How Do You Launch an App? Key Steps to Know - PowerPoint PPT Presentation

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How Do You Launch an App? Key Steps to Know

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To launch an app successfully, you have to consider a number of steps. Read the blog to know all aspects of the app launch process and its costs. – PowerPoint PPT presentation

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Title: How Do You Launch an App? Key Steps to Know


1
How Do You Launch an App? Key Steps to Know
Nowadays, mobile apps play a significant role in
increasing online presence for businesses of all
sizes. Along with top-notch branding
opportunities and massive user reach, having a
feature- rich application is extremely
profitable. No doubt, whether you are a startup
or an established enterprise, mobile apps are
imperative for making your business process
successful. Everybody knows the process of
developing an app involves a number of steps.
However, this is not limited to design and
development. When it comes to a successful app
launch, a number of steps should be considered.
In this blog, we will briefly discuss how to
launch an app and its associated costs. Lets
get started. What to Consider Before Launching
an App? The process of launching an app is quite
long and it involves a number of steps. Before
you start launching your mobile application, a
reliable mobile app development company suggests
you should consider some important things to
avoid hassles during the launching an app. Step
1 Know Your Industry Domain Before you launch an
application, conduct deep market research to know
your industry and its regulations. As the most
important pre-launching phase, market research
will also help you
2
evaluate your target audience, and find the
latest trends and user pain points. Without
knowing your market and industry, you cant
scale your mobile app development project
flawlessly. Step 2 Build an Online
Presence Nowadays, having a strong social media
presence is essential, whether you have a website
or an application. Therefore, its recommended
to enhance your social media exposure before you
launch an app. This will help you grab customer
attention toward your business and increase
their interest regarding your app features. Want
to Know Your Mobile App Development Cost? Get a
detailed budget estimation in just a few clicks.
Calculate Now Step 3 Select The Platform Once
you have set your social media presence and found
your target audience, you need to select the
platform where you will launch an app. In todays
market, two platforms are extensively used
Apple App Store and Google Play Store. Both have
different app launching policies and guidelines.
You need to check out and understand all
guidelines to avoid hassles during the app
launch. Step 4 Run Campaigns Before you publish
your application, you need to promote it in the
right way. All you need to do is set up a proper
marketing strategy to make your target audience
base. In this way, you will get some potential
users before you officially live. What to
Consider During The App Launch? Once you have
developed your application, you need to consider
some important factors while publishing it to
the app store. Key factors include Step 1
Create Attractive Graphics While launching an
application, you have to create engaging
screenshots of your app that will grab your
users attention. Engaging graphics and visuals
makes your app launching process easier. You
should also prepare a press kit for the app
launch. Step 2 Gather Feedback When you add
your app info and description to different app
stores, you can use some testimonials and
feedback that will show how functional your app
is. You can hire some beta testers through
social media platforms gather feedback and
reviews from them. Step 3 Add Content Content
is the most important part of any mobile app
marketing strategy. With effective content
creation like landing pages, guest blogs, and
trending blog posts, you can reach your potential
3
users. You can also conduct market research and
set up a team of marketing experts to find your
potential audiences effectively. Step 4 Create
a Video Content You can add video content that
will showcase all your app features and
functionalities to grab user attention. You need
to carefully mention all your app functions how
they will be beneficial in real-life
situations. What to Consider After The App
Launch? After a mobile app development solution
and successful app launch, there are many things
to do. Here are some steps that you should
consider after you publish your application to
the app store. Step 1 Boost App
Engagement After your successful app launch, you
need to focus on increasing your app engagement
to grab your customers attention. The app
engagement process involves hosting events,
running ad campaigns, and social media marketing
that help to attract target audiences. Apart from
that, you need to run ongoing campaigns
regularly to increase your app downloads. Step
2 Track App Performance Tracking the performance
of your app is one of the most crucial things
that you need to consider. It helps to keep your
app updated with the latest trends and
technologies. Moreover, tracking and monitoring
also help you ensure that your app delivers a
top-notch user experience consistently. Looking
for Application Development Services? We help
brands build custom applications with our agile
app development approaches. Contact Us Step 3
Focus on Regular Updates Continuous updates help
to keep your application functional and bug-free.
If you would like to make your application
successful, you have to add more features
consistently and focus on its user interface
design to make it more attractive to potential
users. Step 4 Collect User Feedback This is an
important step that you need to consider while
you are launching an application, especially if
you're working with a web development company.
Gathering feedback not only allows you to
enhance the overall functionality of your app but
also contributes to deep market research that
helps you know your market and target audience
significantly. You can also evaluate the review
sections where your app users share their
experience with your app. Based on that, you can
make a list of your app improvements. Focus on
adding new features that will help to engage
more users effectively.
4
  • Step 5 On-going Engagement
  • After a smooth app launch, you need to focus on
    user engagement that will help to attract more
    app users. The ongoing engagement process mainly
    includes paid ad campaigns, hosting events,
    social media marketing, and more. Make sure you
    properly run marketing campaigns on a regular
    basis to increase downloads.
  • Step 6 Evaluate App Feature Usage
  • Gathering feedback is essential but its also
    important to accurately track user activities
    associated with your app. This analytics allows
    you to understand how your users engage with
    your app features and what features arent usable
    for them. This will help you enhance your app
    performance and find the user demands
    significantly. Therefore, its important to track
    app usage metrics implement marketing
    techniques to enhance app user engagement.
  • Your App Launch Checklist
  • Once your app development process is finished,
    any Android app development company suggests you
    consider the below checklist. This will help you
    quickly understand some key elements before you
    launch an application
  • Beta testing You must ensure that your
    application is completely tested and checked
  • App analytics Create a tracker to monitor user
    behavior gather feedback
  • Landing page or website Ensure that the website
    landing page are up and functional
  • Video content Video content offers a brief
    overview of your app features helps to
    generate organic app downloads
  • Press kit The press kit contains a press
    release, screenshots, store icons, company
    information, a video demo trailer, etc. Its
    important for your final app launch.
  • Social media support Through different marketing
    channels, enhance your social media
  • support make them ready for your app launch
  • Push notifications focus on regular app updates
    to evaluate its performance and functionality
  • How Much Does it Cost to Launch an App?
  • The cost of launching an app mainly depends on
    the app launching platforms such as Google Play
    Store and Apple App Store. This cost is different
    from the app development and maintenance
    charges.

Elements Google Play Store Apple App Store
5
App launch fee 25 (One-time fee) 99 yearly
Publishing time 2 to 3 Days Within 24 hours
Want to Hire App Developers? With top-notch app
development services, we help you create a
feature-rich application tailored to your
business needs. Book an Appointment Final
Words There are many things to consider for a
successful app launch. From stable infrastructure
to requirement gathering, each step of the
mobile app development lifecycle must be planned
and well-contextualized. By considering the
above-mentioned steps carefully throughout your
app launch, you can avoid hassles and make the
process faster. Are you still struggling to
launch your app successfully? Talk to our
experts and hire app developers today. FAQs How
much does it cost to launch an app on iOS and
Android? Apple App Store usually charges 99 as a
yearly developer fee and Google Play Store
charges 25 (one-time registration fee) to launch
an app. For your convenience, we have shared a
table that will show app publishing
costs Factors Play Store App Store
App launch fee
25 (One-time fee)
99 yearly
Publishing time
2 to 3 Days
Within 24 hours
How do I make an app compatible with Android and
iOS? To build a mobile app compatible with iOS
and Android platforms, you need to choose a
cross- platform development process. Here is a
quick guide that will help you make
cross-platform apps.
6
  • Step 1 Select a cross-platform development
    framework Step 2 Keep platform-independent
    logic maintained Step 3 Focus on user interface
    design and development
  • Step 4 Manage platform-specific features and
    functionalities Step 5 Optimize your app
    performance
  • Step 6 Submit your app to the app store
  • Step 7 Focus on updates and app maintenance
  • How do I release an app?
  • The process of final app release involves a
    number of steps including testing, preparation,
    submission, etc. Here is a comprehensive guide to
    the app release process.
  • Create a developers account
  • Follow your app store guidelines
  • Add content and app descriptions
  • Submit to the app store
  • Focus on the app review process
  • Start promoting after the app release
  • Deliver support and maintenance
  • How do I publish an app to the App Store for
    free?
  • Launching an application to the App Store mostly
    involves a pretty long process including
    developer account creation, app preparation, app
    submission, etc. Here is a complete guide to
    publishing an app to the Apple App Store.
  • Step 1 Register for the Apple Developer Program
    Step 2 Access the developer console
  • Step 3 Prepare your app for final submission
    Step 4 Generate your application ID
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