Principles of User Experience (UX) Design PowerPoint PPT Presentation

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Title: Principles of User Experience (UX) Design


1
Principles of User Experience (UX) Design
  • Core Principles Usability, Accessibility, and
    User-Centered Design
  • User Interface (UI) Design Fundamentals

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2
Introduction
  • What is UX Design?
  • User Experience (UX) design focuses on creating
    products that provide meaningful and relevant
    experiences to users.
  • It encompasses the entire process of acquiring
    and integrating the product, including aspects of
    branding, design, usability, and function.

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3
Importance of UX Design
  • Why UX Design Matteres
  • Enhances user satisfaction and loyalty.
  • Improves accessibility for all users.
  • Increases conversion rates and business success.
  • Reduces development costs by identifying issues
    early.

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4
Importance of UX Design
  • Core Principles of UX Design
  • Usability
  • Accessibility
  • User-centered design

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5
Usability
  • Usability
  • Defination Usability measures how easily and
    efficiently a user can navigate and interact with
    a product.
  • Key Aspects
  • Learnability How quickly can new users learn to
    use the interface?
  • Efficiency How fast can users complete tasks?
  • Memorability How easily can returning users
    reestablish proficiency?
  • Error Handling How many errors do users make,
    and how easily can they recover?
  • Satisfaction How pleasant is it to use the
    interface?

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6
Accessibilty
  • Accessibility
  • Defination Accessibility ensures that products
    are usable by people of all abilities and
    disabilities.
  • Key Aspects
  • Perceivability Information and UI components
    must be presentable to users in ways they can
    perceive.
  • Operability UI components and navigation must be
    operable.
  • Memorability How easily can returning users
    reestablish proficiency?
  • Understandability Users must be able to
    understand the information and the operation of
    the UI.
  • Robustness Content must be robust enough to be
    interpreted by a wide variety of user agents,
    including assistive technologies

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7
User-Centered Design
  • User-Centered Design (UCD)
  • Defination UCD is a design philosophy that
    places the user at the center of the design
    process.
  • Key Aspects
  • Involving users throughout the design process.
  • Understanding user needs and behaviors through
    research.
  • Iterative design prototyping, testing, and
    refining.
  • Emphasizing usability and accessibility from the
    start.

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8
Introduction to UI Design
  • What is UI Design?
  • User Interface (UI) design focuses on the look
    and feel of the product.
  • It involves creating intuitive and aesthetically
    pleasing interfaces.

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9
UI Design Fundamentals
  • UI Design Fundamentals
  • Typography
  • Color Schemes
  • Layout
  • Visual Hierarchy
  • Consistency

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10
Typography
  • Importance Typography enhances readability and
    user engagement.
  • Key Aspects
  • Font Selection Choose readable and web-safe
    fonts.
  • Hierarchy Use different font sizes and weights
    to create a visual hierarchy.
  • Spacing Ensure adequate line spacing and padding.

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11
Color Schemes
  • Importance Colors convey emotions and can guide
    user actions.
  • Key Aspects
  • Colors convey emotions and can guide user
    actions.
  • Consistency Maintain a consistent color palette.
  • Accessibility Use color combinations that are
    accessible to color-blind users.

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12
Layout
  • Importance Layout affects how users interact
    with content.
  • Key Aspects
  • Grid Systems Use grids to organize content.
  • Alignment Ensure elements are properly aligned.
  • Spacing Provide sufficient spacing between
    elements.

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13
Visual Hierarchy
  • Importance Visual hierarchy guides users'
    attention to important elements.
  • Key Aspects
  • Size Use size to indicate importance.
  • Color Use color to draw attention.
  • Position Place important elements in prominent
    positions.

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14
Consistency
  • Importance Consistency in design improves
    usability.
  • Key Aspects
  • Style Maintain consistent styles for buttons,
    icons, and other UI elements.
  • Functionality Ensure similar functions behave in
    the same way.
  • Branding Align with overall brand guidelines.

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15
Conclusion
  • Integrating UX and UI principles is crucial for
    creating effective and engaging web designs.
  • Focusing on usability, accessibility, and
    user-centered design enhances overall user
    experience.
  • Apply UI design fundamentals to create visually
    appealing and intuitive interfaces.
  • For more insights, visit OnePixll and check out
    our blog post on OnePixll Blog.

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