AKSHAYA

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• AKSHAYA
• CHANGING LIVES THROUGH ICTs

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MALAPPURAM- A PROFILE

• MOST POPULOUS DISTRICT IN KERALA-1/10TH
• 3 M 6.5 L FAMILIES
• 3550 SQ.KM

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MALAPPURAM- A PROFILE

• BACKWARD SOCIAL/EDUCATIONAL INDICES
• 40 FAMILIES EMPLOYED OVERSEAS
• PREDOMINANTLY AGRARIAN DISTRICT

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MALAPPURAM PRE-AKSHAYA

• POOR ICT INFRASTRUCTURE
• LOW TELECOM PENETRATION-HIGH DEMAND
• MOBILES OUTSTRIP FIXED LINES SINCE 2000
• INTERMITTENT DIAL-UP
• lt 200 INTERNET CONNECTIONS

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MALAPPURAM PRE AKSHAYA

• LOW E-LITERACY LEVELS
• POOR TRAINING INFRASTRUCTURE
• NO LOCAL LANGUAGE CONTENT/E-SERVICES
• POOR AWARENESS OF ICT OPPORTUNITIES

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MALAPPURAM THE CHALLENGE
ACCESS
CONTENT
SKILLS
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AKSHAYATHE MODEL

• NETWORK OF ICT CENTRES
• BROADBAND CONNECTIVITY
• 100 HOUSEHOLD E-LITERACY
• ENTERPRENEUR DRIVEN BUSINESS MODEL

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TYPICAL AKSHAYA CENTRE

• 5-10 PCs
• BROAD BAND CONNECTIVITY
• WEBCAM/SCANNER
• PRINTERS
• 2 TRAINED STAFF

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AKSHAYA ACCESSIBILITY

• DISTRICT WIDE NETWORK
• 630 ACCESS POINTS
• ONE CENTRE FOR 1000 1500 FAMILIES
• ONE CENTRE EVERY 5KMs

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The Backbone Network Looks Like .
Airtel POP Kallarakkunnu
CHMHS Chekkod
Block Panchayat Office Arikkod
VIP
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VIP
KINFRA Kakkancherry
VIP
Kizzisary GHSS
3.04 km
8.5 km
E1 Radios
VIP
2
3.5 Km
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DRDA Malappuram
7.75km
22
5
4.5 km
MCT Melmuri
17.5 km
8
5
Vivekananda
3.5 km
3.48 km
PPR
16.8 km
VIP
FGH Nilambur
VIP
20
8
5
3
VIP
3.5km
Vettekkod Trunching Ground
294
337
11.5km
VIP
25
22.3 km
VIP
VIP
8
084
4
237
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JNV Vangalam
VIP
VIP
10
14.53 km
GHSS, Kalpakanchery
VIP
Pullamkode
463
VIP
MEA
5
15.68 km
22.5 km
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VIP
VIP
23
BPIDC Pallurkotta
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AGRI, Tavanoor
PTM
485
129
7
23
VIP
24
30
VIP
VIP
10
6
PPR
VIP
800
VIP
153
215
003
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No of Akshaya centres connected
773
xx
Sub POP
POP
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CONNECTIVITY HIGH LIGHTS

• NEW, PIONEERING TECHNOLOGIES- WiPLL/WLL/WiLAN
• BROADBAND, MULTIMODAL, SCALABLE
• INTEGRATED DATA,VOICE,VIDEO.
• FIRST EVER LARGE SCALE RURAL DEPLOYMENT

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E-LITERACY COMPONENTS

• BASIC PC OPERATIONS
• EMAIL,
• BROWSING, CHAT
• WORD/ACCOUNTING BOOK KEEPING
• GOVERNMENT/POPULAR WEBSITES

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CONTENT

• NEW AND RELEVANT CONTENT IN LOCAL LANGUAGE
• AGRICULTURE, EDUCATION, HEALTH, EMPLOYMENT..
• INTERACTIVE PORTALS

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C3
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C1
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AKSHAYAUNIQUE PPP MODEL
PRIVATE ENTERPRISE (ACCESS)
SERVICE PROVIDER (SERVICES)
COMMUNITY (SKILLS)
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AKSHAYA- BUSINESS MODEL
G
G
AKSHAYA
B
B
C
C
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AKSHAYA- SALIENT FEATURES

• UNIQUE PPP MODEL
• LOCAL STAKE HOLDING/COMMUNITY OWNERSHIP
• BLEND OF SOCIAL ENTREPRENEURSHIP/PRIVATE
  ENTERPRISE

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Akshaya-Health Mapping

• Akshaya Entrepreneurs
• in two Panchayaths
• conducted Health Mapping
• IMA, Calicut Medical College,
• HAP, Private Hospitals
• Association participated
• Over 30,000 people
• covered under this exercise

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Akshaya-Women Empowerment
In Kuzhimanna Panchayath Womens Club in one of
the centres initiated a Capacity Building project
with an aim of starting 25 industries in the
Panchayath and to market the products through
Akshaya network
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Akshaya- Water Resource Management

• Mampad Panchayath
• Mapping of
• Ground water resources,
• rain water details,
• number of wells, streams
• existing drinking water projects,
• Panchayath prepared a project report for the
  year based on the database.

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Akshaya-Puzhakkattiri Herbal Village-Livelihood
for farmers

• Akshaya Entrepreneurs did a Bio Diversity
  Mapping.
• Trained to identify herbal plants formed groups,
  prepared data base.
• Launched a project called, Herbal Panchayath
• The farmers earn a living through cultivation of
  the medicinal plants.

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AKSHAYA- THE FUTURE

• INFORMATION/ COMMUNICATION/ ENTERTAINMENT HUB
• VIRTUAL UNIVERSITY NODE
• E-GOVERNANCE WINDOW
• BANKING OUTLET
• TRADING ONLINE
• AKSHAYA - AN INTEGRATED E-SERVICE HUB