Role of New Media in Politics (1)

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Role of New Media in Politics
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• New Political Media are forms of Communication
  that Facilitate the

• Production,
• Dissemination and
• Exchange of Political Content on Platforms

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The Emergence

• They have Evolved Rapidly over the Past Three
  Decades
• They Continue to Develop in great, sometimes
  Unanticipated Ways
• They have Redefined the way Elections are
  Contested, and How Citizens engage in Politics

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PROVIDING POLITICAL INFORMATION

• In the new media era, Press Release Writing has
  changed and the boundaries that separate these
  disparate types of information have become
  increasing muddled

The quality and quantity of political information
has Shifted Drastically
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THE DOMINANCE OF FAKE NEWS

• The term Fake News refers to News Parodies and
  Satire

• They use Social Media Interactions and Algorithms
  to Disseminate Content to Specific Ideological
  Constituencies

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Fake news plays to Peoples Preexisting Beliefs
about Political Leaders, Parties, Organizations,
and the mainstream News Media
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WATCHDOG PRESS
The notion of the Press as a Political Watchdog
casts the media as a Guardian of the Public
Interest
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The Watchdog Press provides a check on Government
activities by Supplying Citizens with Information
and Forcing Government Transparency
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New Media has Vastly Increased the Potential for
Political Information to Reach even the most
Disinterested Citizens
They Enable the Creation of Digital Public
Squares where opinions can be Openly Shared
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• Email
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