STRATEGIC MANAGEMENT CAPSTONE

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STRATEGIC MANAGEMENT CAPSTONE

• WEEK 6
• SPRING, 2008
• UNIVERSITY OF CENTRAL FLORIDA

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Announcements

• Midterm
• Testing lab
• http//www.bus.ucf.edu/testinglab/
• Midterm format
• 50 multiple choice questions
• 50 to come from material that's both in the book
  and in lecture (e.g., 5 forces, value chain). 
• 25 from material in lecture that's not in book
  (e.g. Hall's model, the various checklists,
  avoiding mistakes, etc.). 
• 25 from the book only
• Questions about the exam content
• Come to next weeks lecture
• Email them to me or Dr. Schminke

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Announcements

• Next week, No lab
• I will be in office during class time
• One-on-one help with your projects/assignments

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Game Plan

• 1, Quiz
• 2, Case Discussion

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Quiz

• Use scantron
• Use pencil
• Do not forget to write down your name, section
  and date
• Once finished, turn it in and pick up your old
  quiz

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ROBIN HOOD
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Discussion Questions

• What business is Robin Hood really in?
• Who are his customers?
• Does Robin Hood have a mission?
• What are the job titles of the key characters?
• Is Robin Hood facing a strategic issue(s)? Why?
• Whats the production process?
• Conduct a SWOT analysis?

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Questions?