SEO Challenges Faced by Ecommerce Retailers

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SEO Challenges Faced By Ecommerce Retailers
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Overview
Undeniably, search engine optimization or SEO is
one of the most important organic marketing
techniques for e-commerce retailers. Clearly,
challenges are the part of every marketers life.
Well, hiring a professional SEO company can help
you get desired results for your business. Its
no secret that there are so many SEO agencies out
there that provide smart SEO solutions to help
businesses get ranked on the top of search engine
results pages. Are you looking for the best SEO
agency for your business? Agdova Technologies is
the best SEO agency in Delhi that provides
goal-oriented SEO services to help you increase
your brand awareness, boost your website traffic
and generate more leads.
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SEO Challenges Faced By Ecommerce Retailers
Positive User Engagement from Searchers
Unique Product Page Content
Functional XML Sitemaps
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Positive User Engagement from Searchers
According to the latest search algorithm of
Google, the search engine is integrating positive
user signals into its rankings. You need to
understand that user experience or engagement has
now become more important than just backlinks. In
order to get positive user engagement, you need
to keep your site visitors engaged.
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Unique Product Page Content
An e-commerce website has so many product pages.
Optimizing every page with different metadata,
unique content, product URLs, and product
descriptions must be a nightmare. Undoubtedly,
optimizing every product page is essential. The
best part is that you can automate this process
while creating new product detail pages.
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Functional XML Sitemaps
Improving indexation is one of the biggest
challenges that large e-commerce sites face.
Websites with more than 200K URLs will quite
often struggle in getting page URLs indexed. In
order to improve this, ensure that your sitemaps
look clean and are not being generated too often.
Apart from this, make sure that your websites do
not have multiple versions of a product page URL.
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