Your Window to the World CBS Evening News with Katie Couric versus China Central Television World Wi

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Your Window to the WorldCBS Evening News with
Katie Couric versus China Central Television
World Wide Watch
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CBS Evening News with Katie Couric
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CBS Evening News

• http//www.cbsnews.com/sections/eveningnews/main34
  20.shtml

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• http//news.bbc.co.uk/2/hi/programmes/hardtalk/483
  3890.stm
• http//www.skyandtelescope.com/news/wires?id11497
  0988cy

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CCTV-9
CCTV-9 China Central Television

• http//www.cctv.com/program/worldwidewatch/01/inde
  x.shtml

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CCTV-9

• http//www.cctv.com/program/worldwidewatch/01/02/i
  ndex.shtml
• http//you.video.sina.com.cn/b/881111-1275512887.h
  tml

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Dates to Watch

• CBS Evening News
• Jan. 24, Feb. 07, Feb. 14
• CCTV-9 World Wide Watch
• Jan. 25, Feb. 08, Feb. 15

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• Topic and Angle (e.g. US Presidential primaries
  Obama Clinton campaigns growing more hostile in
  South Carolina
• Time Allocated (Goldilocks test)
• Order of Story (Prioritization/human interest
  closer)
• Sources Used Government officials, pundits,
  think tanks, In-house experts, opposing views

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• Themes (Framing of stories) Stereotypes employed
  or debunked e.g. those crazy Iranians are at it
  again!
• Anything Unusual about the pictures used
• Use of background graphics
• Voice Over or On-site
• New Story or follow up

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News The View from the Ground

• Frequency vs. Reporting Long term trends analysis
  stories
• Threshold
• Absolute intensity vs. How important are the
  bloody details of that really BIG Car Wreck To
  Our Lives?
• Unambiguity vs. Tackling Complex Issues
• Meaningfulness
• Cultural proximity vs. Tackling stories that
  dont fit neatly into existing cultural
  stereotypes/images
• Relevance vs. Pointing out the relevance of
  heretofore unreported stories
• Consonance
• Predictability
• Demand vs. Stories that will challenge
  readersset views and stereotypes instead of
  feeding on and reinforcing them.

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News The View from the Ground

• Unexpectedness
• Unpredictability
• Scarcity vs. Spending less time on the novel or
  entertaining and more on the more predictable
  reality of day to day existence
• Continuity vs. Spending too much time on
  rehashing the same issue without shedding greater
  light
• Elite Nations vs. Emerging Nations Africa, Latin
  America, Asia,
• Elite People vs. Ordinary People, Working People,
  Class, Marginalized groups
• Reference to Persons vs. Willingness to Directly
  Tackle Significant Complex Abstract Issues
  (Subprime, Credit Default Swaps, Evolving Tax
  Policy)
• Reference to Something Negative vs. Documenting
  positive trends