Creative Thailand: Building Thailands Economy with Creativity - PowerPoint PPT Presentation

Loading...

PPT – Creative Thailand: Building Thailands Economy with Creativity PowerPoint presentation | free to view - id: 1f3518-ZDc1Z



Loading


The Adobe Flash plugin is needed to view this content

Get the plugin now

View by Category
About This Presentation
Title:

Creative Thailand: Building Thailands Economy with Creativity

Description:

Creative Thailand: Building Thailands Economy with Creativity – PowerPoint PPT presentation

Number of Views:163
Avg rating:3.0/5.0
Slides: 69
Provided by: kittir
Category:

less

Write a Comment
User Comments (0)
Transcript and Presenter's Notes

Title: Creative Thailand: Building Thailands Economy with Creativity


1
(No Transcript)
2
?????????????????????????????????????Creative
Thailand Building Thailands Economy with
Creativity
3
(No Transcript)
4
  • ????? ???., ????????????????????? 2545-2549

5
  • ????? ???., ????????????????????? 2545-2549

6
What is creative economy (in our term)?
  • An economy in which creative entrepreneurs
    combine knowledge, skills and technologies with
    cultural assets to develop products and services
    with value and benefit that can fulfill
    consumer needs in global markets.

7
Strengths of Thai Creative Industry
  • Advertising Industry
  • - Generates 93,000 million baht in 2006
  • - There are 2 Thai Advertising Directors ranked
    1st and 2nd in the world (by GUNN report) during
    year 2000-now
  • Service Industry
  • - Tourism, Health, Spa and Food Industry are
    among the best in the world

8
Thailand Creative Industry
Heritage Craft Cultural Tourism Thai
Traditional Medication Food
Arts Visual Arts Performing Arts
Media Film Publishing Broadcasting Music
Functional Creation Design Fashion Architectu
re Advertising Game Software
9
The Circle

Create Knowledge Interpreter
Cultural Asset
Traditional Way of life craftsmanship
Aesthetics
  • Government creates
  • Supporting Facilities
  • SME Capacity building
  • Creative environment
  • Material, Technology investment
  • and skill improvement
  • Knowledge Infrastructure
  • Tax and legal

Creative Design Management
Knowledge
Creativity Design
Skill Technology RD Material
10
Policy Overview
Culture Technology Craftsmanship Mar
keting Policy Capital
10th National Economic and Social Plan
11th National Economic and Social Plan
Comparative Advantage Thai Products Services


Idea Creativity

by NESDB
11
Structure of Knowledge Management

TCDC
Creative Design
TK Park
Knowledge Park
OKMD
NDMI
OPM
Discovery Museum
IGIL
Brain-Based/Gifted
Knowledge Center
Edible Knowledge
12
Structure of Knowledge Management

TCDC
Creative Design
TK Park
Knowledge Park
NDMI
Discovery Museum
13
TCDC
TCDC
14
Interface Organization
15
Thailand Creative Design Center

Joint research center Joint engineering
center Incubator Center of technology
transfer SME service center Productivity
promotion organization
16
The Circle



17
Thailand Creative Design Center

Thailand Creative Design Center ( TCDC) was
established (under Office of The Prime Minister)
to fuse the ingenuity of Thai society and culture
with modern knowledge and technology, thereby
providing the inspiration to create new products
and services that distinctively original and
internationally recognized.



18
Thailand Creative Design Center

A place to ignite imagination and inspiration
ISAN Retrospective

What is design?


DNA OF JAPANESE DESIGN
19
Thailand Creative Design Center

Research Center for the growth of creativity



Library 2.0 with books and multimedia 20,000
items
20
Thailand Creative Design Center

Research Center for the growth of creativity



21
Thailand Creative Design Center

World wide materials 1,941 Thai materials 122
22
Potential Roles for Design Center (Interface
Organization)
  • Demand developer
  • Sign-poster and Information Source
  • Diagnostic Service Deliverer
  • Product developer and / or deliverer
  • Stimulator of Private and Public Sector delivery
  • Policy adviser
  • Learning development deliverers in Creative
    Business
  • Research centres
  • Stimulating interest- examples of applications
    best practice and case studies
  • How to value and exploit their creativity
  • advice and assistance
  • Provide educational activities
  • Create a network of experts
  • Establish partnerships and networks with private
    and public organisations
  • Develop tools and support for effective
    networking
  • Develop community of interest around which other
    initiatives could cluster

23
Foundation of Creative Economy Development

TCDC
  • Infrastructure
  • Human Resource
  • Financial Support
  • Market
  • Networking Connectivity
  • RD
  • Laws Regulations
  • Database Data Collection
  • Resource Center, Exhibition, MCB
  • Educational Programs
  • PloySaeng Program
  • TCDCconnect.com
  • Incubation Program
  • Policy Recommendation
  • Skill Mapping

24
Thailand is moving toward Creative Economy
25
Creative Economy Creative City
26
Creative City Project
27
Creative City Project
28
Creative City Project (under SP2)
  • Research
  • Bangkok Creative City Study
    Recommendation
  • City Identity Study
    Recommendation Project
  • Skill Mapping
    Database Connectivity

Chiangmai Craft Ratchaburi, Prajuabkirikantr
Hospitality Korat Silk Chonburi, Supanburi
Cultural Diversity
29
Creative City Project (under SP2)
  • Area Development Project
  • Bangkok Cultural City
    Creative Urban Space

30
Creative City Project (under SP2)
  • Campaign
  • Creative City Expo
  • Creative City Road-show

31
Creative City Project Nov 09-Mar 10
32
  • Skill Mapping Creative Zones Corridor
  • Knowledge Corridor
  • Design Fashion Zone
  • Music Community
  • Media Industry Zone
  • Market Place

33
Ploysaeng Music Creativity Business
34
Ploysaeng Food Creativity Business
35
(No Transcript)
36
(No Transcript)
37
(No Transcript)
38
Creativities Unfold 2009-2010
39
(No Transcript)
40
(No Transcript)
41
(No Transcript)
42
(No Transcript)
43
(No Transcript)
44
(No Transcript)
45
(No Transcript)
46
(No Transcript)
47
(No Transcript)
48
(No Transcript)
49
(No Transcript)
50
(No Transcript)
51
(No Transcript)
52
(No Transcript)
53
(No Transcript)
54
(No Transcript)
55
(No Transcript)
56
Thailand Creative Design Center
Stage for creative thinking and design networks




Creativities Unfold Bangkok 2008 Connecting Dot -
Business People Culture
57
Thailand Creative Design Center

Creativities Unfold Bangkok 2007 Genius of the
place



58
Thailand Creative Design Center


Creativities Unfold Bangkok 2006 Perspectives on
value creation
59
Thailand Creative Design Center


60
Thailand Creative Design Center

Creating new community where business and design
converge
tcdcconnect.com
61
Thailand Creative Design Center

Creating new community where business and design
converge
Name card festival
62
Thailand Creative Design Center

Using mini TCDC as an avenue to reach out across
the country
63
Thailand Creative Design Center

Moving toward creative economy
64
The Creative Economy
Young generation is the army of
65
Thailand Creative Design Center

Creative space for talents
66
Thailand Creative Design Center

Creative space for creative entrepreneurs
Ploy Sang Festival _at_ TCDC Creative showcase
series
67
Creative INDUSTRY to Creative ECONOMY to
Creative CULTURE
68
(No Transcript)
About PowerShow.com