Management of Technology

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Management of Technology
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What is MOT?

• MOT links engineering, science, and management
  disciples to plan, develop, and implement
  technological capabilities to shape and
  accomplish the strategic and operational
  objectives of an organization.
• Operation of MOT is a transformational system,
  from proprietary know-how to the
  commercialization of product, including
  operations, quality assurance, human resources,
  information management, planned for profits

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Some Definitions

• Technology
• knowledge of the manipulation of nature for human
  purpose
• techno process, art
• ology system of knowledge
• Invention
• The creation of a functional way to do
• Innovation
• the transformation of an idea into a new or
  improved saleable product or operational process
  in industry and commerce or into a new approach
  to a social service.

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Science versus Technology
System
Input
Output
SCIENCE
Information Knowledge
Information Knowledge
Information Knowledge
Information Knowledge Artifacts
By-product
Output
TECHNOLOGY
Input
Products Processes
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The Process of Technological Innovation at a Firm
Level

• CONCEPT DEFINITION
• Conceptual definition
• of product or service
• Setting technical goals
• and priorities
• Setting expected
• performance

• TECHNICAL ANALYSIS
• Resources required
• Resources available
• Time frame for
• development

• IDEA GENERATION
• Recognition of need
• Alternative ways to
• meet the need
• Analysis of alternative
• solutions
• Selection of best
• solution criteria for
• selection
• Proposal for
• implementation

Approval by top management

• MARKET ANALYSIS
• Defining the market
• Analysis of current and
• future needs
• Know the customers
• Know the competitors
• Window of opportunity

• BUSINESS PLAN
• SWOT
• Economic analysis
• Capital
• Strategic outlook

• FULL PRODUCTION AND
• COMMERCIALIZATION
• Production
• Tooling
• Operation control
• Supply organization
• Logistics

• TEST MKT
• Strategy for market
• introduction
• Marketing innovations
• Timing
• Measuring response

• DISPOSAL
• Environmental
• consciousness

• DEVELOPMENT
• Prototype
• Testing
• Start-up needs

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Innovation Management Routines

• Scanning
• Monitor environment (internal and external) for
  signals about potential opportunities/threats.
• Strategy
• Evaluate options in terms of strategic fit with
  competences and benefit/cost.
• Resourcing
• People, technology, money ... Balance.
• Implementation
• Technical market development launch and
  follow-on.
• Learning and Re-innovation

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Understand the Techno/Economic Environment

• What kinds of technologies represent the most
  fertile ground for applying our innovative
  capabilities?
• How do high tech industries evolve? How can we
  tell what technologies are destined for market
  dominance?
• What are the primary barriers to adoption of our
  innovative products? How can they be over come?
• How can we be the ones to profit from our
  innovations?

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Build Innovative Organizations

• How can we build innovative capabilities?
• How should we make sourcing decisions for key
  innovation resources?
• How can we give employees motivation and
  direction that is aligned with long term
  objectives?

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Innovative Capabilities Audit Framework
Resource availability and allocation
Understanding competitors innovative strategies
and multi-industry evolution
Understanding corporate technological environment
Corporate innovative strategies
Corporate strategic management capacity
Corporate structural and cultural context
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MOT Topics

• Science and technology policy
• High-tech industry and market structure
• Strategic management of technological innovation
• RD management
• New product development
• Entrepreneurship and new business venturing

• Technology transfer
• IPR strategy and management
• Industrial marketing
• E-commerce and e-business
• System engineering management
• Decision sciences
• Knowledge management