Research

1
Research Development

• BUSI 2400
• Fall 2004, R.J. Riordan
• Jeff Kresan, James Zahra, Jamie Shnider, Karen
  Li, Ryan Field

2
Research Development is

• The application of scientific knowledge for
  making new discoveries about products, processes,
  and services. Then applying those discoveries to
  create new, improved products and processes that
  meet customer needs and expectations.

3
Responsibilities

• Research
• Innovative diet supplies
• Disease prevention
• Nutritional requirements of household pets

• Development
• Stay Competitive
• Ensure products are fresh
• Ensure raw ingredients are of high quality

4
How do we relate?

• Accounting/Finance
• Marketing and Advertising
• Legal/Government Relations
• Manufacturing
• Customer Service

5
Research Development

• One of the keys to any long lasting competitive
  business.

We work like dogs to sniff out new products and
procedures to keep your household pets healthy
and happy.