Product Innovation in Marketing - MIT ID Innovation - PowerPoint PPT Presentation

About This Presentation
Title:

Product Innovation in Marketing - MIT ID Innovation

Description:

Want to know what is the use of Product Innovation In Marketing? Then read this article. – PowerPoint PPT presentation

Number of Views:1
Slides: 15
Provided by: mitidinnovation
Tags:

less

Transcript and Presenter's Notes

Title: Product Innovation in Marketing - MIT ID Innovation


1
What is The Use of Product Innovation in
Marketing MITID Innovation
2
The development and market introduction of a new,
redesigned, or substantially improved product or
service is described as product innovation. It's
not just about coming up with something fresh and
unique it's also about improving on what
currently exists. Product innovation in marketing
can come in the shape of new technology or the
product's functioning. You take feedback from
customers and convert it into a better product or
a better service.
3
Significance Of Product Innovation in Marketing
Product innovation is a critical component of
worldwide marketing success. Almost every firm
places high importance on product innovation in
marketing. Marketing firms with high ambitions to
sell their products worldwide must embrace
innovation. However, to succeed through
innovation,
4
  • businesses must devote as much time and money to
    promoting new products as they develop them.
  • With the rise of artificial intelligence-driven
    algorithms and predictive analytics that provide
    customers with information, goods, and services,
    the function of marketing in certain businesses
    appears to have dwindled in recent years.

5
  • Marketing is not and should not be limited to
    tactical responsibilities such as customer
    acquisition and retention, as many businesses do
    today. Most managers now refer to search,
    content, and loyalty programs as marketing
    because these are common downstream approaches
    for building or retaining awareness or repeat
    purchases.

6
  • Recognize the underlying causes of perceptions
    and behavior that affect a product's appeal. A
    thorough marketing trend study reveals the
    cultural, social, and psychological factors that
    need to be addressed in the development and
    communication of an innovative product.

7
Before we get to your customers, let's
acknowledge that there are legitimate commercial
motivations to innovate. When you invest in
product development and innovation, you reap the
advantages across the board, affecting everyone
from executives to sales and marketing to
customer service and beyond.
8
How A Companys Growth Is Aided By Innovation?
Expansion Successful invention breeds additional
innovation, which allows your company to scale
and grow organically.
9
Competition The one-of-a-kind solutions you
create help set your company apart from the
competitors, increasing your revenue while also
influencing the entire industry in a favorable
direction. Customer retention Retaining
customers is very important. Innovation ensures
that the products you sell do not become obsolete
or cease to suit the needs of your clients.
10
What is The Effect Of Innovation On A Businesss
Success?
Innovation is critical to corporate success and
should be the core activity. It entails the
generation of new ideas, the explanation of new
possibilities, and the application of previously
acquired knowledge. To encourage innovation,
people should do what they believe is right,
rather than what they are told or what they think
their seniors want.
11
Suppose you are thinking about starting a new
business or already have one and want to make
changes so that it can flourish. In that case,
you should enroll in several online innovation
courses that will benefit your company.
12
Now, tons of questions might come to your mind
like, which course to choose, where to enroll,
and which portal to trust we have all of it
figured out for you. MIT ID Innovation provides
various courses for the same. You can choose an
online course of your choice that suits you the
best. It is a trustworthy platform for this
purpose, and the courses are also available at
the best possible prices.
13
Conclusion
MIT ID Innovation Programme curates knowledge and
experiences that challenge the very paradigm of
evolution. And that's why we have set out to
define the future of industries, communities,
cities and ecosystems. MIT ID Innovation offers
the best Innovation Courses in India.
14
Wed love to hear
from you.
  • MIT INSTITUTE OF DESIGNRajbaug,, Loni-Kalbhor,
    Pune-412201
  • 91-7038982225 / 91 9834092369
  • innovation_at_mitid.edu.in
Write a Comment
User Comments (0)
About PowerShow.com