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My Journey in Business

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My Journey in Business. Rosie Freshwater. a story of eek, hmmm and hurray! Leapfrogg Ltd ... hurray! Advice. work out what you want to do. do your research ... – PowerPoint PPT presentation

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Title: My Journey in Business


1
My Journey in Business
  • Rosie Freshwater

a story of eek, hmmm and hurray!
2
(No Transcript)
3
Leapfrogg Ltd
  • digital marketing agency
  • Brighton based
  • 6 years old
  • 17 staff

we rock!
4
Rough Timeline
  • dec 2003
  • started off very small me
  • 1st employee in month 3
  • 1st office in April 05
  • end of 06 5 employees
  • end of 07 10 employees
  • end of 08 20 employees

busy busy!!
5
So how did I do it?
  • small but immediate client base
  • negotiated new contracts
  • got an accountant
  • incorporated the company
  • set up little home office
  • away we go

easy right?
6
How did we grow?
  • by making sure we were the best
  • word of mouth / reputation
  • by being flexible / responsive
  • by employing great people
  • by being passionate
  • but also sensible

very very important
7
Challenges
  • trying to be bigger than you are
  • dealing with the things you dont want to
  • knowing when to move to next stage
  • employing the right people
  • work / life balance (2 small kids)
  • dealing with risk responsibility
  • staying abreast of fast paced industry

eeeeek!
8
Learnings
  • dont try to run before walking
  • good customer care is everything
  • find your niche and exploit it
  • learn from your mistakes
  • happy staff make happy clients
  • enjoy what you do
  • be remarkable
  • listen and be a sponge

hmmmm!
9
Achievements
  • seeing the impact on clients
  • being profitable from day 1(not folding)
  • creating a strong company culture
  • seeing staff develop
  • winning awards!
  • working day in and day out in a great industry

hurray!
10
Advice
  • work out what you want to do
  • do your research
  • have passion
  • be yourself
  • try to be remarkable

enjoy
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