Online Certification in Content writing

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Online Certification inContent writing
Online Certification in

Content writing
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What is content writing ??

• Process of planning, writing and editing
  webcontent, typically for digital
  marketingpurposes. It can include writing blog
  posts andarticles, scripts for videos and
  podcasts, aswell as content for specific
  platforms, such astweetstorms on Twitter or text
  posts on Reddit.

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Course Structure
Module I IntroductionWhat is Content
Writing? Importance of Content Writing. Types of
Content Writing. Skills required for writing
quality content Content writing as career
option. Problems of fraud in content writing.
Module III Understanding AudienceKeys to
understand the audience. Connection with the
readers.ways to make the content
impactful. Understanding of the
headline. Competition analyses.
Module II Processes and Principles of
writingIntroduction. The principles of
non-fiction writing. Technique for writing
non-fiction writing. Story telling techniques.
Module IV Understanding BloggingWhat is
blogging and eBook? How to write eBook? How to
start blogging? How to avoid plagiarism in
content writing?
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Course Structure
Module V SEO ContentWhat is SEO content? Types
of SEO content How to SEO the web content? How to
develop SEO content strategy? Elements of SEO
Module VI Content for E-commerceContent Writing
for E-commerce Sites Effective Content Writing
for E-commerce Sites Product description that
sells
Module VII White PaperWhite paper and its
usesHow to select a white paper topic? White
paper preparation White paper format
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Advantages
Engagement and Connection Well-written content
engages readers and creates a connection between
the writer and the audience. Brand Building
Consistent and high-quality content helps build a
strong brand identity.SEO Benefits Search
engines like Google prioritize high-quality,
relevant content. By creating content with proper
SEO practices, you can improve your website's
visibility in search engine results, driving more
organic traffic.Education and Information
Content can be used to educate and inform your
audience. Lead Generation Relevant and
valuable content can attract potential customers
and generate leads.Building Trust Quality
content builds trust with your audience. When you
consistently deliver valuable information,
readers are more likely to trust your brand.
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Here are the Top 5 Content Writing career
opportunities that you can AIM to achieve.
CONTENT EDITOR AND PROOFREADER SOCIAL MEDIA
MANAGER WEB CONTENT WRITERTECHNICAL
WRITER FREELANCER
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Duration The Certification in Content Writing
Program Can Be Completed In A Period Of 6
Months. Eligibility - Higher Secondary
Examination (HSC) in any discipline from any
recognized university.
For more details Call us 91
9930620500 Visit our website
https//www.iibms.org/ Mail us at
enquiry_at_iibms.net