Business Directory Abu Dhabi | Online Business Directory PowerPoint PPT Presentation

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Title: Business Directory Abu Dhabi | Online Business Directory


1
Online Local Business Directories
  • Why, How Where

2
What is a business directory?
  • A business directory is an online list of
    businesses within a particular niche, location,
    or category. One way local businesses can get
    found by online searchers is through inclusion in
    business directories.

3
  • Today, Google is inserting itself between
    consumer and local business websites much more
    often.
  • You need look no further than Google My Business
    conversion points, AMP, and featured snippets for
    proof.
  • So it makes sense to get your local business
    information into the places people are already
    going to find businesses like yours, rather than
    simply hoping they'll find you in search results

4
Getting your local business' NAP (Name, Address,
Phone number) information listed on directories,
online business listing sites, and citation sites
helps to improve visibility, but backlinks from
these sites can also have a benefit to SEO. Here
are a few things to make sure your company
listing has in it once you add it to a directory
  • Consistent NAP. If you add or update your
    business on multiple business listing sites, make
    sure you're providing the same company
    information across each directory.
  • A link to your website. Backlinks -- also known
    as inbound links -- are crucial to your company
    website's domain authority. Consider adding a
    tracking link at the end of this URL as well, so
    you can see how much traffic your website
    specifically gets from the business directories
    that are linking to it.
  • A company description. Make sure you have a
    detailed description of your business that
    reflects your organization's mission, culture,
    and values.
  • Multimedia. Give company searchers a visual taste
    of your business with a picture or video of your
    office, your employees, or your daily business
    operations
  • There are plenty of location-specific directories
    and industry-specific business listing sites to
    which you can submit your data, but local
    businesses should start with the big guns and
    work their way toward the more niche directories.

5
Free Business Listing Sites For UAE
  1. Facebook
  2. Apple Maps
  3. Google My Business
  4. Bing
  5. MapQuest
  6. HubSpot
  7. Yellow Pages
  8. Aiwa
  9. Yello
  10. Locate
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