Design

1
Design Development CIG

• Alan Bomstein - President, Creative Contractors,
  Inc. - Clearwater
• Lisa Wannemacher - President, Wannemacher Jensen
  Architects, Inc. - St. Petersburg
• Ken Hamilton Owner, Palm Pavilion - Clearwater
  Beach
• John R. Schueler - President, Florida
  Communications Group (Tampa Tribune, WFLA) -
  Tampa
• Kevin Carlon C.O.O. (former), Ruth Eckerd Hall
  - Clearwater

2
NEW STADIUM IMPORTANT DESIGN CHARACTERISTICS
In order to create a successful and sustainable
major league stadium for the Rays and avoid the
deficiencies of Tropicana Field, the new building
should offer the following characteristics and
opportunities Ingress/Egress Potential sites
must offer multiple transportation access routes
and entry points, and be easily accessible from
throughout the region. The 7 County TBARTA
master plan should be a major consideration.
Unique Destination Surrounding the Stadium
Wide range of entertainment, dining, and retail
amenities that create a unique identity for the
team and the surrounding area. Preference is to
be part of an overall masterplanned mixed use
development.
3
Exciting and Dynamic Fan Experience The
stadium should reflect best practices in the
areas of sight lines, view corridors, concession
areas, circulation, group sales areas, facilities
for a wide-variety of ticket holders, and
family-friendly amenities. Stadium Site The
site must accommodate fan needs outside of the
facility, including welcoming plazas and wide
sidewalks, pedestrian gateways, shaded gathering
areas, fan services for guests with special
needs, and convenient parking and drop-off
areas.
4
SPECIFIC CHARACTERISTICS

• Spectator Seating
• seating capacity of approximately 37,000 no
  more than 40,000
• seats that are close to the field, optimal view
  from all seats
• more leg room at the seats, 32 - 34
• wider seats, 19 20
• ergonomically designed seats
• personal belonging storage at individual seats
• more lower level seating than upper level
  seating
• fewer seats between aisles
• appropriate number and variety of premium seats
• sufficient number of family affordable seating
  options
• approximately 45 to 60 suites, club lounges
  with great views

5
SPECIFIC CHARACTERISTICS (contd)

• Interior Concourses and Circulation
• multiple vertical circulation options
• large open concourses with continuous 360 degree
  circulation
• direct, unobstructed views of the game from
  concourses at all levels (not via TV's)
• direct, unobstructed views of the game from
  concession lines (not via TV's)
• clear wayfinding systems
• wider concourses with intuitive circulation
  patterns

6
SPECIFIC CHARACTERISTICS (contd)
Retail Amenities

• accessibility to retail amenities should be
  provided on non game days where possible
• restaurant with direct views to the game
• a large store selling team gear
• variety of small retail shops
• kiosk placement should carefully consider sight
  lines and circulation
• food branding/regional and local flavors
• service facilities
• personal banking center
• numerous concession areas to minimize wait times
• locations of concession areas should minimize
  travel distance from the seats

7
SPECIFIC CHARACTERISTICS (contd)
Fan Comfort

• fully air conditioned interior
• innovative, appropriately proportioned,
  retractable roof
• toilet rooms with a fixture count that exceeds
  code minimums to provide the shortest possible
  wait time
• consider locating toilet rooms out of view
  (retail mall model)
• a design that meets and exceeds ADAAG (Americans
  with Disabilities Act Accessibility Guidelines)
• provide sufficient parking at a ratio of 2.7 or
  better (37,000 seats/2.7 13,704 spaces)
• state of the art, high definition scoreboard
  and a great out of town scoreboard with
  continuous, up to the minute information

8
SPECIFIC CHARACTERISTICS (contd)

• Offices and Administrative Areas
• approximately 50,000 sf of administrative
  offices, including team offices, box office,
  stadium operations
• business center / community room open to the
  public
• press area appropriately located (not using
  premium seat space), comfortable and sufficiently
  sized
• Baseball Areas
• home team clubhouse and locker rooms
• visiting team clubhouse and locker rooms
• (2) home team batting tunnels
• (1) visiting team batting tunnel
• other items to be defined by team operations staff

9
Other New Stadium Design Essentials

• accommodations for bus and shuttle stops and a
  link to future light rail
• employ LEED (Leadership in Energy Environmental
  Design) design principals
• employ CPTED (Crime Prevention through
  Environmental Design) design principals
• Low Impact Development (LID) stormwater
  management approach
• ability to utilize the facility on non-game days
• public open space with well designed
  access/egress to public transportation
• incorporation of public art
• provide economic stimulus to local businesses
• utilize local disadvantaged businesses (MBE's)
• hurricane shelter considerations
• a building that will be the first of the next
  generation of stadium design
• an award winning design