What is Affiliate Marketing - PowerPoint PPT Presentation

About This Presentation
Title:

What is Affiliate Marketing

Description:

Affiliate marketing is the mechanism by which an affiliate receives a fee for marketing the goods of another entity or organization. The affiliate is actually looking for a product they love, then endorsing the product and receiving a portion of the profit from each sale they produce. The sales are tracked from one website to another through affiliate links. – PowerPoint PPT presentation

Number of Views:120
Slides: 14
Provided by: distancelearning

less

Transcript and Presenter's Notes

Title: What is Affiliate Marketing


1
What is Affiliate Marketing?
2
What is Affiliate Marketing?
  • Affiliate marketing is the mechanism by which an
    affiliate receives a fee for marketing the goods
    of another entity or organization. The affiliate
    is actually looking for a product they love, then
    endorsing the product and receiving a portion of
    the profit from each sale they produce. The sales
    are tracked from one website to another through
    affiliate links. Affiliate marketing is an online
    advertising strategy that helps a product owner
    to boost sales by encouraging others to receive a
    commission by recommending the product to others
    targeting the same audience, affiliates.

3
How does affiliate marketing work?
  • Youll need to take these five basic steps to
    participate in an affiliate marketing program
    Select and enter a program with an affiliate
    Select which offerings to promote For each bid,
    obtain a unique affiliate connection Share your
    blog, social media sites, or website with those
    links Collect a fee if someone makes a purchase
    using your links Commission prices, depending on
    the organization and the bid, differ
    significantly. You can earn around 5 percent of
    the sale at the low end, but you can earn as much
    as 50 percent for certain arrangements, usually
    when promoting a class or event.

4
How to find affiliate programs?
  • In affiliate marketing, if youre wondering how
    to get your feet wet, you have a few choices. Not
    every company has affiliate programs, with some
    organizations operating their own affiliate
    programs and others use an affiliate network.
    Visiting an affiliate marketplace or network is a
    simple way to find affiliate services. Browse
    your niche to find affiliate networks with top
    results. Some of the most famous are
    hereAffiliate network
  • AvantLink
  • CJ by Conversant
  • ClickBank
  • FlexOffers
  • LinkConnector
  • RevenueWire
  • ShareASale

5
Choosing your first affiliate program
  • The most critical criterion to bear in mind when
    you brainstorm items or browse through affiliate
    sites is that the product should be compatible
    with your audience, or the audience you plan to
    create. Ask yourself, does your target audience
    find this anything valuable? Does it fit your
    field of expertise? A food blogger will certainly
    not, for instance, endorse beauty products. A
    wide selection of other items, such as cookware,
    meal kits, gourmet ingredients, or even aprons,
    would make more sense.

6
Creating a plan to promote your affiliate offer
  • As we mentioned earlier, it can eventually become
    a source of passive income for affiliate
    marketing sales, but you still have to do some
    heavy lifting upfront. Your programs
    effectiveness will depend on the accuracy of your
    analysis. Its best to get personal in order to
    build a positive rating. In your blog, social
    media post, or video, share your experience.
    Offer a candid opinion based on your experience
    with an awareness of the product if you are
    writing a personal review. The more open you are,
    the more you will be real. 

7
Talk to a product expert
  • Interviewing others who use the product or
    service, or even interviewing the person who
    makes or sells it is another choice. This will
    add more meaning to your review, building a
    narrative for the reader.

8
Create a product tutorial
  • Although your affiliate marketing success will
    depend on the overall size of your follow-up. A
    tutorial on the deal is another way to drive
    higher-converting traffic. People often do
    how-to searches on Google. If you have a
    tutorial that addresses the dilemma of a searcher
    and shows the importance of the product clearly,
    your referrals will make more sense in context.
    And you will have greater motivation for the
    consumer to buy the product you are recommending.

9
Find relevant search terms
  • If you advertise an offer in a blog post, study
    what keywords someone may use to find an answer
    to a similar issue in a search engine. Google Ads
    Keyword Planner is a helpful tool that can help.
    (Its free to use, but youll need an account to
    be created.)

10
Consider your angle
  • Find out how much energy you can spend on
    instructional or tutorial content. This will
    depend on the bid, which is always a natural
    lead-in to someone trying a product for
    themselves. You might record a video of yourself
    using and getting the most out of a physical
    product. For example, or demonstrating the
    advantages of a digital product, such as
    software. Unboxing posts are common, so if you
    receive the item in the mail, you can log your
    opening experience.

11
Set your distribution strategy
  • Share it on your website or social media sites
    once youve written your promotional material.
    You can build an e-mail marketing plan if you
    have an e-mail list. And make sure that your
    website has an affiliate marketing hub. Alongside
    with a resource page where you share a fast list
    of all the resources you use and love.

12
Try offering a bonus
  • Marketers often advertise their affiliate
    programs by supplying anyone who buys the deal
    with incentives. You might offer a free ebook you
    wrote to any follower who makes a purchase, for
    instance. Promotions such as this inspire clients
    to shop by sweetening the deal. If the incentive
    you give is something you usually sell, they are
    particularly compelling. This is because shoppers
    will see its real dollar value-added value right
    on your platform.

13
Keep things legal and above board
  • Do not forget to report to followers that there
    are affiliate links in your message. It is needed
    by the FTC, for one thing. But you can also help
    to communicate with your audience by describing
    the reason for your association. It is worth the
    time to consult a lawyer. Only if you need help
    finding out what terminology to use in a
    disclaimer.
Write a Comment
User Comments (0)
About PowerShow.com