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Diploma In Marketing

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The objective of this course is to give students an understanding of the basic principles of marketing in the modern business environment. – PowerPoint PPT presentation

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Title: Diploma In Marketing


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Diploma In Marketing
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  • The objective of this course is to give students
    an understanding of the basic principles of
    marketing in the modern business environment.
    Students will study the traditional theories and
    models of marketing and how these are applied to
    real-life marketing practices. Students will also
    look briefly at the link between marketing and
    sales.

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  • Learning Outcomes
  • Understand key terms and concepts in marketing
  • Understand and apply the concepts associated
    with marketing mix
  • Understand the marketing of products and services
  • Understand and apply marketing communication
  • Understand the relationship between sales and
    marketing

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Advance Your Expertise at OUS
Connect with learners and leaders just like you
in our online associate bachelor's programs. You
will go as far as your mind will take you as a
diploma or associate bachelor's student at OUS?.
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  • For Professionals
  • The Swiss Diploma (Year 1) or Associate of
    Bachelor's of Business Administration signifies
    the first level of achievement in any academic
    discipline. In our executive bachelor's programs,
    you will
  • Develop and practice innovative research methods.
  • Earn the highest quality of education.
  • Achieve the expertise to publish in peer-reviewed
    journals.
  • Become a successful researcher and professional.

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  • Associate Bachelor's Diploma/ Swiss Diploma 2
    years/ 1 year

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  • The Swiss diploma associate bachelor's diploma
    will take your leadership to the next level. In
    our associate bachelor's programs, you will
  • Lay the foundation for future for studies and
    professional achievement.
  • Study and apply innovative research methods.
  • Combine applied research and professional
    practice.
  • Prepare to make an impact in policy and practice.
  • Learn strategies to facilitate more effective,
    adaptable organizations and create positive
    change.
  • Become a more innovative leader in your field.

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  • Admission Requirements

This study program is the 1st academic year of
the Bachelor study program We have 5 intakes per
year. So, you can start at any month you
wish. Duration one year Age 17 years or
older Previous study High school Diploma or
equivalent Study Language this study program
taught entirely in English. English level IELTS
or equivalent (Only for students from non-English
speaking countries or students who did not study
at English-speaking school) Study Method
Online Fee Please check Tuition Fee
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  • Note Study fee does not include application and
    reservation fee (to guarantee you a study place)
    of 240 Euro (one-time payment and
    non-refundable).
  • European Credit Transfer and Accumulation System
    this program is equivalent to 60 ECTS
  • European Qualifications Framework this program
    is equivalent to EQF Level 4
  • OUS Accreditations, Quality Assurance
    legalizations

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  • Modules

Basics of Management Basics of Economics Connectio
ns in Business Basics of Business
Organisations Mathematics in Business Basics to
Finance Modern Business Basics of Marketing
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Modules
Advanced Study Skills Research Methods Knowledge
Management global Marketing Strategy Accounting
and Financial Resources Management Organizational
Human Resources Advanced Strategic
Management Operations Management
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Essential Books
  • Level 4 Diploma Essential Books
  • Basics of Management
  • Gareth J. and George J. (2014) Essentials of
    Contemporary Management 6th Edition. McGraw-Hill
    Education
  • ISBN-10 0077862538
  • ISBN-13 978-0077862534
  • Robbins, S.P. and Coulter, m. (2013). Management,
    12th Edition. Pearson Prentice Hall.
  • ISBN-10 0133043606
  • ISBN-13 978-0133043600

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  • For more update , visit us

https//www.ous.edu.eu/Diplomas/Diploma-in-Marketi
ng
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