Selling on Amazon’s Global Marketplaces

1
SELL ON AMAZON INTERNATIONAL MARKETPLACES

• The Appeal Guru

2
Amazons Global Marketplaces

• Amazon has 18 marketplaces worldwide, all of
  which allow third-party sellers to list and sell
  products. And through these marketplaces, Amazon
  offers over 350 million products.

United States United Kingdom UAE Australia Saudi Arabia
Canada Germany Japan India Sweden
Mexico France Singapore Netherlands Poland
Spain Italy Brazil Turkey
www.theappealguru.com
3
Sell on International Marketplaces

• Shoppers who arrive at one of their online stores
  can find and purchase various goods. Once a
  purchase is made, Amazon then ships the good to
  the consumer via their fulfillment network.
• Majority of the products available on the site is
  being sold by first- or third-party vendors.

www.theappealguru.com
4
Selling on Amazon

• With first-party sellers, Amazon purchases the
  products from the vendor wholesale and resells
  it. 
• Third-party vendors, on the other hand, have two
  methods of selling on Amazon.
• Sellers using Fulfillment by Amazon (FBA), Amazon
  picks, packs, and ships the product on behalf of
  the seller.
• Sellers using Fulfillment by Merchant (FBM),
  store and ship their own products when a sale is
  made.

www.theappealguru.com
5
Common for Amazon Marketplaces

• Most Amazon sellers are brand new to their
  respective marketplace.
• Fulfillment by Amazon (FBA) is the preferred
  method of selling worldwide.
• Private label is the most popular business model.
• Home Kitchen is the most popular category to
  sell.
• Sellers in all marketplaces are focusing on
  finding products and listing optimization in
  2021.
• Finding a product to sell is the number one
  challenge all Amazon sellers face, regardless of
  marketplace.

www.theappealguru.com
6
How to Start Selling

• Third-party sellers can sell their products
• Product considerations
• Language-support considerations
• Marketplace-entry strategies
• Taxes and regulations
• How to set up an Amazon account in another
  country
• Payments and how they work
• Creating listings

www.theappealguru.com
7
When should you start selling in other
marketplaces?

• Based on which country you are in and where
  youre already selling, these are the strategies
  we recommend
• Stay with the UK if youre already selling in the
  UK.
• If youre selling in the US, try selling in the
  EU.
• If youre selling in any other countries, expand
  into the EU or the US.

www.theappealguru.com
8
(No Transcript)