners
  • ENERGY STAR Financing unsecured loan up to
    20,000 (terms of 3, 5, 7 or 10 years) available
    to owner-occupied 1- or 2-family homes. (NYSERDA
    buys down the interest rate of the loan.)
  • OR
  • 10 of the cost of eligible energy efficiency
    improvements, up to a maximum incentive of
    3,000,
  • Contractors
  • Reimbursements on training and equipment
  • Free TREAT software
  • Early buy-in cash incentive
  • 5 rebate for reporting audit
  • 2 bonus up to 400 for referrals to other BPI
    contractors
  • Cash awards ranging from 25 to 130 for every
    installed eligible ENERGY STAR product
  • Contractor Training and Requirements
  • BPI Building Analyst Certification
  • BPI Home Performance Contractor Accreditation
  • Completion of 24 jobs, or 180,000 in work, each
    year beginning in second year
  • Utilize local community college for training
  • Marketing
  • TV, cable, and print advertising
  • Successful co-op advertising program
  • Regional and local specific marketing
  • Cross promotion with other NYSERDA programs,
    marketing of ENERGY STAR brand

26
Available Resources
  • Online Marketing Toolkit
  • Advertising templates
  • Sales Book Template
  • Bill Analysis Tool
  • Business development resources
  • Forms
  • Guidance
  • Graphics/videos
  • Logo usage
  • Promotional Banner Stands
  • Promotional Video
  • Web site Templates
  • Contractor Business Development Guide

27
  • ENERGY STAR Logo Brand Awareness

More than 75 awareness, 80 influence and 80
loyalty among purchasers (likeliness to
recommend).
28
Conclusion - Home Performance with ENERGY STAR
  • Is more than a marketing campaign.
  • It is a program model for building a network of
    specially trained contractors that can fulfill
    the promise of whole-house improvements that
    reduce energy use by 20 to 30 and solve comfort
    and indoor air quality issues.

29
http//www.energystar.gov
Leif Magnuson U.S. EPA Region IX Nevada Home
Energy Retrofit Forum May 3, 2010
30
ARRA Activity for Residential Retrofits
31
Recent Funding Opportunity
  • Retrofit Ramp-up Program
  • 390 million for states, cities, counties and
    tribes to launch large-scale, whole-neighborhood
    building retrofit programs
  • Seeking innovative financial and marketing
    strategies
  • Will serve as model programs for other communities

Austin, Texas 10 millionBoulder County,
Colorado 25 millionCamden, New Jersey 5
millionChicago Metropolitan Agency for Planning
25 millionGreater Cincinnati Energy Alliance,
Ohio 17 millionGreensboro, North Carolina
5 millionIndianapolis, Indiana 10
millionKansas City, Missouri 20 millionLos
Angeles County, California 30 millionLowell,
Massachusetts 5 millionState of Maine 30
millionState of Maryland 20 millionState of
Michigan 30 million
  • State of Missouri 5 millionOmaha, Nebraska
    10 million State of New Hampshire 10
    millionNew York State Research and Development
    Authority 40 millionPhiladelphia,
    Pennsylvania 25 millionPhoenix, Arizona 25
    millionPortland, Oregon 20 millionSan
    Antonio, Texas 10 millionSeattle, Washington
    20 millionSoutheast Energy Efficiency
    Alliance 20 millionToledo-Lucas County Port
    Authority, Ohio 15 millionWisconsin Energy
    Conservation Corporation 20 million

32
Current Funding Opportunity
33
Current Funding Opportunity (cont.)
  • Area of Interest 1 Strengthening Building
    Retrofit Markets that will assist states in
    developing approaches for retrofitting buildings
    in the nations residential and commercial
    sectors.
  • Area of Interest 2 Stimulating Energy
    Efficiency Action that will assist states in
    generating the necessary policy and program
    frameworks to support investment in
    cost-effective energy efficiency for the
    long-term.
  • For Area of Interest 1 - DOE is seeking
    applications for the development of programs and
    strategies to retrofit residential and/or
    commercial properties in markets with little or
    no retrofit activity and/or to increase the
    market penetration of existing whole-building
    retrofits.
  • For Area of Interest 2 - DOE is seeking
    applications from states and groups of states to
    achieve an annual minimum target electricity
    savings of 1 percent through energy efficiency
  • Area of Interest 1 10 awards anticipated
    nationwide
  • Area of Interest 2 8 awards anticipated
    nationwide
  • Area of Interest 1 2 Million - 5 Million per
    state (no single state will be awarded more than
    5 million
  • Area of Interest 2 250,000 - 700,000 (no
    single state will be awarded more than 700,000

34
  • A whole-house approach can effectively
    demonstrate why air sealing, duct sealing and
    insulation are needed, and identify all the
    opportunities to improve energy efficiency.
  • 34

35
Special diagnostics solve problems and sell
solutions
36
Overview of HPwES Programs
Home Performance with Energy Star (HPwES)
programs have been established across the U.S.
using various methods of program delivery.
Three Example HPwES Programs Three Example HPwES Programs Three Example HPwES Programs Three Example HPwES Programs
NYSERDA State-chartered NGO in NY, established 2001 Budget 5 million (2006) Jobs completed 4,105 (2008) Total Savings 3,366 MWh, 112,300 MMBtu (2006)
Energy Trust of Oregon State-chartered NGO in OR, established 2006 Budget 22.5 million (entire program 2009)1 Jobs completed 1,040 (2008) Total Savings 410 MWh, 8200 MMBtu (2008)
Austin Energy Municipal Utility in Austin, TX, established 2004 Budget 1.65 million (2008) Jobs completed 2,654 (2008) Total Savings 5,241 MWh (2008)
  • 1 Oregon budget is entire Home Energy Solutions
    Program for existing homes. http//www.energytrust
    .org/library/financials/2009_Budget.pdf
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