TECHNOLOGY CHANGE MANAGEMENT

1
TECHNOLOGY CHANGE MANAGEMENT INTEGRATION

• SESSION 2
• CHANGE AND THE MANAGER

2
COMPETENCY CHANGE

• Managers of change must ensure that s/he has
• Good communication skills
• Leadership qualities
• Facilitation skills
• Negotiating and influencing skills
• Ability to employ planning control procedures
• Ability to manage on all planes within peer
  group
• Knowledge of the rationale for change.

3
CHANGE THE HUMAN RESOURCE

• Trend is towards flatter leaner organisations
• Technology has played and continues to play
  a major role
• Teams participate in innovation change
• Job titles changed to emphasise leadership and
  workforce empowerment
• Managers must ensure that they add value to the
  organisation as a whole

4
GROUP DISCUSSION

• Pause and consider the following questions.
• What is your experience of working within
  teams?
• Who was ultimately responsible?
• How well informed were you?
• Did you feel involved?
• Did the team achieve its objectives?
• Would you have tackled things differently?

5
ENSURING MANGERIAL VALUE THE TRINITY
ROLE
CHANGE
FOCUS
GOAL
FIG 1
THE TRINITY
6
THE CULTURAL WEB
stories
symbols
The recipe
rituals and routines
power structures
control systems
organisa -tional structures
FIG 2
7
GROUP DISCUSSION
Consider the last bank you were in. How did it
look and feel? Do you think that a deliberate
effort had been made to create this
feeling? When you think of organisation such as
Mercedes and Virgin, what images do they conjure
up? How do these enterprises reinforce their
image and why?
8
THE WEB AND THE PAST

• The web will resist change
• A revised history a manufactured culture
• Investigate the true reality of past events
• Dig and seek the truth
• Unlock the myths

9
CULTURAL ATTRIBUTES TO CHANGE

• A clear communicated strategic vision
• Visible senior management involvement
• People-based competitive edge
• Marketing ethos
• Consensus-driven management
• Awareness and reflection of social responsibility

10
THE ROLE OF COMMUNICATION

• Customise the message
• Set the appropriate tone
• Build in feedback
• Set the example
• Ensure penetration

11
REVIEW DISCOVERY EXERCISE
Identify three well-known companies. Now do a
little research. How do these companies stay
ahead Of the competition? For example Gillette,
through staying in touch with technology and the
customer, ensure that they have at least 20 new
shaving products in development at any one time.
Pepsi, showing commitment from the top, have
recently appointed a Director of Innovation,
Europe. Richard Branson brands all products with
enthusiasm and Commitmenthe is the guarantee!
12
RESISTANCE TO CHANGE

• It can result in organisation redesign
• It creates new technology challenges
• It confronts apathy
• It permeates throughout the supply chain
• It challenges old ideas
• It encourages debate

13
THE CHANGE AGENT OR MASTER

• Identify and manage stakeholders
• Work on objectives
• Set a full agenda
• Build appropriate control systems
• Plan the process of change
• Question the past and challenge old assumptions
  beliefs
• Leap from operational process issues to the
  strategic picture
• Think creatively avoid becoming bogged down in
  the how-to
• Manipulate exploit triggers for change.

14
REVIEW DISCOVERY EXERCISE
Compile a list of words which you would associate
with an impending technological change.
Classify them according to whether or not you
consider them positive Or negative (you may also
denote them as neutral) Once you have completed
the task consider how did you decide if they
were positive or negative?