Savory Snacks Market Growth, Trends, and Forecasts 2023–2032

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Savory Snacks Market Demand to Cross USD 427.6 Bn
by 2032
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Overview of Savory Snacks Market
The savory snacks market size is expected to
reach more than USD 427 billion by the end of
2032, according to the report. The prevailing
health and wellness trends across the globe will
positively influence the market growth. The
growing focus of consumers on actively seeking
savory snacks that are low in calories has led to
the development of wide range of health-focused
snack options, including baked chips, air-popped
popcorn, vegetable crisps, and snack-sized
portions of nuts. Lately, there has also been
noticeable preference for snacks with specific
health claims, such as gluten-free, organic, and
non-GMO. Furthermore, the growing efforts by
market participants on strategic investments will
drive the market growth. For instance, in
February 2023, Europe Snacks, a savoury snack
producer, expanded its product line by acquiring
100 shares of Burts Snacks, a snack company
specializing in hand-cooked chips in the U.K.  
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Savory nuts and seeds to witness high
demand Savory snacks market size from the nuts
and seeds product type segment is likely to
record substantial growth between 2023 and 2032
driven by the shifting consumer preference
towards healthier snack options and the rising
trend of plant-based and natural foods. Savory
nuts and seeds align perfectly with the growing
demand for clean-label, minimally processed, and
vegetarian or vegan-friendly snacks.
Additionally, the versatility of savory nuts and
seeds in different flavor profiles and packaging
innovations has attracted diverse customer base,
adding to the segment growth. For instance, in
May 2023, the makers of Planters, a leading
snack nuts brand introduced new lineup of Bold
Flavors to its popular cashews. Low-calorie
snacks to gain significant traction Savoury
snacks market size from the low-calorie snacks
segment witnessed considerable demand in 2022 and
is projected to record substantial growth through
2032 owing to the heightened consumer focus on
health and wellness. Low-calorie snacks offer
guilt-free indulgence, mainly appealing to those
looking to manage their weight or make more
mindful dietary choices. The surge in obesity and
lifestyle-related health issues is also driving
the adoption of low-calorie snacks.
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High product sales from convenience stores Savory
snacks market size from the convenience stores
distribution channel segment is set to register
significant CAGR from 2023-2032. The emergence of
busy schedules, urbanization, and the desire for
quick and easy snack options have compelled
multiple people to rely more on convenience
stores for their snacking needs. Convenience
stores offer wide selection of savory snacks,
including chips, pretzels, nuts, and ready-to-eat
items to cater to the impulse-buying tendencies
of consumers. Moreover, the growing efforts by
brands to introduce new flavors and products to
diverse customer base will further drive the
sales and market expansion. To cite an instance,
in October 2022, WUJU Foods expanded its Asian
Tang potato chips retail distribution to
HomeGoods locations across the U.S.
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Asia Pacific to emerge as a lucrative market
destination Asia Pacific accounted sizable
revenue share of the savoury snacks market in
2022 and is estimated to witness robust growth
through 2032. The changing lifestyles and
urbanization have led to the increasing demand
for convenient, ready-to-eat snacks in the
region. The influence of Western snack culture is
making way for the rapid expansion of e-commerce
and modern retail channels, further driving the
consumption of savory snacks. Moreover, the
rising focus of manufacturers on introducing
local flavors and ingredients into snack products
for catering to regional tastes and preferences
will boost the market growth. Savory Snacks
Market Participants The competitive landscape of
the savory snacks industry includes prominent
firms, such as Nestlé Switzerland, The Kraft
Heinz Company, Conagra Brands, PepsiCo, General
Mills, Mondelez International, Calbee, Inc., The
Campbell Soup Company, The Hershey Company, The
Hain Celestial Group, Intersnack Group Germany,
Snyder's-Lance (Campbell Snacks), Kellogg
Company, The Wonderful Company, and Utz Brands,
Inc. These industry leaders are working towards
extending their product offerings to tap into the
fast-developing snacks industry.
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