How Can Digital Transformation Enhance Customer Experience In The Supply Chain

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How Can Digital Transformation Enhance Customer
Experience In The Supply Chain
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About Cozentus Technologies

• Cozentus is a complete business solutions
  provider transforming operational productivity
  and efficiency of businesses across Supply Chain
  Management and Financial Services.
• Operating globally, we bring you the best
  domain-specific expertise combined with digital
  transformation capabilities so your business can
  thrive in todays connected world. Our long-term
  partnerships and valued relationships provide the
  basis for fluid collaboration and an innovative
  solutions-orientated approach.

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Digital Transformation Enhance Customer Experience

• Most organisations today function and connect
  with consumers in significantly different ways
  than they did a few years ago. Customers, for
  example, may investigate their alternatives,
  learn about competing companies, and make
  purchases from the comfort of their own homes.
• Even though this has resulted in a lot of change
  and adjustment for companies, many of these
  developments have been positive. It is because
  digital transformation and consumer experience
  are mutually reinforcing.
• The progressive emergence of big data technology
  and the ongoing growth of numerous work process
  technologies have given rise to new aspects.
  Artificial Intelligence, Internet of Things (IoT)
  and other connected devices have significantly
  influenced supply chain visibility solutions on a
  strategic level.

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Digital Transformation Enhance Customer Experience

• If you are unfamiliar with the concept, digital
  transformation refers to how firms adapt to new
  technologies and customer demands. It's an
  umbrella word for the many adjustments that
  businesses have had to (and will continue to
  make) stay up with technological improvements.
  With the increasing need for real time
  information about transactions, data exchanges
  and customer interactions, digital transformation
  is an unavoidable progression that every firm,
  regardless of industry, must go through. PWC
  study indicates that 60 of senior executives
  feel digital transformation would be crucial for
  corporate development in 2022.

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What Do Digital Customers Of Today Expect?

• You can't expect your digital transformation
  efforts to succeed unless you have a firm grasp
  on what your target customers want. Here are four
  generalised consumer trends
• Online-first interactions An online presence
  allows clients to contact companies quickly
  through their chosen channels. According to
  studies, the frequency of digital purchases has
  increased by 160 in the last two years. To keep
  ahead of the competition, businesses must adopt a
  digital-first approach.
• Speed More than ever, the want-it-now
  mentality determines consumer behaviour. 80 of
  consumers want firms to respond quickly. You
  cannot afford to keep a client waiting today
  since time saved equals money earned.

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What Do Digital Customers Of Today Expect?

• Omnichannel experiences If there's one thing
  that today's consumers despise more than being
  kept waiting, it's uneven, fragmented
  experiences. The quality of the knowledge you
  provide directly impacts your bottom line.
  Average customer retention rates for omnichannel
  and multichannel providers are 89 and 33,
  respectively.
• Messaging and mobile-first conversations
  Customers increasingly value the convenience and
  simplicity of mobile-first interaction. Your
  clients want you to communicate with them using
  their preferred channels and mobile applications,
  such as WhatsApp, Apple Business Chat, LINE, or
  Facebook Messenger.

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What Do Digital Customers Of Today Expect?

• In addition to knowing about consumer trends, you
  must grasp why digital transformation is now more
  critical than ever, thanks to new forms of
  working that have emerged in the last two years.
  Organisations must use digital transformation to
  understand today's buyers better, interact with
  them, and exceed their expectations via a
  multichannel customer experience.

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Contact Us
Address
Contact Details
Odisha 3rd Floor, Infinia Tower, Infocity,
Bhubaneswar751024, Odisha, India
Contact No 91 977 712 6600 (India) Email
supplychain_at_cozentus.com Website
https//www.cozentus.com/