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Title: Driving New Business Models With Next Generation Satellite and Aerial Information Solutions


1
Driving New Business Models With Next Generation
Satellite and Aerial Information Solutions John
Auble, Director, DigitalGlobe, Inc. Toll Free
1.800.496.1225 Telephone 303.684.4561 WWW.DIG
ITALGLOBE.COM
2
(No Transcript)
3
Changing the Economics and Accessibility of World
Imagery
Traditional Satellite Aerial Tasking
I need an image of an area of interest

Identify areas with broad interest to more than
one customer
Strategic Content Collection

Make world imagery easily available online and
offline
World Image Library

Provide broad access offline, web, wireless in
multiple image forms and layers basic, orthos
and complete countrywide digital map layers
Flexible Access at Lower Price

Keep the content fresh Collect places where
people work, live and play every year quality
and consistency
Multi-Year Refresh Commitments

4
Advanced Constellation The most advanced
sub-meter satellite constellation (QuickBird,
WorldView-1 and the forthcoming WorldView-2)
together with aerial flight programs in
synchronous collection Rich Content Library
360 million km2 of world imagery available with 1
million km2 new images added each week Next
Generation Satellites Committed to next
generation satellite development with WorldView-2
(2008) and beyond Diverse Access Solutions
Making our imagery accessible to more
applications, devices, desktops, portals and
enterprise applications globally Market
Economics Flexible pricing models to reflect
various imagery applications
5
QuickBird ImageryMt. Rushmore, South Dakota USA
6
Highest Commercial Resolution50 cm
PanchromaticBest Agility7 second slew
timeHighest AccuracyCE90 at least
6.5mLargest Capacity2199 Gbit storage800Mbps
Downlink
Geolocational accuracy specification of 6.5m
CE90 at nadir, with actual accuracy in the range
of 4.0 - 5.5m CE90 at nadir, excluding terrain
and off-nadir effects
WorldView-1 first imagesHouston, Texas
USOctober 5, 2007
7
Miami, FL, Aerial 12-inch resolution
8
Napa Valley, California
9
New Orleans - 17th Street Canal Levee Repairs
Storm Debris Piled up At Bridge
Probable Sandbags For Levee Repair
Hammond Highway
Construction Equipment
Flooded Residential Area
Levee Break
QuickBird Natural Color Image September 3, 2005
10
Phoenix, AZ, Aerial 4-inch resolution
11
  • How Does This Challenge My Traditional Thinking?
  • High cost acquisition Events are replaced by a
    Sustained Content Plan at an overall lower yearly
    cost.
  • Works for Hire that include high costs for I.P.
    rights, are replaced by Licensed Data that
    enables the same user base at a fraction of the
    cost.
  • Currency becomes affordable.
  • The economics of special acquisition become more
    affordable because it is always tied to an
    existing operation.
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