Kenneth%20Lay

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Kenneth Lay
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Sherron S. Watkins
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BUSINESSETHICS TODAY
IDS 705
Summer 2002
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Overview

• Legal vs. Ethical Standards
• Recognizing and Evaluating
• Case Examples

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Ethical vs. Legal
Ethics means treating all stakeholders with
respect not just stockholders.
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Balance Between Stakeholders Shareholders

• Johnson Johnson Credo
• Competent Management
• Responsibility to Community
• Citizenship

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RecognizingEthical Dilemmas
Clear Duties
Fairness Deontology Vs. Justice Theory
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Major Ethics Theories

• Deontology
• Treat everybody equally
• Utilitarianism
• Greatest good for
• greatest number of people
• Justice
• Treat equals equally and unequals unequally

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RecognizingEthical Dilemmas
Clear Duties
Fairness Deontology Vs. Justice Theory
Competing Claims
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RecognizingEthical Dilemmas
Four Categories Ethical and Legal Ethical but
Not Legal Not Ethical but Legal Not Ethical and
Not Legal
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Analyzing Ethical Dilemmas
The Secret Test The TV Test The Market Test The
MOM Test!
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Utilitarianism Greatest Good?
Deontology Same Rules for Everyone?
MOM?
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Conclusion
Recognize Ethical Dilemmas Evaluate Ethical
Dilemmas Dont Go It Alone!
THANK YOU!