Todays Agenda

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Todays Agenda

• Introduction to Jobsgopublic
• Surreyjobs.info
• Background to Surreyjobs.info
• Projected Outcomes
• Best Practice in Internet Recruitment
• Building the Surreyjobs.info brand
• Becoming applicant friendly and building
  advocacy
• Streamlining processes promoting
  self-service amongst applicants
• Measurement Reporting

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Introduction to Jobsgopublic

• Established since 1998
• Specialists in e-enabling recruitment processes
• Working with 250 public sector employers
• Publishers of www.Jobsgopublic.com
• www.LGjobs.com - the
  official LG recruitment site
• JGP network of sites visited by 500,000
  jobseekers per month.

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Background to Surreyjobs.info
Key Drivers Surrey employers facing significant
challenges with recruitment retention 60,000
employees in the public sector High cost of
living Low unemployment Ageing Workforce
London pull factors
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Background to Surreyjobs.info
Key Drivers Limited data/intelligence on
existing processes Many employers lacking a
formal workforce/HR strategy Partnership
working a necessity to address capacity issues
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Background to Surreyjobs.info

• Primary Objectives
• Facilitate partnership working across the county
• Public sector careers promoted collectively
  consistently across the county
• Significantly widen the applicant market
• Make the Internet the primary channel for
  recruitment transactions

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Background to Surreyjobs.info

• Secondary Objectives
• Modernise remove beaurocracy from recruitment
  processes
• Speed up the time to hire
• Reduce advertising costs / administrative burden
  of existing process
• Consistent collection analysis of Management
  information

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Raising awareness

• Press advertising
• Web sites
• Application packs
• Promoted to all employees via email by CEOs
• Posters / leaflets

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Widening the applicant market
Based on data for the south east region -
Family Expenditure Survey 2001-02, office of
Government National Statistics JICREG Newspaper
Readership Report for Surrey Advertiser
2003 JICREG Newspaper Readership Report for
Surrey comet Series 2003 ABC Analysis for The
Guardian August 2003
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The candidates perspective

• Gives me all of the information I need on the
  employers in my area
• Makes searching for me ideal job much easier I
  now get sent jobs by email so I dont have to
  search through the press or keep visiting the
  website any more
• I get reminded when closing dates are
  approaching this has prevented me from missing
  deadlines
• I only had to complete an application form once
  saves hours of my time. This is just as easy
  as sending a CV
• I can easily put my details in the talent pool
  employers can now approach me

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The Surrey Partners?
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The Jobsgopublic Network
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Reporting
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The partners perspective

• The internet is opening up the applicant market
  for us we have more candidates applying to
  jobs
• We are changing jobseekers perceptions by
  marketing our opportunities proactively we are
  now seen as modern employers
• The application process is far less beaurocratic
  for candidates
• We are sending out less application packs by
  promoting self-service to jobseekers our HR
  resources are able to concentrate on value-added
  tasks not stuffing envelopes

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The partners perspective

• This has reduced our lead time significantly
  we are now advertising vacancies within minutes.
• The Talent Pool has given us the opportunity to
  head-hunt directly.
• We have already saved thousands on press
  advertising
• We are now able to provide in-depth analysis
  measurement to the rest of the business

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Results to date July to Dec 2003

• Over 186,000 visitors
• 30 50 of all hires now coming from the
  Internet
• A number of partners set to join the partnership

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Future of Surreyjobs.info.

• Employee / Applicant
• Competency/Skills/Experience based frameworks
• Skills escalator
• E-Learning / Training Development
• Mentoring programmes
• Secondments
• Off-line Promotion
• Composite advertising
• Jobcentre Plus
• Targeted promotions - University/School leavers