adidas-Salomon AG PowerPoint PPT Presentation

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Title: adidas-Salomon AG


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adidas-Salomon AG ANNUAL GENERAL MEETING
2005 HERBERT HAINER CHAIRMAN AND CEO
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Agenda
  • Key financial figures for 2004
  • Highlights 2004
  • Standort Germany
  • Outlook 2005/2006

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Key Financial Figures 2004
  • All targets exceeded
  • Increased sales by 7 on a currency-neutral basis
  • Raised gross margin to 47.2
  • Delivered record earnings growth of 21 to 314
    million
  • Reduced net borrowings by almost 40 to 594
    million

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Share Price Development 2004
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  • Dividend 2004
  • 30 increase to 1.30 per share

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  • Share Buyback Program 2005
  • Share buyback of up to 10 of shares outstanding

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Share Price Development 2005
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2004 Sales Increased in All Regions
  • Europe sales up 3 on a currency-neutral basis
  • North America sales up 4 in USD terms
  • Asia currency-neutral sales up by almost 20
  • Latin America currency-neutral sales up 34

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Currency-Neutral Sales Increased in all Segments
of Total
80 10 10 100
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2
5
Total 6.478 bn
Group
7
2
0
6
4
8
10

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Sports Highlights 2004
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Greece wins EURO 2004
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  • VIDEO Greece wins EURO 2004

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Record Sales and Market Leadership in Football
  • Record sales with all football products
  • Football sales up by more than 20 to over 900
    million
  • 35 share of the football market worldwide

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Olympics 2004
  • Product supplier for 26 of the 28 sports in
    Athens
  • adidas athletes win more than 300 medals
  • Highlights Justine Henin-Hardenne, Elena
    Isinbayeva, Ian Thorpe

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  • VIDEO Olympic Highlights

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Innovations 2004adidas_1 und r7 quad Driver
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adidas_1
  • Worlds first intelligent shoe
  • Sold out within a short time
  • Made headlines around the world

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r7 quad Driver
  • First metalwood that allows players to adjust
    weight distribution in the head of the club
  • Number one driver on the US and European PGA Tours

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Brand Campaign 2004 Impossible is Nothing
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  • VIDEO Gimme the ball Commercial

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David Beckham
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Missy Elliott
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adidas by Stella McCartney
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T-Mac and Garnett
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Major League Soccer
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Partnership Agreement with FIFA through to 2014
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Official Sportswear Partnerof the Beijing
Olympics in 2008
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FC Chelsea Partnership Starting 2006/2007
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2006 FIFA World Cup
  • adidas is market leader in football
  • Target 2006 sales of more than 1 billion with
    football products

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2006 FIFA World Cup
  • Preparations for the World Cup are well on their
    way
  • First products will hit the market at the end of
    2005
  • Official Match Ball will be presented in December

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Employees in Germany
  • Around 2,600 employees in Germany
  • 2004 almost 300 new jobs created
  • 2005 another 150 to 200 jobs planned

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Scheinfeld Production
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World of Sports
  • Investments of 30 million
  • June 2005 Opening of our football stadium
  • Spring 2006 Opening of Adi Dassler Brand Center

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First Quarter 2005
  • Currency-neutral sales up 11
  • Gross margin reached 46.9
  • Net income grew 26 on a like-for-like basis or
    46 in reported terms

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Sale of Salomon to Amer Sports Corporation
  • Sales and profitability of Salomon higher than in
    1997
  • Brands have terrific consumer reputations
  • Preliminary transaction value 485 million

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Reasons for the Sale
  • Focus on our core strengths in the footwear and
    apparel market and the growing golf category
  • Consolidation in the winter sporting goods
    industry
  • Amer Sports is ideal partner to bring Salomon to
    the next level

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Timelines
  • Approval of antitrust authorities
  • Transaction closing by end of Q3 2005
  • Companys name for the time being adidas-Salomon
    AG, will later be changed to adidas AG

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Use of Proceeds
  • Strengthen core competencies
  • Share buyback program

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Targets for 2005
  • Mid- to high single-digit-sales growth
  • Gross margin to reach record 2004 level
  • Operating margin increase higher than expected
  • Reported net income for 2005 will increase by
    around 20

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Summary
  • 2004 was a record year
  • Successful Q1 2005
  • Sale of Salomon strengthens our core competencies
  • Excellent market position

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  • Thank You!
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