Role of ISPs - PowerPoint PPT Presentation

1 / 39
About This Presentation
Title:

Role of ISPs

Description:

Web Proxy. Web Proxy. Development Needs. Individual Access. Organisational Needs. Communication ... Web, others. Social Responsibilities. Leadership. Youth ... – PowerPoint PPT presentation

Number of Views:76
Avg rating:3.0/5.0
Slides: 40
Provided by: gih7
Category:
Tags: isps | role

less

Transcript and Presenter's Notes

Title: Role of ISPs


1
Role of ISPs i-economy Development
  • Dr. Nii Quaynor
  • quaynor_at_ghana.com
  • www.ghana.com

2
What is an ISP?
  • Information Services
  • Community
  • Environment (context)

3
Bearer Services
  • Information Transport
  • Infrastructure
  • Virtual Private Networks (VPNs)
  • Applications

4
Multimedia creates Bandwidth Demand
  • competition for the wire will change both the
    Telco AND the ISP industries
  • Aggregation in the ISP sector
  • Trimming done in the Telco sector
  • Telco Supplies up to Level 3 of Stack
  • competes on Level 4 and above
  • ISP competes from Level 3 and up

5
ISP
Telco
6
ISP Functions
7
Generic ISP Profile
Upstream ISP
Web Proxy
Modem Bank
Web Proxy
8
Development Needs
  • Individual Access
  • Organisational Needs
  • Communication
  • Banking Services
  • Distance Learning
  • e-Commerce
  • Industrial Development
  • (software development, cultural content, design
    centres)

9
Needs Characterization
  • Streaming - realtime
  • Demand
  • Interactive
  • (affordability, performance, reliability,
    security, services)

10
ISP Opportunities
  • In a rapidly expanding market, the initial market
    entrant is the small player with high flexibility
    - larger players take more time to react to new
    market opportunities

11
The ISPs view of the Telco
  • miscommunication or malice?

12
The ISPs view of the Telco
  • Critical path supplier
  • Incoming calls
  • ISDN primary rate accesses
  • Digital circuits
  • Upstream Wholesale IP

13
The ISPs view of the Telco
  • competitor
  • larger
  • more capital
  • more staff
  • customer relationships
  • billing capability
  • larger network
  • cheaper

14
Telco Services to ISPs
  • circuit provider
  • and
  • call termination provider
  • and
  • Upstream wholesale ISP
  • Single service interface ?

15
The ISP view of the Telco
  • dissatisfaction
  • suspicion
  • forced relationship
  • gorilla competitor

16
The ideal ISPs Telco
  • good, fast, accurate, cheap
  • fast service provisioning
  • wide portfolio of data services
  • low prices
  • high quality
  • high service accuracy
  • non-competitive retail services

17
The Telco view
  • confused

18
The Telco view of the ISP
  • under-capitalized
  • poor service quality
  • poor business foundation
  • limited role
  • limited future
  • distracting competitor

19
The Telco view
  • ISPs are a potential revenue stream
  • call revenue
  • services revenue
  • circuit revenue
  • wholesale IP revenue
  • In a competitive carrier world this market cannot
    be ignored

20
ISP - Telco Relationship
  • No need for Tension - smart partners in
    Information economy development
  • Telco is ISPs bestfriend (negotiation)
  • ISP buy Telcom Infrastructure Services
  • ISP to Sell IP IT Technical Services to Telco

21
ISP - Government Relationship
  • Expect Policy Directions from Government
  • Government Drives Industry through Policies
  • Regulator to Regulate Infrastructure
  • Cannot Regulate Information Carrier
  • Internet Globally Self-Regulating (minimal local
    regulation)

22
Telephony Broadcasting
  • Internet Telephony is the domain of Licensed
    Telcos
  • Broadcasting ( on air ) is domain of Licensed
    Broadcasting Stations
  • ISPs maybe Carriers of Broadcasting and Telephony
    (by agreement with Licensees)

23
Network Computer Systems
  • Founded in 1988
  • Has 75 Employees (incl. 51 Engineers)
  • IT areas
  • Computer Science Research
  • product sales/support, Intelligent Buildings
  • SoftwareDevelopment/Export
  • Operate Networks/Telecoms
  • Integration, Consulting and Training

24
(No Transcript)
25
Major Users of the NCS Network
26
  • Affordability

27
(No Transcript)
28
Price Curve
100
of Subs
50
8/95
4/96
8/96
12/96
9600bps
128kbps
256kbps
29
(No Transcript)
30
  • Performability

31
Bandwidth Utilization Over Time
  • Need to monitor bandwidth.
  • Avoid link saturation performance degradation.
  • Plan purchase of additional bandwidth
  • MRTG is a freely available tool used to monitor
    bandwidth utilization.

32
Bandwidth Utilization Over Time
International Circuit Bandwidth Utilization
33
Http Traffic to local domains
34
Http traffic to local domains
35
Dial-in Numbers In Use Over Time
36
Peak-to-Sustained Ratio
Average Peak-to-Sustained Ratio 2.01
Average Bandwidth Utilization 745.07 kb/s
Maximum Bandwidth 2048 kb/s
37
Services
  • Admit all Information Services
  • Video/Audio Streaming
  • VOIP
  • Info-Access .
  • Admit all Human Interfaces
  • Net TV, Mobile, PCs ..
  • Application Services
  • Web, others

38
Social Responsibilities
  • Leadership
  • Youth Induction
  • Interacting with Telcos
  • Interacting with ISPs
  • Industrial Development
  • Serving the Community
  • Under-Privileged

39
Major Findings
  • Overall systems response time ok for subscribers
  • Peak-to-Sustained ratio ok, we have not reached
    saturation point yet- effective bandwidth is 30
    more available
  • Response time from major sites increases with
    demand for bandwidth.
  • When system is loaded with requests we see a
    slight degradation in performance
Write a Comment
User Comments (0)
About PowerShow.com