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May 2008

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... from 7am to 9am 2 hours of music, charts, fun and local entertainment and news ... Casey great music: all the classics and current charts for all the ... – PowerPoint PPT presentation

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Title: May 2008


1
A Strong and successful Brand
3 PROVINCES WITH DISTINCT IDENTITIES 2 SUCCESSFUL
RADIO STATIONS 1 PASSION FOR EXCELLENCE
CAVAN, LEITRIM, LONGFORD, MONAGHAN, ROSCOMMON
2
History and Facts
  • 3 local bases
  • Longford station HQ
  • Monaghan Town brand new studios/offices and
    FAS sponsored broadcasting school opened in
    October 2008
  • Cavan Town new studio/ sales office opened in
    July 2007
  • Community involvement
  • Sponsorship of the senior club football
    championship in 2008 / Sponsors of the Cavan GAA
    awards
  • PPI award for best documentary in 2007 2
    entries short listed in 2008 National award for
    our gaelic broadcasts during the year.
  • Launch of the Arts and Entertainment Awards for
    the Shannonside Northern Sound region - 2008

3
Market Share
  • By far the number 1 radio station in the
    franchise area with 51.3 market share a solid
    and consistent performance
  • Over 65 of all adults listen to Shannonside
    Northern Sound EACH WEEK in Roscommon, Leitrim,
    Longford, Cavan, Monaghan and the bordering
    counties
  • With our range of packages, we offer advertisers
    a unique access to the most listened to radio
    station in the region

Source JNLR MRBI January 2008 December 2008
4
Listened Yesterday
  • 125,000 listeners every week. The majority of
    the adult population in Roscommon, Leitrim,
    Longford, Cavan, Monaghan and bordering counties
    tune in to Shannonside Northern Sound every day.
  • We deliver More listeners on average every ¼ of
    hour that the other local radio stations
    nationwide 25,875
  • More than any national or regional radio station
    in Roscommon, Leitrim, Longford, Cavan, Monaghan
    and bordering counties
  • Average ¼ of hour of 25,875 the highest figure
    in Ireland outside of Dublin and Cork

Source JNLR MRBI January 2008 December 2008
5
SHANNONSIDE FM Programmes
  • A line of programmes that attracts all ages
  • The JF Show the best talk show in Ireland from
    9am to 12noon Presented by Joe Finnegan - 3
    hours of light entertainment, great music and
    lots of local and social topics.
  • News Bulletins Every hour on the hour with half
    hour bulletins at 130pm and 530pm all the
    local news along with national news.
  • The Breakfast Show with John Lee from 7am to
    9am 2 hours of music, charts, fun and local
    entertainment and news
  • Sounds Irish with Eugene Murphy 12noon to 1pm
    Irish and Country with our own Eugene Murphy, the
    king of Irish music from Country to Ballads
  • Lets Talk from 130 to 230 with MaryClaire
    Grealy where all the local issues in Roscommon,
    Leitrim and Longford are debated
  • The Afternoon Drive with Pete Casey great
    music all the classics and current charts for
    all the ages, the coolest way to drive back home.
    Watch out for the famous Caseys catch
  • Sportsbeat with John Lynch Mondays Fridays
    from 6pm to 7pm a solid sports programme
    focussing on all the sports events and
    achievements in the Shannonside region
  • Country Cuts with Junior Walker from 7pm to 9pm
    the best in Irish and Country music with the
    world renowned Junior Walker
  • The Wind that Blows with Martin Donoghue Every
    Friday 9pm to 10pm Traditional music would not
    be the same without Martin
  • The Baggy Jumper with Karina Charles Every
    Friday from 10pm to 12am Local rock/pop bands
    perform live on the show that is showcasing our
    homegrown local talent to the listeners.
  • Power FM with Mike Mulvihill Monday to Thursday
    9pm to 12am all the chart hits with Mike

The Presenters are all locals and live in
Roscommon, Leitrim, Longford, Cavan and
Monaghan The Best of Local programmes produced
locally The Best radio for the population of our
franchise area and bordering counties
6
Northern Sound Programmes
  • A line of programmes that attracts all ages
  • The JF Show the best talk show in Ireland from
    9am to 12noon Presented by Joe Finnegan - 3
    hours of light entertainment, great music and
    lots of local and social topics.
  • News Bulletins Every hour on the hour with half
    hour bulletins at 130pm and 530pm all the
    local news along with national news.
  • The Breakfast Roll with Shane Pearce from 7am
    to 9am 2 hours of music, fun and local
    entertainment and news
  • Sounds Irish with Claire Kerley 12noon to 1pm
    Irish and Country with our own Claire Kerley, the
    queen of Country
  • All Points North from 130 to 230 with Noel D
    Walsh where all the local issues are discussed
    live from our Cavan studios every week day
  • The Afternoon Drive with Ollie Clarke great
    music all the classics and current charts for
    all the ages
  • Sportsbeat with Owen McConnon Mondays and
    Fridays 6 to 7pm a fresh outlook on all sports
    at local level the show every one is talking
    about.
  • Country Cuts with Junior Walker from 7pm to 9pm
    the best in Irish and Country music with the
    world renowned Junior Walker
  • The Wind that Blows with Martin Donoghue Every
    Friday 9pm to 10pm Traditional music would not
    be the same without Martin
  • The Baggy Jumper with Karina Charles Every
    Friday from 10pm to 12am Local rock/pop bands
    perform live on the show that is showcasing our
    home grown local talent to the listeners.
  • Power FM with Mike Mulvihill Monday to Thursday
    9pm to 12am all the chart hits with Mike

The Presenters are all locals and live in
Cavan/Monaghan The Best of Local programmes
produced in Cavan and Monaghan The Best radio for
the population of Cavan, Monaghan an border
counties
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