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Low Calorie Food Market

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Low Calorie Food Market, By Product Type (Aspartame, Sucralose, Stevia, Saccharin, Cyclamate, Others), By Application (Beverages, Food, Healthcare, Tabletop, Others), and By Region (North America, Europe, Asia Pacific, Rest of the World) - Size, Share, Outlook, and Opportunity Analysis, 2020 – 2027 – PowerPoint PPT presentation

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Title: Low Calorie Food Market


1
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LOW-CALORIE FOOD MARKET ANALYSIS
  • Low Calorie Food Market, By Product Type
    (Aspartame, Sucralose, Stevia, Saccharin,
    Cyclamate, Others), By Application (Beverages,
    Food, Healthcare, Tabletop, Others), and By
    Region (North America, Europe, Asia Pacific, Rest
    of the World) - Size, Share, Outlook, and
    Opportunity Analysis, 2020 2027

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Low-calorie food is an excellent option for speed
up the weight loss by regulating overall weight
management. These food are not only low in
calorie content but are also a rich source of
protein and fibers that give the feeling of
fullness and reduce hunger. Low-calorie food is
also a rich source of various vitamins and
minerals that promote the overall health of the
individual. Moreover, low-calorie food improves
digestion and also maintain the blood-sugar level
in order to prevent carving and hunger for fast
food. Greek yogurt, oats, berries, soup, eggs,
chia seeds, and fish are some of the low-calorie
food that are consumed worldwide.The global
low-calorie food market is projected to
surpass US 16.0 billion by the end of 2027, in
terms of revenue, growing at CAGR of 5.9 during
the forecast period (2020 to 2027).
  • Drivers
  • Rising cases of obesity along with the associated
    disease with the obesity around the globe is
    expected to drive the market growth of the
    low-calorie food. According to the World Health
    Organization, in 2016, more than 1.9 billion
    adults, 18 years and older, were overweight. Of
    these over 650 million were obese. Moreover, 38
    million children under the age of 5 were
    overweight or obese in 2019. Growing cases of
    obesity around the globe is a major factor
    augmenting the market growth of low-calorie food
    over the forecast period.
  • Growing health wellness awareness among consumers
    is accelerating the adoption of a healthy
    lifestyle thus fueling the market growth of the
    low-calorie food. Increasing adoption of healthy
    practices such as yoga, gym, and consumption of
    healthy food is further propelling the market
    growth of the low-calorie food. Moreover, low
    calories foods are also gaining huge demand with
    the increasing prevalence of disease associated
    with an unhealthy lifestyle. This is expected to
    foster the market growth. 
  • Regionally, North America dominated the global
    low-calorie food market in 2019,
    reporting 53 market share in terms of revenue,
    followed by Europe and Asia-pacific,
    respectively.

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Figure 1. Global Low-Calorie Food Market,
Revenue Share (), By Region, 2019
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Market Restraints
  • Taste is a major factor that limits the
    consumption of low-calorie food. Moreover, the
    high price of low-calorie beverages is also
    expected to hamper the market growth of
    low-calorie food over the forecast period. Also,
    the presence of artificial preservatives in
    low-calorie food is expected to act as a
    challenge for the low-calorie food market.
  • Processed food and ready-to-eat food claims to
    have few potential health hazards and this is
    expected to hamper the market growth of the
    low-calorie food over the forecast period.

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Market Opportunities
  • Changing consumption patterns of the consumer
    coupled with the increasing focus of the
    manufacturer on advertising and promoting of the
    food is expected to accelerate the market growth.
    Proper marketing of this food may influence the
    consumers and raise the adoption of such as
    healthy food products. Thus, marketing tool is
    expected to help in tapping the emerging market
    for the low-calorie food this, in turn, will
    favor the market growth.
  • The emergence of functional food, dietary
    supplements, and cereals bars are expected to
    provide potential opportunities to the market of
    low-calorie food. Growing demand for sugar
    substitutes due to rising cases of diabetes is
    also expected to accelerate the market growth of
    low-calorie food. Moreover, the growing demand
    for convenience food due to the busy lifestyle of
    the consumer in the developing as well as
    developed region is further expected to augment
    the market growth. 

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Figure 2. Global Low-Calorie Food Market
Opportunity Analysis
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 Market Trends 
  • Increasing demand for low-calorie snacks among
    consumers is projected to foster the market
    growth of the low-calorie food over the forecast
    period. For instance, in October 2019, PepsiCo
    has expanded its better-for-you snack portfolio
    with the launch of Smart50, a ready-to-eat
    popcorn that promises consumers a popcorn full of
    flavor for 50 calories or less. The line-up
    product includes two flavors Sea Salt and White
    Cheddar, offering 40 calories per cup and 50
    calories per cup, respectively.
  • Growing demand for a sugar substitute in
    confectionery food products is expected to be a
    major trend. The sugar substitute is widely used
    in the healthcare dairy products, baked,
    snacks, and dietary beverages. Out of which dairy
    products are gaining traction in the market.
    Moreover, changing food patterns in youth and
    children is another major trend that is expected
    to augment the demand for healthy food. All these
    factors are projected to augment market growth
    over the forecast period.
  • Regulations
  • Europe
  • Low-calorie food market products are regulated by
    the European Council (EU) Regulation EC
    1332/2008, which approves food additives, food
    enzymes, and food flavoring.

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Figure 3. Global Low-Calorie Food Market, Revenue
Share (), By Application, in 2019
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  • On the basis of application, beverages dominated
    the global low-calorie food market in 2019 with
    around 43 of market share in terms of revenue,
    followed by food and health care, respectively.
  • Competitive Section
  • Key players are operating in the global
    low-calorie food market are PepsiCo, Inc., Nestle
    SA, The Coca-Cola Company, Groupe Danone, Abbott
    Laboratories, Bernard Food Industries, Inc, Zydus
    Wellness Ltd., Dr. Pepper Snapple Group Inc.,
    McNeil Nutritionals LLC, Cargill, Incorporated,
    and Ajinomoto Co., Inc
  • Few Recent Developments
  • Nestle SA
  • In June 2019, Nestle SA claimed that it has found
    a way to reduce the amount of sugar in chocolate
    by as much as 40, a discovery that may give the
    KitKat maker an edge as food producers face
    increasing pressure from governments, health
    advocates and shoppers to make products
    healthier.

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12
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