Core web vitals - PowerPoint PPT Presentation

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Core web vitals

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Core Web Vitals are 3 metrics measuring loading speed, interactivity, and visual stability of webpages, impacting user experience (UX) and potentially search engine ranking – PowerPoint PPT presentation

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Date added: 4 March 2024
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Provided by: gurucharan
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Title: Core web vitals


1
core
web vitals
2
Agenda
How to measure core web vitals
what are core web vitals
Core web Vitals explained
Optimize core web Vitals
Importance of core web vitals
Conclusion
3
What are Core Web Vitals?
  • Core Web Vitals are a set of three metrics that
    gauge the real-world user experience of a webpage
    in terms of
  • Loading performance (Largest Contentful Paint)
  • Interactivity (First Input Delay)
  • Visual stability (Cumulative Layout Shift)
  • These factors directly impact how users perceive
    your website's performance and usability.

4
The Three Core Web Vitals Explained
  • Core Web Vitals are a set of three metrics that
    gauge the real-world user experience of a webpage
    in terms of
  • Loading performance (Largest Contentful Paint)
  • Interactivity (First Input Delay)
  • Visual stability (Cumulative Layout Shift)
  • These factors directly impact how users perceive
    your website's performance and usability.

5
Why are Core Web Vitals Important?
  • Enhanced User Experience Faster loading times,
    smoother interactions, and stable layouts lead to
    a more enjoyable experience for visitors, keeping
    them engaged and coming back for more.
  • Improved Search Engine Ranking Google considers
    Core Web Vitals as one of the ranking factors,
    meaning websites with better scores may receive
    higher visibility in search results.
  • Boosted Conversions Studies show that improved
    Core Web Vitals can lead to higher conversion
    rates, meaning visitors are more likely to take
    desired actions on your website, such as making
    purchases or subscribing to your newsletter.

6
How to Measure Core Web Vitals ?
  • Numerous tools are available to assess your
    website's Core Web Vitals
  • Google Search Console Provides a comprehensive
    report on the performance of your website's
    pages.
  • PageSpeed Insights Analyzes individual web pages
    and offers specific recommendations for
    improvement.
  • Lighthouse Integrates with various developer
    tools like Chrome DevTools, providing detailed
    insights into website performance.

7
Optimizing Core Web Vitals
  • Optimize Images Utilize appropriate image
    formats (like JPEG for photos and WebP for
    graphics) and compress them efficiently without
    compromising quality.
  • Minimize Render-Blocking Resources Defer or
    asynchronously load non-critical resources like
    JavaScript and CSS to prevent them from hindering
    page rendering.
  • Leverage Browser Caching Enable browser caching
    to store frequently accessed files locally,
    reducing the need to download them repeatedly for
    returning visitors.

8
Conclusion
  • Core Web Vitals are crucial for creating a
    website that excels in speed, responsiveness, and
    visual stability.
  • By prioritizing Core Web Vitals, you can enhance
    user experience, improve search engine ranking,
    and potentially boost conversions and revenue.
  • Numerous tools and techniques are available to
    help you measure and optimize your Core Web
    Vitals, ultimately empowering you to create a
    website that thrives in the digital landscape.

9
Thank You
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