How to Integrate Payment Gateway in your Website?? - PowerPoint PPT Presentation

About This Presentation
Title:

How to Integrate Payment Gateway in your Website??

Description:

Payment gateway is essentially the front-end technology that peruses payment cards and sends customer information to the merchant acquiring bank for processing. To know more about how payment gateway works and what its uses contact us. – PowerPoint PPT presentation

Number of Views:29
Updated: 11 March 2022
Slides: 16
Provided by: simonedaniels
Category: Other

less

Transcript and Presenter's Notes

Title: How to Integrate Payment Gateway in your Website??


1
  • How to Integrate Payment Gateway in your
    Website??

2
  • Ecommerce businesses share a common top priority
    i.e. to safeguard their customers interests while
    providing them with an easy-to-use payment
    system. This is precisely why the vendor you
    choose must meet both your company's and your
    consumers' needs. Over 21 of customers depart
    websites with a lengthy checkout process, and 17
    abandoned websites that are not secure.
  • Therefore, integrating a payment gateway into
    your store will increase the security of your
    site while also improving the user experience. In
    this article, we will discuss how payment gateway
    integration is done in a website and how it works
    along with the types and costs of payment
    processor.

3
Everything you should know about Payment Gateways
  • Similar to what the term suggests, payment
    gateways offer customers a convenient method to
    checkout with their items at ecommerce stores.
    During the payment process, data is encrypted to
    ensure security and some companies immediately
    add tax if they suspect fraud. Payment gateways
    operate in the following manner
  • A customer places an order by entering their bank
    card information and clicking "pay now".
  • The customer's web browser uses a secure socket
    layer (SSL) to encrypt the debit/credit card
    information for security reasons.
  • Payment gateways receive information from the
    merchant using SSL.
  • Payment gateways forward the information to the
    relevant payment processor.
  • A banking card association will then receive this
    information sent via the payment

4
  • 6. Any responses received will be carried forward
    by these processors to the payment gateway.
  • 7. Using the payment gateway, both the customer
    and the business will receive the response and
    know if the transaction is approved or not.
  • 8. The merchant submits all approvals to the bank
    card company in the batch form later.
  • 9. The credit card company transmits all accepted
    credit card transactions to the merchant.
  • Also Read An Introduction to Microsoft Power
    Platform

5
Simple Ways To Integrate A Payment Gateway On
Your Ecommerce Platform
  • Choosing a Payment Gateway
  • The first step would be to select a payment
    gateway out of the several alternatives
    available. The customer's bank card information
    is processed by sending it to the payment
    gateway's web server, which completes the
    transaction and delivers the confirmation back to
    the website. This is precisely why it's important
    for people and businesses to elect a payment
    gateway that meets their requirements
    conveniently.
  • Consult your web host
  • Payment gateway services may be available from
    your web host or online store software supplier,
    which you can rapidly integrate into your suite.
    Visit the admin page on your ecommerce store to
    see if any other payment gateway options are
    present. You can also go through the sites
    control panel for the same.

6
  • Take the pricing structure into consideration
  • Regardless of what sort of payment gateways you
    wish to incorporate, these software will
    generally cost you a one-time fee or a monthly
    subscription charge. A few payment gateways even
    include small fees for varied transactions in
    their pricing structure. Compare prices to locate
    the service that best suits your requirements.
  • Choose between an external gateway and a direct
    gateway
  • External gateways (also known as "redirects")
    direct your clients to a different website to
    complete the transaction. Direct gateways
    (sometimes known as "transparent") handle
    transactions within your store, allowing
    customers to remain on your site.

7
  • Apply for a merchant account
  • Without possessing a merchant account, e-commerce
    businesses cannot receive payment transactions
    from people shopping on their platform. A
    merchant account enables you to link a payment
    gateway alternative and receive payment
    transactions simultaneously. You'll usually be
    charged per transaction if you have a merchant
    account.
  • Create an account
  • Post creating an account, you can then exchange
    information regarding payment transactions
    between your payment gateway and your e-commerce
    store accordingly.

8
How can Businesses Integrate a Payment Gateway on
their Platform?
  • Setup your e-commerce store
  • Most internet businesses will establish a webshop
    for their clients using third-party software.
    This program creates the ordering page and all of
    the code for sending payment information to the
    gateway.
  • Include payment options.
  • The procedure varies for each provider, but in
    general, you'll need to enter your payment
    gateway credentials for each type of payment you
    plan to accept (Visa, Mastercard, etc.).
  • Check the gateway's functionality
  • Your payment gateway service will usually supply
    you with Test or Sandbox accounts. These allow
    you to make fictitious transactions to confirm
    that the payment system is functioning correctly.
    Before you make it live, remember to check it
    out.

9
How do Payment Gateways Safeguard Sensitive
Banking Information?
  • A payment gateway's capacity to safely transfer
    funds is a critical feature. Payment gateways
    should ensure that merchants are always paid when
    a purchase is made, reducing the risk of fraud
    and credit risk. To secure payments, payment
    gateways employ some of the following measures
  • Security standards (PCI-DSS)
  • Banking industries facilitate tons of security
    requirements when it comes to the usage of
    banking cards for expenditure. It ensures the
    security of payment solutions by requiring
    businesses to install firewalls on their internal
    networks, encrypt cardholder data, and prohibit
    cardholder data storage on discs or paper.
  • Encrypting data
  • Payment gateways primarily utilize data
    encryption to protect payments. Customers' card
    information is encrypted using a public key,
    which can only decode with the private payment
    gateway.

10
Authentication
  • A double verification sort of authentication
    mode has been quite common since the past few
    years where users generally receive a text on
    their contact number or email. You have to follow
    the formalities to validate yourself accordingly.
  • In the next section, we will focus on the types
    of Payment Gateway, such as PayPal express, and
    the cost of payment gateway integration.
  • Payment
    Gateway Types and Costs
  • Payment gateways are divided into two categories
    hosted and non-hosted. After pressing the
    purchase button on a hosted payment gateway, the
    customer is taken to the payment service
    provider's page. For instance, lets take a look
    at PayPal Expresss payment gateway software.

11
  • With PayPal Express, e-commerce businesses are
    able to receive payments through credit cards or
    via the customers PayPal account. Customers, on
    checking out, are simply directed to PayPals
    official website to proceed with their payment
    formalities and then checkout securely. Such
    convenience can contribute directly to a boost in
    sales for e-commerce businesses.
  • Also Read Metaverse The Next internet
    Revolution
  • Non-hosted payment gateways, on the other hand,
    require shoppers to input their banking
    credentials while checking out, on the e-commerce
    platform itself. Keeping this in mind, lets take
    a look at a few popular service providers that
    are doing great these days

12
  • Non-hosted payment gateways, on the other hand,
    require shoppers to input their banking
    credentials while checking out, on the e-commerce
    platform itself. Keeping this in mind, lets take
    a look at a few popular service providers that
    are doing great these days

Non-Hosted Payment Gateways
  • Authorize.net
  • BrainTree
  • PayPal Pro
  • PayU

13
Hosted Payment Gateways
  • PayPal
  • Amazon Pay
  • Stripe
  • SagePay

The expense incurred by business owners to
support online payment processing through the
chosen payment gateway on their website or app is
known as payment gateway costs or fees. It is
usually calculated as a percentage of the
transaction value and varies depending on the
consumers' preferred payment method and the risk
level involved.
14
Your total revenue determines the total cost of
employing a payment gateway. However, keep in
mind that transaction fees range from 2.9 percent
to 3.5 percent, plus an additional 0,30 for each
transaction.
Bottom Line
  • There are numerous payment options available.
    When deciding how to construct a payment gateway
    integration for a website, there's no need to
    recreate the wheel. You have the option of using
    both hosted and non-hosted gateways and locating
    ready-to-integrate components for your website.
    If you want to be more creative and integrate
    payment into a website that stands out from the
    crowd, design your own.
  • While several payment gateways will cost you a
    monthly usage fee, there are a few payment
    services for ecommerce platforms that charge
    users per transaction. Depending on whom you
    partner with, some companies can be more flexible
    compared to others.
  • For a better understanding on integrating the
    Payment Gateway, you can contact us!

15
CONTACT US
  • Company Name Zenesys Technosys Pvt. Ltd.
  • Address 2591 Dallas Parkway, Suite 300 Frisco,
    Texas 75034
  • Email info_at_zenesys.com
  • Phone 1 (323) 565-1141
  • Website www.zenesys.com
Write a Comment
User Comments (0)
About PowerShow.com