Risk Perception and Risk Communication: where are we and where are we going

1
Risk Perception and Risk Communication where
are we and where are we going?

• A symposium prepared by the 1st EHPS Synergy
  Workshop Group

2
Plan of Symposium

• Introduction Pilvikki Absetz Britta Renner
• Theories and Models Yael Benyamini
• Assessing Risk Perception Cecile Janssens
• Applications 1 Risk Communication changing
  risk perceptions Anne Hickey
• Applications 2 Risk Perception
  Behaviour Helen Pattison
• Conclusions Peter Harris

3
1st EHPS Synergy Workshop

• Aim to gather people with expertise on one topic
  to share and develop ideas, and to disseminate
  the outcomes

4
1st EHPS Synergy Workshop

• EHPS subdivisions
• CREATE for early career development
• SYNERGY for development of the field
• Theoretical
• Methodological
• Practical applications

5
Working Definitions
Hazard (tobacco smoke)
probability
Harm (cancer)

• Risk probability that a certain hazard causes
  harm
• Risk Perception belief about the probability of
  harm
• Other concepts (e.g., perceived controllability,
  affect)