BUSAN, KOREA

1
BUSAN, KOREA
2
?. Global Leader, e-Korea
BUSAN, KOREA
3
1. Business Hub in N.E. Asia
Northeast Asia One of the major economies
with the U.S. and the EU Korea
Gateway to the markets, capital and resources
of China, Japan
and other Pacific Rim Countries
4
2. RD Environment in IT Area
5
3. Broadband Users

• 72 of Korean households

(Thousand)
10,405
10,000
9,000
7,805
8,000
7,000
6,000
5,000
4,017
4,000
3,000
2,000
373
1,000
13
0
1998
1999
2000
2001
2002
BUSAN, KOREA
6
4. Mobile Phone Subscribers
(Thousand)
35,000
32,342
30,000
25,000
22,680
21,092
20,581
20,089
20,000
15,000
13,983
10,000
5,000
0
1998
1999
2000
2001
2002
BUSAN, KOREA
7
5. Advanced Technology and Services
BUSAN, KOREA
8
6. MIC Initiatives for the National Projects
9
7. Growth Engines for Next Decade
The Goal of 2007
Overseas Export 100B
Domestic Production KW400T
in GDP ()
Employment (M)
(KNSO, KISDI)
2002
2007
10
?. National Leader, Busan
BUSAN, KOREA
11
12 Million Within 2 Hours Driving
BUSAN, KOREA
12
3rd Largest Container Handling
8 Million TEUs in 2001
BUSAN, KOREA
13
Final Draw of FIFA World Cup Korea/Japan 2002

• 5,200 Delegates Press
• 32 Countries

BUSAN, KOREA
14
FIFA WORLD CUP KOREA/JAPAN

• 13,000 Athletes from 198 countries
• May 31 June 30, 2002
• Three games played in Busan
• First Victory of Korean Team

BUSAN, KOREA
15
Asian Games Busan 2002

• 70,000 Foreign Visitors

• 12,000 Athletes Officers from
• 44 OCA member nations including
• North Korea

• Sep. 29 Oct. 14, 2002

BUSAN, KOREA
16
International Motor Show

• 700,000 Visitors
• 38 Countries

BUSAN, KOREA
17
Choir Olympics 2002
Theme Singing Together Makes Nations One

• Oct. 1927, 2002
• 10,000 Participants
• 41 Countries

• 500 Performances
• 25 Categories

BUSAN, KOREA
18
Busan International Film Festival

• Nov. 1423, 2002
• 226 Films from 57 countries
• 5,000 Visitors from Overseas

BUSAN, KOREA
19
Iron Silk Road
Russia
Moscow
European Ports
Karimskaya
Omsk
Ulan-Ude
Ulan Bator
Hasan
Urumuchi
Mongolia
Dalian
Najin
Shinuiju
Chongjin
Tashkent
Wonsan
Tianjin
Dalian
Seoul
Zhengzhou
Busan
Kobe
Shanghai
Kaoshiung
Taiwan
BUSAN, KOREA
20
TRANS-EURASIA INFO. NETWORK
USA
Sweden
Canada
Germany
Lithuania
United Kingdom
Poland
45Mbps
France
USA (STAR TAP)
Romania
KOREA
Austria
Italy
2Mbps
Spain
8Mbps
Israel
Japan
China
Thailand
Malaysia
Phillippines
Singapore
Indonesia
Australia
BUSAN, KOREA
21
TRANS-EURASIA INFO. NETWORK
Global Connectivity from Busan
Ulrungdo
Hosan
RJK
Taean
Geoje
Namhae
Gohung
Jejudo
BUSAN, KOREA
22
Centum City
BUSAN, KOREA
23
Centum City
Digital Media Zone
BUSAN, KOREA
24
Centum City
Digital Media Zone (DMZ)

• Clustered IT infrastructure

• Provide highly skilled human resources to
  multimedia IT industries.

• One of three IT media complexes designated
• by Ministry of Information Communications

BUSAN, KOREA
25
Centum City
International Business Center
BUSAN, KOREA
26
Centum City
International Business Center (IBC)

• Business hub of East Asia
• Provide 24-hour real-time support for
  international business environment
• Business and Financial Centers

BUSAN, KOREA
27
Centum City
BEXCO
BUSAN, KOREA
28
The largest only column-free Center in Korea
- 134,509?
BUSAN, KOREA
29
1. Exhibition Area
Total 53,767?
30
(No Transcript)
31
Technical Support for Exhibition

• Floor Load Capacity 5 ton/?

• Ceiling 12.5m 22.5m

• Power Supply 3,641 KVA (Kilovolt Ampere)

• Internet VDSL

• Heating and Air Conditioning 14,500 RT
  (Refrigeration Ton)

• Telecommunication Connections 2,000
  (line/circuits)

• Drainage, Compressed Air 8kg/?

• Number of Service Duct 27 (1 per 9 meters)

32
3. Forum Arrangement
33
3-1. Conference Halls
34
(No Transcript)
35
3-2. Meeting Rooms
36
(No Transcript)
37
3-3. Opening Plenary
38
Technical Support for Conference

• LCD Projector 3,300 6,000 ANSI

• Simultaneous Interpretation DIS Infrared

• Ceiling Height 5(8)m 12m

• Power Supply 220V / 2,000 KVA

• Internet VDSL

• Air Conditioning 376 RT

39
?. Access Accommodation
BUSAN, KOREA
40
4. Easy Access
Convenience proven through
FIFA World Cup Asian Games
41
BUSAN, KOREA
42
5. Accommodation
4 5 Star
Room Rates
6,101 rooms
50 of Reg. Price
Within 30 min.
(US 100 160 )
Ocean Tower
Centum City
Grand Hotel
Busan Aquarium
YachtingCenter
Broadband Internet Access in All Rooms
BUSAN, KOREA
43
BUSAN, KOREA
44
?. Incentives Promotion
BUSAN, KOREA
45
Incentives
1. Free Broadband Wired Wireless Access
2. Complimentary City Tour
3. Free Shuttle Bus between BEXCO and Hotels
4. Volunteer Interpreter in BEXCO
5. Air Ticket 20 Discounts for KAL, ASIANA
6. Information Reception Desk at Airport
BUSAN, KOREA
46
Promotion
1. By Advertising

• Biz Week, CNN, Fin. Times, Newsweek, TIME

• Ad on Flight Magazines

• Ad on Domestic Media (

2. By Invitations

• Ministers, Officials from around the world,

especially from Asia

• Fortune 500 CEOs

BUSAN, KOREA
47
?. Wonderful Korea
BUSAN, KOREA
48
1. Complimentary Tour Programs

• For Accompanying Persons

• Tea Tour, Ceramic Tour
• Skin Care, Massage Sauna
• Hot Spring Tour

VI. Wonderful Korea
BUSAN, KOREA
49
2. Pre-/Post- Congress Tour

• World Cultural Heritages by UNESCO

VI. Wonderful Korea
BUSAN, KOREA
50

• Gyeongju Museum without walls

Bulguksa Temple, Gyeongju
VI. Wonderful Korea
BUSAN, KOREA
51

• Seoul Koreas Capital for 6 Centuries

Deoksugung Palace, Seoul
VI. Wonderful Korea
BUSAN, KOREA
52
3. Dining Varieties
VI. Wonderful Korea
BUSAN, KOREA
53
4. Joyful Shopping
VI. Wonderful Korea
BUSAN, KOREA